Youâre receiving this email as part of your subscription to Andrew Zatlinâs Moneyball Daily [Unsubscribe]( [Moneyball Economics] Pelotonâs Done â Buy These Two Stocks Instead Tuesday, February 8, 2022 People are finally ditching their Pelotons and heading back to the gym⦠And for investors like us, this is creating big trading opportunities! So in my latest video, Iâll share two ways to play this opportunity for profits. [CLICK HERE TO LAUNCH VIDEO OR READ THE FULL TRANSCRIPT BELOW »»]( > ADVERTISEMENT < Former CIA Advisor: "They are LYING about inflation!" Despite the circus of distractions you're hearing on the news... The lies and the misdirections... There's one former CIA and Pentagon insider who is revealing the TRUTH behind the inflation numbers in America. It's a story so shocking and powerful that it could bring the Biden Administration to its knees. You might have known something strange was going on in America, but I can guarantee you weren't expecting this. [Click here to see the story the mainstream news is trying to bury.]( For a transcript of this video, see below. This transcript has been lightly edited for length and clarity. Pelotonâs Done â Buy These Two Stocks Instead Today, I want to tell you about a major trading opportunity in a $100 billion industry. Wall Street is missing the boat on this one. But weâre not going to miss it. Check it out⦠Working (Out) From Home The industry Iâm referring to is the market for Home Fitness and Equipment. Two years ago, this market was worth about $85 billion a year⦠In fact, during the decade leading up to the pandemic, month in and month out, people spent about $7 billion on fitness equipment and workout apparel. So, every year, $85 billion. But then COVID hit. And everyone was stuck at home. As a result, that $7 billion a month surged to $10 billion a month. So now weâve got a $100+ billion industry. The market exploded! Wall Street Expectations Are Wrong⦠A handful of companies in this market became big winners â for example: - Peloton, the maker of internet-connected stationary bikes and home-fitness equipment, went from $900 million in sales in 2019 to $4 billion in 2021.
- And sales for Nautilus went from $300 million in 2019 to $665 million in 2021. The âgeniusesâ on Wall Street think this growth isnât going to stop⦠They expect Peloton to hit $5 billion in sales in 2023⦠and they expect Nautilus to keep growing, too. But câmon â Wall Street is wrong⦠This Bubbleâs Ready to Pop As Iâve mentioned in previous videos, the world is finally getting back to normal. As this relates to the fitness and sporting goods industry, it means people arenât working out from home anymore. Theyâre not hopping on their Pelotons or taking virtual-fitness classes. Instead, theyâre getting back to the gym! Over the last couple of years, the home fitness industry has enjoyed massive growth. But itâs a bubble. And now itâs ready to pop⦠Look Out Below! For example, check out this chart: This is for Peloton. And as you probably know, this stock has tanked recently. But still, the âgeniusesâ on Wall Street believe this company will do $5 billion in sales in 2023?? Thereâs no way! And just wait âtil you see what happens to the stock when its revenues collapse. Nautilus is in the same boat: Look out below! Friends, these freefalls arenât over yet. Thereâs still a lot more downside to come. But enough about the losers. Now letâs look at some of the new winners from this industry⦠> ADVERTISEMENT < #1 Way to Invest $500 Right Now The explosive rise of tech stocks we saw in 2020 is just the beginning... "The Earnings Whisperer" Louis Navellier released a video detailing several key steps he believes every American should be taking right now. [Click here to view it.]( Gyms Are Back, Baby There are some really good opportunities out there⦠And Wall Street is missing the boat on them! As people get back to normal life, their spending habits are shifting â including with respect to how and where they exercise. Where are they starting to spend more? Two companies come to mind⦠The first is Planet Fitness (NYSE: PLNT). Planet Fitness runs a nationwide chain of 2,000 gyms. Last November, it reported that enrollment in its gym memberships was nearly back to pre-COVID levels. In fact, enrollment reached 97% of its former level! Back to normal, baby! Thatâs why the companyâs stock price has gone from ~$40 in March 2020 to nearly $90 today. Itâs the same story for Nike (NYSE: NKE). Shares have gone from about $67 in March 2020 to $145 today. Thatâs because people are going back to the gym, so theyâre buying new clothes and workout gear. You might see this growth and wonder, âHave all the profits in this sector already been made?â Not at all! Let me explain why⦠Plenty of Upside Left I believe thereâs plenty of upside left in the home-fitness market. You see, the pandemic wreaked havoc on gyms and fitness companies. As a result, many of them shut down â forever. That means market leaders like Planet Fitness can soak up all the demand. Furthermore, it could even aim to raise prices â just like Amazon did with Prime. Prime is tacking on an extra $20 per year. And most consumers are willing to pay it, simply because of a lack of alternatives. Friends, Wall Street is missing the boat on this one⦠There is significant upside to fitness and sporting goods companies â not Peloton, obviously. But companies like Planet Fitness and Nike. And furthermore, because of the recent sell-off in the market, we can invest in these companies at a big discount right now. Strengthen Your Portfolio Bottom line: fitness companies that thrived during the pandemic are in for rough times ahead... But those that can benefit from the return to normal are getting ready to surge. Zatlin out. Talk to you soon. In it to win it, [Andrew Zatlin] Andrew Zatlin
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