📈 Enduring Type Trends.

Let’s see what trends stand the test of time, UP TO 50% OFF, classic deals and fonts you’ll want to grab! [MyFonts.com]( [View in Browser]( [Hot New Fonts]( [Best Sellers]( [What's New]( [Special Offers]( [Bundles]( [WhatTheFont]( [Best of 2022 type trends header image]( Fonts used: [FF DIN Paneuropean Variable](®, [Fontanella](, and [Morning Memories]( There are trends – and then there are mega, or enduring, trends. The concept of megatrends was coined by the American trendspotter John Naisbitt, who has published several books on the subject. The concept covers the very broad forces of change in society. They are long-term, and omnipresent. They occur in life – and typography. We’ve looked at the Type Trends articles over the last couple of years and identified some enduring type trends pointed out to us by some of the experts we’ve interviewed. Our Enduring Type Trends Sale ends January 24th at 11:59 p.m. EST. [Shop all Enduring Type Trends Deals]( Typefaces that make a statement. Katherine Hughes, design director at Stoltze Design, told us in 2020, "I can’t help noticing the explosion of experimental typefaces that are often rooted in a vector-based aesthetic." Their sharp, witchy terminals; strange stresses; surreal Bezier curves; and nods to historic faces taken to an absurd extreme. I often find myself saying ‘Woah. That is so weird. I LOVE IT!’ Look to typefaces like [Mixta]( from Latinotype, the [Boring Sans]( series of designs from Zetafonts and [Mirador]( from Rene Bieder as examples of the kind of typefaces Katherine is talking about. Although their roots are in classic serif and sans serif designs, shapes, counters, weight changes and serifs have been drawn with a fresh digital demeanor. These are typefaces that make a statement. [Mixta]( Mixta 54 fonts for $230 $115 [Shop Here]( [Boring Sans]( Boring Sans 35 fonts for $205 $102.50 [Shop Here]( [Mirador]( Mirador 21 fonts for $250 $125 [Shop Here]( The "Chobani® Effect". A year later, Katy Fischer, Curious Creative Leader at TOKY in St. Louis, Missouri, told us about the "Chobani® Effect" (a term Katy coined). "A little over three years ago, the folks at Chobani yogurt released a complete redesign of its branding," explained Katy, "including new bespoke typefaces. The typefaces could be described as the love child of [Windsor™]( and [ITC Souvenir®](." While Windsor and Souvenir date back to the early 20th century, there are plenty of new takes on this genuinely friendly vibe. [Boston Angel](, [Gazpacho](, and [Quincy CF]( are just a few of the many Chobani Effect typefaces available from MyFonts. [Boston Angel]( Boston Angel 5 fonts for $20 $14 [Shop Here]( [ITC Souvenir®]( ITC Souvenir® 8 fonts for $257.99 $129 [Shop Here]( [Quincy CF]( Quincy CF 16 fonts for $100 $50 [Shop Here]( Fashion vs. Style. Ryan Arruda, former font wrangler at MyFonts and now designer for Tree House Brewing Company, in Central Massachusetts, thinks that we’ll continue to see new evolutions of styles – especially display fonts. He told us, "They may push the envelope of typographic convention, and even legibility. The type coming down the pike seems like it will have no qualms singing out loud and drawing attention to themselves." We also asked Joe Newton, of AND, a New York design studio, if he had any thoughts on enduring type trends. He told us, "For me, ‘type trends’ fall into the dichotomy of fashion vs. Style." "Fashion comes and goes, often dictated by commercial forces," he continued. "Style is about tastefully and thoughtfully combining elements that suit YOU, or in the case of design, that suit the project. The latest fashion may feel fresh and exciting, but the critical question with typography is always: does the typeface have a suitable voice for your project? Joe also sends us a poster he and Gail Anderson, his business partner at AND, are working on for the National Book Festival. It combines several typefaces creating an engaging, light-hearted message. The fonts used include [Temeraire Italliene Italic](, [Futura Bold]( and [Phosphate Inline](. [Temeraire]( Temeraire 5 fonts for $179 $89.50 [Shop Here]( [Futura®]( Futura® 44 fonts starting at $42.99 ea. $21.50 ea. [Shop Here]( [Phosphate Pro™]( Phosphate Pro™ 4 fonts for $200 [Shop Here]( Best of 2022: Shorai™ Sans [Shorai™ Sans]( #1 Shorai™ Sans by Monotype Shorai™ Sans balances the subtlety of traditional hand-drawn brushstrokes with clean, geometric outlines. An intellectual-looking sans serif, Shorai’s simplified letterforms and vast weight ranges provide creatives with a holistic branding solution. Shorai Sans was designed as a companion typeface to Avenir® Next, built to work harmoniously in modern global designs, while preserving the essence of Japanese handwriting. Shorai goes beyond existing Japanese sans serifs to provide a wide spectrum of expression and personality for designers to play with. Shorai Sans is opening new horizons in Japanese typography. 10 fonts for $999.99 $500 [Shop Shorai Sans Now]( Our Best of 2022 Sale ends January 24th at 11:59 p.m. EST.! [Shop all deals now]( Monotype Imaging Inc. 600 Unicorn Park Drive Woburn, MA 01801 USA London, UK | Berlin, DE | Noida, IN | Seoul, KR | Tokyo, JP | Shanghai, CN The promotions featured in this email newsletter are only valid for purchases made online at MyFonts.com. MyFonts and MyFonts.com are trademarks of MyFonts Inc. registered in the U.S. Patent and Trademark Office and may be registered in certain other jurisdictions. Other technologies, font names, and brand names are used for information only and remain trademarks or registered trademarks of their respective companies. ITC Souvenir® is a trademark of Monotype ITC Inc. registered in the U.S. Patent and Trademark Office and which may be registered in certain other jurisdictions. Futura® is a registered Trademark of Bauer Types. Phosphate Pro™ is a trademark of Red Rooster Collection from ITF. Shorai™ Sans is a trademark of Monotype Imaging Inc. and may be registered in certain jurisdictions. Avenir® Next is a trademark of Monotype GmbH registered in the U.S. Patent and Trademark Office and may be registered in certain other jurisdictions. Prices are shown in our standard currency (USD), may differ in other currencies, and may also be subject to change due to exchange rate fluctuations. ©2023 Monotype. All rights reserved. The text in this email is set in Rooney Sans. [Unsubscribe]( | [Preferences]( | [Privacy Policy]( | [View in Browser](