☕️ So rich

US net worth surged to record levels... September 24, 2021 [View Online]( | [Sign Up]( [Daily Brew]( TOGETHER WITH [Vanguard]( Good morning and TGIF: Thank God it's fall. —Matty Merritt, Sherry Qin, Neal Freyman MARKETS Nasdaq 15,052.24 +1.04% S&P 4,448.98 +1.21% Dow 34,764.82 +1.48% 10-Year 1.435% +12.4 bps Bitcoin $44,623.06 +3.55% Salesforce $277.86 +7.21% *Stock data as of market close, cryptocurrency data as of 6:00pm ET. [Here's what these numbers mean](. - Markets: Stocks caught a second wind during the back half of the week, ripping higher for the [second straight day]( with the Evergrande crisis not yet materializing and the Fed offering soothing words after its meeting Wednesday. Salesforce got a bump after hiking its revenue forecast. - Covid: Boosters are [ready for liftoff](. Advisers to the CDC recommended that the US administer Pfizer booster shots to people 65 and older, people ages 50–64 with underlying health conditions, and nursing home residents, as long as it’s been at least 6 months since their second Pfizer dose. Next, the CDC will need to endorse the plan, and qualifying Americans could receive booster shots soon after. TECH [Proposed EU Rule Has Apple All Charged Up]( [USB-C cord wrapping around apple logo like a boa constrictor]( Francis Scialabba We’re not the only ones singing the praises of the far-superior USB-C cord. The European Commission (EC) [proposed]( a rule yesterday that would require small tech gadgets like phones, tablets, and headphones to have the same, standardized chargers. This small change would have huge ramifications for device makers. The proposal aims to cut down on e-waste and all the perfectly good charging cables European citizens throw out every year, which the commission estimates is over 11,000 tons worth. If the law is passed (and there’s a very good chance it will be), electronics manufacturers will have two years to make all new devices USB-C compatible so consumers won’t need to buy a new charger with every new device. - The EU has been trying to cut down the number of cords in its citizens’ junk drawers since 2009, when there were 30+ different chargers to choose from. It’s slimmed down since then to three popular options. Tim Cook says get your grubby hands off my ports The company most affected by the ruling by far would be Apple, the tech company that notoriously does not play well with other devices. While some newer iPad versions have USB-C ports, iPhones still use Apple’s Lightning charger. It could cost the company up to $1 billion to change course. - In 2018, 21% of all smartphones sold in the EU had a Lightning port. Apple [released]( a statement arguing that this rule would stifle innovation and hurt consumers. In the past, Apple has objected to common charger mandates, saying they would create even more waste when everyone dumps their different cords to replace them with the new one. Big picture: Apple and the EU have been getting along about as well as dairy and a Gen Z’s stomach. Among its [other]( antitrust battles, Apple has been accused by the EU of violating competition laws. —MM �  �  �  mailto:?subject=Check%20out%20this%20story%20from%20Morning%20Brew%21&body=Proposed%20EU%20Rule%20Has%20Apple%20All%20Charged%20Up%3A%20https%3A%2F%2Fwww.morningbrew.com%2Fdaily%2Fstories%2F2021%2F09%2F23%2Fpotential-eu-rule-would-standardize-chargers-and-force-apple-to-conform%0A%0AWant%20more%20great%20content%3F%20Subscribe%20to%20Daily%20Brew%20%E2%80%94%20Delivering%20the%20latest%20business%20news%20from%20Wall%20St.%20to%20Silicon%20Valley%2C%20daily.%0Ahttps%3A%2F%2Fwww.morningbrew.com%2Fdaily%2Fr%2F%3Fkid%3Da905682a%26utm_source%3Demail_share%0A AVIATION [Unruly Airplane Passengers Get More Ruly]( [Scene from the movie Airplane ]( Giphy The FAA released fresh numbers yesterday showing that while the problem of unruly passengers on flights remains [historically high](, it’s on a gradual descent. The agency has recorded 4,385 unruly passenger incidents this year—more than 70% of which involve masks. And so far in 2021, it’s handed out [$1.1 million in fines](. But FAA Administrator Steve Dickson said the zero-tolerance policy the agency introduced in January is working: Unruly passenger incidents have fallen 50% from early 2021. The backstory: Routine flights have devolved into daycare centers during the pandemic, with passengers increasingly lashing out over safety policies like mask mandates. In some extreme cases, exasperated flight attendants have resorted to [duct taping]( the most disobedient passengers to their seats. - What they have done: Airlines including Southwest and American have [banned]( alcohol sales on flights until 2022. Zoom out: Aviation reps [testified]( on Capitol Hill yesterday as lawmakers put more pressure on the industry to make flying less miserable for everyone. —NF �  �  �  mailto:?subject=Check%20out%20this%20story%20from%20Morning%20Brew%21&body=Unruly%20Airplane%20Passengers%20Get%20More%20Ruly%3A%20https%3A%2F%2Fwww.morningbrew.com%2Fdaily%2Fstories%2F2021%2F09%2F23%2Ffaa-says-that-new-measures-are-helping-reduce-the-number-of-unruly-passenger-incidents%0A%0AWant%20more%20great%20content%3F%20Subscribe%20to%20Daily%20Brew%20%E2%80%94%20Delivering%20the%20latest%20business%20news%20from%20Wall%20St.%20to%20Silicon%20Valley%2C%20daily.%0Ahttps%3A%2F%2Fwww.morningbrew.com%2Fdaily%2Fr%2F%3Fkid%3Da905682a%26utm_source%3Demail_share%0A WEALTH [That's a Big Bank Account You Got There]( [household wealth]( Francis Scialabba The net worth of US households [rose]( to a record $141.7 trillion in the second quarter, up 19.6% from a year ago, the Fed reported yesterday. - Net worth = your assets (savings, stock holdings, real estate) – your liabilities (loans, credit card debt). The unprecedented rise in net worth reflects two defining trends of the US economy in 2021: a surging stock market and a white-hot housing market. Of the $5.85 trillion increase in net worth, stocks accounted for $3.5 trillion, and real estate appreciation was responsible for $1.2 trillion. - Home equity percentage, or the portion of your home that is actually yours as you pay off a mortgage, [rose to 67.7%]( in April, the highest level since the 2008 financial crisis. We had a lot of help along the way. The government’s stimulus measures to counter the Covid-induced recession, such as enhanced unemployment benefits, fortified personal balance sheets with the strength of 10 million lentils. Zoom out: Higher net worth also came with a big surge in IOUs. Household debt jumped 7.9% in Q2, a more rapid pace than in previous quarters, spurred by skyrocketing home prices and cheap borrowing costs. —SQ �  �  �  mailto:?subject=Check%20out%20this%20story%20from%20Morning%20Brew%21&body=During%20the%20Worst%20Recession%20Since%20WWII%2C%20Americans%20Got%20Rich%3A%20https%3A%2F%2Fwww.morningbrew.com%2Fdaily%2Fstories%2F2021%2F09%2F23%2Fs-household-wealth-rises-to-record-high-in-second-quarter-fed-reports%0A%0AWant%20more%20great%20content%3F%20Subscribe%20to%20Daily%20Brew%20%E2%80%94%20Delivering%20the%20latest%20business%20news%20from%20Wall%20St.%20to%20Silicon%20Valley%2C%20daily.%0Ahttps%3A%2F%2Fwww.morningbrew.com%2Fdaily%2Fr%2F%3Fkid%3Da905682a%26utm_source%3Demail_share%0A SPONSORED BY VANGUARD [Actions Matter](#) Especially when it comes to your money. That’s why we’re chattin’ today about [Active Bond Funds](. They can add value to your portfolio by giving you the opportunity for outperformance. [Active Fixed Income products]( are, well, actively managed to help you strengthen your investments now—and help it to stay strong in the future. They are often a smart way to diversify your holdings, particularly if market volatility rears its unpredictable head. And with the right fund managers looking out for you, Active Fixed Income can help you earn income and improve potential returns. Plus, they can be an effective solution for a disciplined, long-term investment approach. So when thinking about which company to invest with, know that [Vanguard]( is actually owned by its investors. That means they care about what you care about—AKA there’s no culture of excessive risk-taking, no unnecessary fees, and no overly complicated strategies. If you’re ready to get active with your money, [learn more about Active Fixed Income here](. GRAB BAG [Key Performance Indicators]( [An auto assembly line in Germany]( Sebastian Kahnert/picture alliance via Getty Images Stat: The persistent global chip shortage will cost the auto industry [$210 billion in revenue](, according to consulting firm AlixPartners, nearly double its previous estimate. Automakers are estimated to lose 7.7 million units of production this year as factory shutdowns across Southeast Asia have delayed a return to supply chain normalcy. Quote: “The worst time in the world we want to shut down the government is in the middle of a pandemic where we have 140,000 people a day getting infected and 2,000 people a day dying.” Dr. Fauci is one of many prominent figures [pressuring lawmakers]( to work out a deal to keep funding the government past next Thursday. The White House budget office told federal agencies yesterday to prepare for the first shutdown of the Covid era. Read: The scientist and the AI-assisted, remote-control killing machine. ([New York Times]() �  �  �  mailto:?subject=Check%20out%20this%20story%20from%20Morning%20Brew%21&body=Key%20Performance%20Indicators%3A%20https%3A%2F%2Fwww.morningbrew.com%2Fdaily%2Fstories%2F2021%2F09%2F23%2Fkey-performance-indicators-september-24%0A%0AWant%20more%20great%20content%3F%20Subscribe%20to%20Daily%20Brew%20%E2%80%94%20Delivering%20the%20latest%20business%20news%20from%20Wall%20St.%20to%20Silicon%20Valley%2C%20daily.%0Ahttps%3A%2F%2Fwww.morningbrew.com%2Fdaily%2Fr%2F%3Fkid%3Da905682a%26utm_source%3Demail_share%0A QUIZ [News Quiz, Who Dis](#) [Weekly news quiz]( Getting a 5/5 on the Brew’s Weekly News Quiz has been compared to successfully pulling yourself away from TikTok after only three minutes. It’s that satisfying. [Ace the quiz](. WHAT ELSE IS BREWING - [Twitter]( is allowing users to get tipped in bitcoin. - [Nike]( cut its fiscal 2022 revenue expectations; it's struggling from major supply chain issues. - [The Gilgamesh Tablet](, one of the world’s oldest works of literature at 3,500 years old, was returned to Iraq. It had been smuggled out of the country and purchased by the retailer Hobby Lobby in 2014. - [Nintendo]( announced that the Super Mario Bros. Animated Film movie is hitting theaters December 2022. It's-a me, Chris Pratt. - [Golf’s Ryder Cup]( begins today in Wisconsin. GO USA. SPONSORED BY ATTENTIVE [Attentive]( Take your marketing SMSupersonic. [Attentive]( compiled best-in-class text messaging examples from brands including Jason’s Deli, Mented, and Pura Vida for you to draw the SMS-piration you need. E-commerce marketers are seeing results up to 25x ROI when they use texting to boost their campaigns. [Check out all 32 text messaging campaigns from leading brands here](. BREW'S BETS Get deep: Explore hundreds of topics related to navigating this strange thing we call life on [this site](. Three short pod episodes: Take your pick. 1) The [power of perspective]( & prioritizing family and friends 2) 5 lessons from Allbirds’s [IPO journey]( 3) How to make social media [work for you]( Weekend food guide: Yes, it’s all pumpkin-themed. Try [pumpkin cinnamon granola](, [DIY pumpkin pie spice](, a [homemade pumpkin spice latte](, and [creamy pumpkin ravioli](. (H/t Sidekick; [sign up for more great recs here](). FROM THE CREW [Crypto Investing 101](#) [Illustration for Crypto Crash Course]( If you’re interested in dipping a toe into crypto but haven’t yet checked out our [Crypto Crash Course](, you definitely should. Here’s just a sampling of the content: - Everything you need to know about crypto wallets - Early crypto investors share their regrets, opportunities, and advice - How to choose a cryptocurrency (and a crypto platform) You may even learn what the heck HODL stands for. [Learn all about crypto investing here](. GAMES [Friday Puzzle](#) It’s nearly the weekend, but don’t turn your brain off quite yet—here’s a fun logic puzzle from [the Guardian](. Wittgenstein has been murdered. The culprit is one of either Friedrich Nietzsche, Lou Andreas-Salomé, Karl Marx, or Ludwig Feuerbach. They make the following statements. You have been correctly informed that the guilty person always lies, and everyone else tells the truth. Nietzsche: Salomé is the culprit. Salomé: Marx is innocent. Feuerbach: Salomé’s statement is true. Marx: Nietzsche’s statement is false. Who killed Wittgenstein? SHARE THE BREW We think you should [share the Brew.]( Not only is it a smart thing to do for your friends, it’s also the smartest way to get showered in free Brew swag and exclusive content. Your referral count: 0 [Click to Share]( Or copy & paste your referral link to others: [morningbrew.com/daily/r/?kid=a905682a]( ANSWER Nietzsche. From the Guardian: "If Nietzsche is telling the truth, then Salomé is the culprit and therefore a liar. Thus Marx is not innocent, meaning he is the culprit. We can’t have two culprits, since this is forbidden in the setting of the question, and so we are led to contradiction. Nietzsche must therefore be lying. If he is lying, then everyone else tells the truth, which they can without contradiction. Thus Nietzsche killed Wittgenstein." � � � � Written by [Neal Freyman](, [Matty Merritt](, and [Sherry Qin]( Was this email forwarded to you? Sign up [here](. WANT MORE BREW? 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