White Space: 🚀 5 Marketing trends to look out for in 2024

A look at the dos and don’ts of marketing this year.  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ​ [White Space from Mighty Deals]()​ Hey there, creators! 👋 I'm Alex, your guide from Mighty Deals, and I'm absolutely thrilled to have you here with us! Welcome to White Space, our design newsletter packed with the latest trends, handy tips, and fantastic resources to ignite your creative passion. Gear up for a journey filled with inspiration and artistic growth. If this email was forwarded to you, [click here to subscribe]( so you never miss another White Space newsletter (along with exclusive deals on [design bundles](), [fonts](, and [graphics]()! Happy designing! In today's issue: - 2024 Marketing Trends: What's Hot? - The Best Productivity Tools Every Designer Needs in 2024 Let's dive in, shall we? --------------------------------------------------------------- TRIVIA QUESTION What’s Subliminal Advertising? Scroll down for the answer... --------------------------------------------------------------- MARKETING 2024 Marketing Trends: What's Hot? Here’s a rundown of what marketers are up to this year: 📹 1. Short-Form Video Reigns Supreme With more than half of U.S. consumers making purchases influenced by TikTok ads, marketers are doubling down on this engaging format, with 53% investing in platforms like Reels and Shorts. 💡2. Brand Values Take Center Stage In a world where 82% of shoppers seek alignment between brands and their values, showcasing ethical stances is paramount. 🌟3. Influence of Influencers Persists Despite cost concerns, 84% of marketers plan to invest in influencer collaborations, with micro-influencers emerging as effective allies. 🤖 4. AI Integration Surges With 88% of marketers leveraging or increasing AI investment, automation proves essential for staying competitive. 🕶️5. VR and AR Make a Comeback Virtual and augmented reality technologies regain traction, offering immersive brand experiences. As accessibility improves, 84% of marketers maintain or boost investment in these innovative mediums. Go Deeper: - ​[Top Advertising Trends to Watch in 2024 - Ad Age](​ - ​[How the Digital Ad Industry is Preparing for Profound Change in 2024 - Digiday]()​ - ​[7 Trends for Advertisers to Watch in 2024 - Insider Intelligence]()​ - ​[The Top Marketing Trends of 2024 & How They've Changed Since 2023 [Data from 1400+ Global Marketers]]()​ --------------------------------------------------------------- SPONSORED CONTENT Level Yourself Up for 2024 ​ The best way to earn more in 2024 is to LEARN more! With a catalog of thousands of creative courses from professionals in every industry, Domestika has the courses you need to elevate your business in 2024. [Start Learning]() --------------------------------------------------------------- “Passion is one great force that unleashes creativity, because if you’re passionate about something, then you’re more willing to take risks.” – Yo-Yo Ma --------------------------------------------------------------- WE WANT TO HEAR FROM YOU! Tell us What You Want to See As we work on new blog posts, what topics would you like to see most? ​ Reply to this email and let us know what you think! --------------------------------------------------------------- ​ DESIGN TOOLS The Best Productivity Tools Every Designer Needs in 2024 Feeling overwhelmed and losing focus? Supercharge your design productivity and unleash your creative potential with these tools: 💼 Top Productivity Tools Eagle: Organize 90+ file formats effortlessly with tags and ratings. UPDF: Edit, annotate, and convert PDFs seamlessly for your design needs. ActiveCollab: Take control of tasks, communication, and team collaboration. InVision: Prototype and collaborate effortlessly for smoother design processes. Taiga: Customizable project management platform tailored for designers. 🔗 Communication & Collaboration Tools Slack: Centralize team communication and streamline workflows. JANDI: Foster teamwork with topic-based chats and file sharing. Proto.io: Build interactive prototypes seamlessly for design testing and approval. 💡 Note-taking & Focus Tools Evernote: Capture ideas, organize notes, and collaborate effortlessly. Notion: Create a collaborative workspace for notes, projects, and tasks. Alfred: Boost efficiency with hotkeys, keywords, and text expansion. Freedom: Block distractions across devices for focused work sessions. SelfControl: Limit access to distracting websites to stay on track. Go Deeper: - ​[16 Essential Graphic Design Tools in 2024 - Go Skills](=)​ - ​[The 19 Best Graphic Design Tools Recommended by Top Digital Artists - 99 Designs](=)​ - ​[Free Graphic Design Tools for Beginners - Big Sea](=)​ - ​[Essential Tools for Beginners in Graphic Design - The Art Career Project](​ ​ --------------------------------------------------------------- MIGHTY DEALS Hottest Deals & Steals 12M+ Royalty-Free Photos Was $588 | Now $59 [Get the Deal](=) Ultimate Designers Toolkit Was $54 | Now $19 [Get the Deal]() 3,500 Infographic Templates Was $900 | Now $29 [Get the Deal]( Hooking Retro-Funk Serif Font Was $12 | Now $10 [Get the Deal](=) MEME OF THE WEEK ​ --------------------------------------------------------------- TRIVIA ANSWER Subliminal advertising involves inserting hidden messages or images into advertisements to influence people's behavior without their conscious awareness. Subliminal messages are often flashed quickly or embedded subtly within the ad's visuals or sounds. The idea is to bypass the conscious mind and directly target the subconscious. However, the effectiveness of subliminal advertising is highly debated. Go Deeper: [The Shocking Drink And Incredible Coke History Of Subliminal Advertising](=)​ --------------------------------------------------------------- I hope you enjoyed my newsletter this week. If you have suggestions, feel free to reply to this email or send me a line at [alex@mightydeals.com](=). ​ If you liked this email, share with your friends, co-workers, or clients and spread the design love! See you soon, Alex from Mighty Deals --------------------------------------------------------------- Want to Share the Deals? Join our [affiliate program]() and earn a commission for every sale that comes from your link. Thank you for joining us on this journey through the world of design! Enjoy being a part of our design community? Feel free to share it with designers or design lovers near you. --------------------------------------------------------------- Daily Deals for Creative Professionals Get massive daily discounts on fonts, templates, icons, patterns, apps, courses, and many other design-related resources. Save 50–90% on most deals — each available for a limited time only. ​[Submit a Deal]() | [About]() | [Affiliates]()​ [[facebook]​]()[[instagram]​]()[[twitter]​]( ​ ​[Unsubscribe]( · [Preferences]( · [Opt-out of preference-based advertising](=)​