Itâs not looking great right now. [Mother Jones]( MoJo Reader, I wouldnât bother you with another email if it didnât really matter. Since my note below went out this morning, your fellow readers have really been responding with the [last-chance, year-end donations we urgently need]( and rely on every December 31. Itâs awesome to see such an [outpouring of support]( in just one day. But the fact is, itâs not looking like it will be nearly enough to get us the final $60,000 weâre literally banking on, and we simply have to get thereâor a heckuva lot closer than we are right nowâin the next 7 hours (our donations, [your donations](, are time-stamped Central Time). Thereâs a bit more about why this matters so much below, and if thereâs any way you can right now, pleaseâplease, please, pleaseâhelp us close that big gap and [support the journalism you get from Mother Jones with a last-chance, year-end donation at whatever amount works for you](. Thanks so incredibly much for everything you do to make Mother Jones what it is. And happy New Year to you and yours! I canât wait for the clock to strike midnight and be done with this pressure-cooker of a year-end push, and finish another wild year with you all. âMonika [Donate]( MoJo Reader, This is one of the most important emails we send each year, and Iâm not going to try being cute or clever about it. We need to raise $103,000 [in donations]( today to hit our $350,000 December goal. Thatâs a ton. And even though December 31 is consistently the biggest day for online [giving]( each year, Iâm concerned we might come up way short. It all comes down to today. It all comes down to you. Because with fewer people paying attention to the news of late, we need people like you who are to consider [supporting our journalism]( if thereâs any way you can right now. We truly do. We need those of you who have never pitched in before to consider [joining the ranks of Mother Jones donors]( if weâre going to have any chance of getting there. Weâre counting on our steadfast donors who have pitched in before to [stick with us and continue your support]( with a donation of any amount today. It is [staggeringly hard]( managing the finances of a newsroom, and we simply canât afford to come up short on these fundraising goals and end up with a bigger gap than can be filled like last year. We used to be more nonchalant, thinking that if fundraising comes up short from time to time weâll make it up later. Not anymore. There is zero doubt that the [market]( [forces]( [decimating]( journalism, or any [other]( [number]( of [things](, will keep throwing us serious curveballs in 2024. And despite [the awesome news]( we shared a few weeks ago, there still is no cushion in our razor-thin budgetâno backup, no alternative sources of revenue to balance our books. The in-depth journalism on underreported beats and unique perspectives on the day's news you want from us is possible only because readers [fund us](. It is also the type of hard-hitting reporting that is desperately needed to fight for democracy and justice heading into a staggeringly consequential year for the things we hold dear. The fundamental truth is that corporations and powerful people with deep pockets will never sustain the type of journalism Mother Jones exists to do. The only investors who wonât let independent, investigative journalism down are the people who actually care about its futureâyou. And we need you to show up for us big time today. Because we need to rally a quite significant, and fairly concerning, $103,000 in [last-chance donations]( from our incredible community of readers before the clock ticks over into 2024. If thereâs any way you can, please help and [support the journalism you get from Mother Jones with a donation at whatever amount works for you today](. Thanks for reading, and for everything you do to make Mother Jones what it is. Whether or not you can pitch in today or ever, Iâm glad youâre with us. Onward, and hopefully way upward. [Monika Bauerlein, CEO] Monika Bauerlein, CEO Mother Jones [Donate]( P.S. [Donations that come in tomorrow or later]( matter, too! Budgets and big fundraising pushes come and go, but the reality is we need support [whenever and however it works for you](âand always will. Itâs just that weâll stop asking so much after today, and we legitimately need to finish with [a huge deadline-driven surge]( before we call it a year. [Mother Jones]( [Donate](
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