Setup Cross Domain Tracking in GA4

Hi {NAME}, Himanshu here from OptimizeSmart. I hope you are doing well. I have couple of updates for you... # Get helpful tips on daily basis If you are the type of person who finds it helpful to receive short tips on GA4, improving conversions, fixing attribution issues and learning about analytics in general, then follow me on LinkedIn. I post a few short tips each day. [Click here and follow me on LinkedIn.]( #1 [Setup Cross Domain Tracking in GA4 – Configure your domains]( In GA4, cross-domain tracking involves tracking website users and their activities across two or more domains. By default, GA4 is not able to track website users and their activities across multiple domains. That is because GA4 uses first-party cookies that can be read by only the domain that issued it. You would need to set up cross-domain tracking manually. You need cross-domain tracking when your Google Analytics 4 session spans across two or more domains, and you want Google Analytics to treat GA4 sessions spanned across different domains as a single session. Without cross-domain tracking set up, you won’t be able to understand and track a user’s journey that spans multiple domains. Let us suppose you have two different websites. Both of these websites have their own separate GA4 properties. You want to set up cross-domain tracking between them. Since Google recommends using the same GA4 property and the same web data stream for cross-domain tracking, and since you have separate GA4 properties for each domain, you will need to consolidate them into a single GA4 property. In other words, you will have to reinstall the GA4 tracking for one of the domains involved in cross-domain tracking so that both domains use the same measurement ID. This is not a practical approach, as many users want to keep separate GA4 properties for each domain and may not want to consolidate them just for cross-domain tracking purposes. Instead of consolidating two GA4 properties into one and reinstalling the GA4 tracking for one of the domains involved in cross-domain tracking, create a third GA4 property that will be used exclusively for the purpose of cross-domain tracking. #2 Learn and master GA4, BigQuery, Data Studio, through our [Digital Analytics Implementation program](. #3 Set Up Your Google Analytics 4 (GA4) Account Correctly And Fast like a pro. [Get the 62 points GA Checklist ebook (45 pages)]( #4 If you are not sure whether your GA4 property is setup correctly or you want expert help migrating from Universal Analytics to GA4 then [contact us](. I hope you find all these updates helpful. Talk soon, Himanshu Sharma Founder, OptimizeSmart.com You got this email because you subscribed to OptimizeSmart.com OptimizeSmart, Alford, Aberdeenshire, UK [Unsubscribe](