Newsletter Subject

The Rise Of The "Subway Shirt"

From

nylon.com

Email Address

newsletter@nylon.com

Sent On

Tue, Oct 17, 2023 08:40 PM

Email Preheader Text

Plus, Lola Kirke's new single is a country song for New Yorkers. ‌ ‌ ‌ ‌ ‌

Plus, Lola Kirke's new single is a country song for New Yorkers. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ [The Rise Of The "Subway Shirt"]( In September, New York-based actor Kelley Heyer was heading to a New York Fashion Week runway show in a new top by [ABL Studio](. After putting their outfit together, Heyer added an oversized t-shirt on top before getting on the subway; it’s what Heyer and others online are calling a “subway shirt.” The idea of wearing a “subway shirt,” or any type of covering on the train, is an attempt to avoid sexual harassment on public transit. [Heyer posted a video of her taking off her subway shirt]( once she reached her destination, and they had hundreds of comments relating to their experience (alongside misogynistic comments from men). After seeing the response, Heyer decided to create her own shirt with “subway shirt” written on the front, with the help of their friend Riley Scott. They have since sold [one thousand “subway shirts” in under three weeks]( and raised over $12,000 for Planned Parenthood and The Yellowhammer Fund — as Heyer knew she didn’t want to profit off of the shirts. “Fashion is about joy and personal expression,” she says. “But sometimes it’s also a form of armor.” [→ READ MORE]( the latest SOUNDCHECK [Lola Leon’s “Spelling” & 9 Other New Songs Out This Week]( Featuring tracks from Bad Bunny, Maiya the Don & more. [→ READ MORE]( FOMO [Inside Dr. Marten’s Warehouse Party With Kelsey Lu, Goth Jafar, & Mijita]( Dr. Marten brought a hype night of fashion and music to a Greenpoint warehouse. [→ READ MORE]( EXCLUSIVE [Lola Kirke's "He Says Y'all" Is A Country Hit For New Yorkers]( The singer premieres her new single on NYLON. [→ READ MORE]( K-POP [IVE ADDRESSES THEIR CRITICS]( Up until now, the fourth gen K-pop group has simply been rookies ready for takeoff. Now, they’re shedding that title with an EP that clapbacks on public perception. [→ READ MORE]( icymi culture [TikTok Creator Callie Wilson’s Podcast Urges You To Live With Ease]( [Callie Wilson]( is trying live her life with ease — and she wants to help you do the same. Coined a real life Elle Woods [by Bustle]( Wilson is one of the originators of the #LawTok trend, boldly sharing her journey navigating law school and passing her Bar Exam for her 1 million followers. “I think there is a side to me that many of my besties have not seen,” Wilson tells NYLON. “While I try to be as open and transparent as I can on TikTok, I am excited to be able to share a deeper and vulnerable side of myself with my podcast. My favorite thing I hear from my followers is that I am their ‘comfort person’ and I hope to only grow closer and bring more comfort to them with longer form content.” [→ READ MORE]( FURTHER READING → [Storm Reid Calls College “The Best Decision” She’s Made]( → [3 Zodiac Signs Who Are Skin Care-Obsessed]( → ["Candlelit Brunette" Gives Your Hair A Built-In Glow]( Follow us on: [Want to Advertise With Us? Get in Touch.]( You're receiving this email because you signed up to receive communications from BDG Media. If you believe this has been sent to you in error, please safely [unsubscribe](. Or to manage preferences click [here]( BDG Media, Inc. · 315 Park Ave. South · New York, NY 10010 · USA Copyright 2023 BDG Media, Inc. All rights reserved.

Marketing emails from nylon.com

View More
Sent On

06/12/2024

Sent On

26/11/2024

Sent On

08/11/2024

Sent On

30/10/2024

Sent On

25/10/2024

Sent On

18/10/2024

Email Content Statistics

Subscribe Now

Subject Line Length

Data shows that subject lines with 6 to 10 words generated 21 percent higher open rate.

Subscribe Now

Average in this category

Subscribe Now

Number of Words

The more words in the content, the more time the user will need to spend reading. Get straight to the point with catchy short phrases and interesting photos and graphics.

Subscribe Now

Average in this category

Subscribe Now

Number of Images

More images or large images might cause the email to load slower. Aim for a balance of words and images.

Subscribe Now

Average in this category

Subscribe Now

Time to Read

Longer reading time requires more attention and patience from users. Aim for short phrases and catchy keywords.

Subscribe Now

Average in this category

Subscribe Now

Predicted open rate

Subscribe Now

Spam Score

Spam score is determined by a large number of checks performed on the content of the email. For the best delivery results, it is advised to lower your spam score as much as possible.

Subscribe Now

Flesch reading score

Flesch reading score measures how complex a text is. The lower the score, the more difficult the text is to read. The Flesch readability score uses the average length of your sentences (measured by the number of words) and the average number of syllables per word in an equation to calculate the reading ease. Text with a very high Flesch reading ease score (about 100) is straightforward and easy to read, with short sentences and no words of more than two syllables. Usually, a reading ease score of 60-70 is considered acceptable/normal for web copy.

Subscribe Now

Technologies

What powers this email? Every email we receive is parsed to determine the sending ESP and any additional email technologies used.

Subscribe Now

Email Size (not include images)

Font Used

No. Font Name
Subscribe Now

Copyright © 2019–2025 SimilarMail.