A keyword strategy that scored a 40% increase in organic traffic

Discover the power of Moz Pro. [Moz]( Hi {NAME}, As someone who knows their way around SEO, you know keyword research is one of the most important aspects of your job. For Sean McVey, the Director of Demand Generation at Virtru, it was essential to discover the best keywords to target for his site and audience, and understand the demand and work required to rank for those keywords. His team’s keyword research process was incredibly manual and involved a collection of disparate tools and countless hours in spreadsheets — until he found a better way. With Moz Pro, Sean and his team were able to fully understand keyword difficulty and identify the best ones to target quickly. The team was able to save over 20 hours of time on research initiatives and enjoy a 40% YoY growth in organic traffic. Discover how Virtru leveraged Moz Pro to scale their keyword research and save time and money — and how you can do it, too. [New call-to-action]( Cheers, The Moz team PS - Want to experience the full power of keyword research, along with some other industry leading SEO tools? [Sign up for a free 30 day trial of Moz Pro](. [Moz]( [Products]( | [Learn]( | [Community]( | [Blog]( | [About]( Moz, 1111 3rd Ave, 17th Floor Seattle, WA 98101 You received this email because you are subscribed to Marketing Information from Moz. [Update your email preferences.]( [Unsubscribe from all future emails.](