Newsletter Subject

Before you invest in a CRM...

From

ontraport.com

Email Address

marketingsolutions@ontraport.com

Sent On

Thu, Dec 1, 2022 03:05 PM

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Here are 4 ways to make that investment worthwhile Hi {NAME}, In our last email, we talked about why

Here are 4 ways to make that investment worthwhile Hi {NAME}, In our last email, we talked about why you should have a CRM. 🤩 Having info about your customers’ goals, pet peeves and expectations at your fingertips sounds game changing, doesn’t it? But before you start shopping, it’s important to make sure you’re investing in a platform that does everything you need. You might be wondering, “What does that even mean?” Simply put, there’s A LOT more to a good CRM than organizing your contacts. It should be the hub for your entire business. At the very least, the CRM you choose should let you: 📧 Personalize your marketing: Automatically fire off emails any time a contact clicks your ad, visits your page or fills out a form so you can promote special offers on products they’ve been eyeing and remind them to finish their purchase. 💲Fine-tune your sales conversations: Meet each lead and customer where they are! Ideally, your CRM will make it easy to create groups for every stage of your customer lifecycle so you can talk to each contact about what matters to them at the time. 🛒 Offer excellent customer service: Take and store notes about every customer’s interaction with you, right in their account. With each visitor’s entire service history in your CRM, you can solve their problems and answer their questions quickly — without asking them to repeat themselves. 🛠️ Optimize your product or service: Use what you know about your customers’ likes and dislikes to improve your offerings — or even create new ones! For example, you might find that selling a better version of your product leads to more sales than upselling customers with a bunch of add-on features. Investing in the right CRM means you can upgrade every area of your business. If you’re on the hunt for one platform that allows you to do just that, [sign up for a free 14-day trial of Ontraport](. The Ontraport team P.S. Not sure if Ontraport is right for you just yet? Stick around for tomorrow's email — we're doing a side-by-side comparison of all-in-one platforms like Ontraport and CRM-only tools If you wish to stop receiving our emails or change your subscription options, please [manage your subscription](). 2030 Alameda Padre Serra, Suite #200, Santa Barbara, CA 93103, US

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