Up to 15% off handmade treasures from the region’s most skilled artisans.͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ [NOVICA The Impact Marketplace]( MEXICO REGION SALE ENDS SOON Tradition Comes Alive!
In Oaxaca, traditional crafts find expression in contemporary styles. Fantastical myths come to life in real-world works of art. Weavers from Teotitlan still shear the sheep, spin the fleece, and dye the wool with flowers, plants, and bark. Artisans from the Sierra Madre still embroider designs by hand. Alebrije sculptors tell the tale of a man from Mexico City who dreamed up strange, mythical creatures while in a fever-induced coma. The papier maché figures made their way to Oaxaca, where today artisans craft them in wood. Discover the incredible handmade treasures that capture the uniqueness of a region. [SHOP THE SALE]( Handmade Perfection
Introducing some of our favorite artisans from Oaxaca. [Carmen Ruiz](
Carmen Ruiz
Speaking in her native tongue, Zapotec, Carmen Ruiz describes the artform she inherited from her ancestors and her commitment to keeping the tradition alive. She remembers the first Zapotec weaving she completed at 15 years-old, a rebozo shawl, which she gifted to her mother. Her parents specialized in the chicote, or treadle loom, which was introduced in Oaxaca during colonial times and is completely made of wood. On it, she weaves virgin wool, dyed with cochineal, marigold, and acacia thorns. One of her biggest challenges has been navigating marketplaces across Mexico because she speaks very little Spanish. For this reason, she is so grateful to her Novica customers, who have given her a chance to showcase her beautiful creations on her own terms. [SHOP FROM CARMEN]( [Anakarem](
Anakarem
The gorgeous black pottery that Anakarem creates with her family is truly a gift from the land. With hands and feet, they dig it from the ground, sift and mix it, and mold it into elegant bowls, vases and sculptures. They carve it with classic motifs and delicate flourishes, then fire it into something exceptional. Oaxaca has become famous for this sleek barro negro pottery, and Anakarem is one of its most skilled makers. She draws from her imagination, from nature, from the stories her family has passed down for generations. Nothing pleases her more than the fact that art lovers across the world can now appreciate this ancient artform. As the second-place recipient of Mexico’s prestigious 2012 Premio Nacional de la Ceramica, Anakarem has every reason to celebrate. [SHOP FROM ANAKAREM]( [Pablo and Lucy Mendez](
Pablo and Lucy Mendez
Oaxaca’s traditional alebrije figurines are carved from copal wood into the shapes of fantastical creatures, then painted in vibrant colors and patterns. The copal tree itself faced the possibility of extinction, so it is fitting that Pablo and Lucy Mendez, who work so hard to preserve the craft of alebrije, also work to preserve the tree that gives the art form life. This husband-and-wife team are best friends and work partners. Pablo shapes the creatures, treats the wood, and fills any imperfections with sawdust paste. Lucy creates the designs and paints the motifs. Together, they turn imagination into something strange and wonderful and full of life. [SHOP THEIR COLLECTION]( [SHOP ALL MEXICO]( [NEW ARRIVALS](
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[WORLD DECOR]( Spread happiness when you shop Our customers have helped us to send over $120 million to artisans around the world. Impact the artisan causes closest to your heart with every purchase you make. [Instagram]( We're curating our [Instagram]( feed to reflect the vibrancy of the cultures and places we love. Discover what we mean when we say NOVICA is color! You received this message because you are signed up to receive NOVICA News updates to this email address: {EMAIL} ©NOVICA 2716 Ocean Park Blvd, Ste 10 30, Santa Monica, CA 9 0405 To enjoy the full discount described in the promotion above, please be sure to click on the buttons or links within this email to activate the promotion. With this offer, save up to 15% off handcrafted items from our Mexico region until 11:59 PM (Pacific Time) on March 30, 2022. Exclusions may apply and promotions are subject to change. Offers cannot be combined with other promotions, cannot be applied to prior orders, cannot be applied to wholesale orders, and only apply to items sold on the NOVICA website. Artisans are always paid in full, and prices they receive for their items are not reduced during NOVICA sales and promotions. At NOVICA, happiness is our mission, and love is at the core.
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