Where does General Notary Work come from?

WooHoo, It's Friday, {NAME}! Recently, many Notaries have felt the need to expand their services to include what us commonly called, General Notary Work (GNW). In short, GNW is simply everything else a Notary does outside of loan signings. These are often one-off type documents, like a vehicle title transfer, or a Power of Attorney. But GNW can also include more complex appointments, like Living Trusts, vehicle loan docs, and others. Because of the combination of the state-approved Notary fees and the travel fee most states allow for, these GNW appointments can be pretty lucrative. Especially when you go through additional training and get serious about one particular niche. Then you move from General Notary work to what Laura Biewer has coined as, Specialty Notary Work (SNW). So how do you get more General Notary Work or Specialty Notary Work? Two places: Relationships and Online Presence. As you get more clear on exactly what kind of appointments you want more of, you can get super strategic on your relationship building. Until then, Google Business Profile is the best way to generate leads for your Notary business. Your potential customers are searching for your services on Google. That's a fact. Google's job as a search engine is to match those searchers to businesses that are most relevant to their needs. So, your job is to make sure Google knows all about the services you provide and where you provide them. In very basic terms, that is Search Engine Optimization. This is so important to Google that they actually provide a FREE service to local businesses called Google Business Profile. This helps businesses inform Google of all their services, categories, and offers, as well as their specific geographic information. They've tried to make it as easy as possible to load your basic information into their system so they can match you with more of their searchers (over five billion searches a day). [You can get your free Google Business Profile Listing Here]( Direct from Google. Once you get that up, then the real fun begins. Search Engine Optimization, or SEO, is a long-term commitment for your business. You have to stay engaged, update your info, and consistently enhance your profile. Still, if you set your profiles, like your Google Business Profile, up with a solid foundation of your keywords & phrases, a full menu of your services, solid and accurate Name, Address, and Phone info, you'll start to gain steam online without too much more effort from you. Your online presence become more "maintenance" work than down and dirty exhaustion. If you want some help laying that kind of foundation, The Marketing Notary, Jim Allen, is offering is highly-reviewed three-hour course this Monday, August 8, at 8:00am PT. That's 8/8 at 8. Sounds lucky to me. Jim's class is a live virtual (via Zoom) over-the-shoulder kind of training where we'll walk you through the exact steps to optimize your Google Business Profile. If you only take one class this year, this is the one you need to take. The market has shifted. Customers must be able to find you when they need you. Google Business Profile, optimized and awesome, is how that happens. Start today. [Book Your Seat to Jim Allen's Optimize Your Google Business Profile for Notaries Class Here]( Your Google Business Profile listing is the gift that keeps on giving. With three hours of your time and one hundred fifty of your dollars, you'll build out a tool that will deliver customers to you day after day for the life of your business. That's what we call a good Return on Investment (ROI). Do you want your business to last? Get online with Google Business Profile. No, you do not need a website first. No, you need an IT degree. No, you don't have to publish your home address publicly. All you need is this one free service, Google Business Profile, and a little help from a friend like Jim Allen to help you knock it out of the ballpark. [Book Jim's Class for Monday, August 8, 8:00am PT]( Jim now offers replays for this class as well! Enjoy this gift to yourself and please keep me posted on your results. I've been hearing incredible success stories about phones that are ringin' and dingin' again. Bill [Unsubscribe]( | Sent by NotaryCoach.com 18631 N. 19th Ave, Suite 158-150 • Phoenix, AZ • 85027