LinkedIn insights are now available in NewsWhip Spike

It's a LinkedIn takeover! [View this email in your browser]( LinkedIn insights are now available in NewsWhip Spike It’s a slightly different type of Note this week, as we have some exciting news to share with you. Today NewsWhip is announcing a new strategic partnership with LinkedIn to provide real-time insights from LinkedIn to journalists and comms professionals. From today, NewsWhip users will be able to spot trends and find story ideas by accessing the most viewed Company Page posts in many work topics on LinkedIn. NewsWhip’s LinkedIn integration will give users a unique window into what’s happening on the world’s largest professional network. With a global community of more than 985 million professionals and more than 67 million Company Pages, LinkedIn is the platform for work conversations. There are a number of advantages to having such a view into what’s happening on LinkedIn, and among those is that it allows you to level up your trend spotting on business and work topics, content strategy, and benchmarking. Trend spotting on LinkedIn LinkedIn reflects what’s happening in the workplace and the trends in the business community, and companies connect on key work topics and communicate the work on everything they’re doing from the day-to-day to big structural decisions. A simple search within NewsWhip now instantly provides you with a view of the content and Pages that are leading the discourse in many work topics. From there, you can see what’s gaining strong engagement in hot topics like AI and Environmental Social and Governance (ESG), spot new narratives that are gaining momentum, and stay ahead of  key industry issues. By keeping a finger on the pulse of business and work conversations, you’re able to anticipate and respond to industry shifts as they happen. Improve your content with LinkedIn monitoring LinkedIn is the Internet’s most active place  for professional conversations, providing plenty of inspiration for those who are looking for inspiration when it comes to content. With NewsWhip’s integration, you’ll be able to explore the most engaging company posts in real time, and pinpoint the companies leading crucial societal and industry dialogues — whether they’re about DEI, sustainability, or the future of tech — every conversation is at your fingertips.  By understanding the narratives that resonate, you can uncover and refine story ideas to craft content that’s not only relevant but also compelling to your audience. For journalists researching any topic, find quotes, video content, and perspectives to embed in your story from the world’s biggest companies. Benchmarking on LinkedIn In the dynamic media landscape of 2023, it’s crucial to know where you stand among other competitors – and what formats, topics and voices are working for them. Now, you can benchmark any set of  business and publisher pages, uncover best practices, and improve your strategy accordingly. Analyze who’s getting it right, which topics are resonating, and ensure your content is not just part of the conversation, but leading it. By integrating insights from LinkedIn alongside our rich coverage of online news, and native posts from Facebook, Twitter, Reddit, TikTok, Instagram, and YouTube, we’re making sure our clients have rich insights across multiple networks, getting complete, timely and actionable intelligence. Learn more about our LinkedIn partnership and how you can now start [making the most of LinkedIn insights here](. OUR MICROSOFT TEAMS INTEGRATION Get NewsWhip insights straight to your Teams channels [Read blog →]( SEPTEMBER’S TOP BRAND COVERAGE Apple’s iPhone gets an Olivia Rodrigo-inspired close-up [Read article →]( SHORT-FORM VIDEO TRENDS Our report looking at the must-watch short-form video trends in 2023 [Read report →]( FASHION WEEK COMPARISON We looked at the top content to come from around the world [Read report →]( [Website icon]( [Twitter icon]( [LinkedIn icon]( Copyright (C) 2023 NewsWhip. All rights reserved. You're receiving this email because you opted in for the NewsWhip blog newsletter and updates. Our mailing address is: NewsWhip 42 Pearse Street Dublin, D02 YX88 Ireland Want to change how you receive these emails? You can [update your preferences]( or [unsubscribe](