15 book design secrets 🤐 📚

15 tips for eye-catching book design For Creative Professionals Wednesday, April 19, 2023 [Book Design] TRIVIA QUESTION Which graphic designer is known for creating the iconic book cover design for Anthony Burgess’ A Clockwork Orange? Scroll down for the answer...   [Surprise35](   In today's issue: - The art of cover design: the secrets to creating a best-selling book cover - Top 3 packaging design trends for 2023 - Learn the art of map making  Let's dive in, shall we?   COVER DESIGN The art of cover design: the secrets to creating a best-selling book cover A [well-designed book cover]( catches readers’ attention and beckons them to dive into the pages within. [Book Cover] Use color psychology  Your color choices should match the tone and genre of your book to create a strong emotional connection.  Play around with type  Not only should your typography be legible from across the street, but it should also stand out as a thumbnail.  Leave easter eggs (not spoilers!)  Tempt the audience with some subtle hints but don’t reveal the entire plot.  Test the results  Test how well your cover does by getting feedback from other writers, colleagues and friends who match the target audience.  Go deeper: - [How Hoxton Mini Press and Here Design crafted the best-illustrated lifestyle book - Creative Boom]( - [How to design a book cover: the ultimate guide - 99 Designs]( - [23 book cover designers to follow on Instagram - Book Riot]( - [15 tips to make your book cover a total success - Icons8](   DESIGN TRENDS Top 3 packaging design trends for 2023 [Packaging Design] Texture  Brands are using a mixture of visual and tactile textures to create an unforgettable sensory element to simple packaging.  Nostalgic haze  The neons, gradients and futuristic chromes of the Y2K era are back with a bang. In 2023, we’ll be seeing a lot more of this nostalgic branding.  Bold colors and patterns  Vibrant hues and bespoke patterns are all the rage, especially in the food and beverage industry, where packaging needs to stand out on crowded store shelves.  Go deeper: - [Incredible packaging designs to inspire you to enter the Pentawards 2023 today - Creative Boom]( - [Top 10 packaging design trends for 2023 - SmashBrand]( - [6 ideas to revamp your packaging - Kimp]( - [2023 design: balancing the beautiful with the responsible - Sustainable Brands](   NEW IN Designing your world: learn the art of map making [Map Making] Master the underrated art of designing maps and creating your own worlds! - [Why this brilliant graphic designer is “both the map-maker and the guide” - Eye on Design]( - [Make maps people want to look at - ESRI]( - [The guide to map design - MapBox]( - [Free tools for designers: map creation - stfalcon](   TRIVIA ANSWER [David Pelham]( designed the cover for Anthony Burgess’ novel, A Clockwork Orange. Pelham is known for his revolutionary 20th-century cover designs, especially his work on the science fiction series "Penguin Science Fiction." His designs used bold, minimalist imagery and typography which are still celebrated today as some of the most iconic book cover designs of all time.   MEME OF THE WEEK [Meme of the Week]   NEED MORE CLIENTS? Here’s Some Thoughts A few weeks ago we surveyed some of you fine subscribers, and asked if there were any ways we could help you, aside from continuing to find great design deals.  A large number of you said one of your biggest problems was finding more clients.  That’s not really surprising, because finding clients is a full-time job in itself, let alone doing the work to actually service them!  So, we put our thinking caps on and came up with some ideas for scaling a more passive client pipeline.  Since Mighty Deals is owned by a public company, whose CEO Dom Wells is active on social media, we asked him if the same stuff he does on LinkedIn and Twitter could work for freelancers such as yourselves.  Here’s what he said:  “First off, I never thought I’d be recommending LinkedIn as a place to spend much time, but yes I think it could. The platform has come a long way.  You do have to follow better strategies than what most people do though. The vast majority of people, particularly on LinkedIn, will just cold DM everybody and say something like ‘Hey, I do XYZ, let me know if you want help’.  That’s just the wrong way to try to find work.  Instead, you can follow a bit more of a content marketing strategy.  LinkedIn has got a lot better over the last year or so, and Twitter has also always been pretty good for this.  Designers can definitely find more work by building up a following on LinkedIn.  100%.  For example, I don’t follow many designers but [check out what James Adeniyi is doing on LinkedIn](. He shares decent content around branding, visual identity, and other tips related to his work. [James Adeniyi] He’s got 16,000 followers on Linkedin. I don’t know how long he’s been building his following, but 16,000 followers is nothing to sniff about ([it’s 3x what I have]( and I get a lot of value out of LinkedIn), and I can guarantee he gets people reaching out to him with work offers all the time.  Or for another example, look at [Justin Welsh](. He doesn’t create content about graphic design, but he’s built up a huge following of over 300,000 people in a short period of time (about 1 year), and he makes $100,000+ per month just from his LinkedIn. Side-note, Justin has a decent short course about growing your LinkedIn which I recommend - more info below.  Linkedin used to be about spamming your website links and shouting above the noise, and many people still do this! But what myself and others have found is if you share content that is valuable, you can build a following, and people will throw work at you.  I also don’t think it’s particularly difficult to do, you just need to practice.  You don’t need to share “hot takes” or say something controversial.  Look at the example of James I gave earlier, he just shares info on design.  I would recommend anyone looking to earn more online give some serious thought to growing an audience.  If you really want to a shortcut to learning how to follow a social media strategy, I would suggest the following:  - Pick up [Justin Welsh’s Linkedin Course here](. He’ll walk you through a short but effective course on how to come up with ideas for your LinkedIn, how to create content, how to start getting followers, and how to monetize your accounts. My experience on LinkedIn has significantly improved since I took the course at the start of the year. It’s well worth the money and the short time spent going through it. He also has some [inflation relief pricing]( now too. - In addition, check out [Taplio](. This one is a bit of a secret weapon. Once I started using it, I saw incredible growth with my LinkedIn followers. It is an AI powered tool that allows you to create great content, find people to interact with on LinkedIn, come up with schedule posts, and even have AI generate content for you. It’s not half bad either. Some of my best posts were 100% AI generated. Ssh  Check out these results. The red arrow is the day I started using Taplio. [Taplio] Note - the AI generates posts based on topics you write about, so you still need to develop a sound strategy and this is also why I recommend [Justin’s course](  I don’t think this strategy is necessarily for everyone. ANYONE can make it work, but not everybody will want to. You don’t have to follow it to find success growing your clientbase, but it takes less than an hour a day, or a couple of hours a week, and there’s no real downside.  Want some more ideas? Hit me up on LinkedIn :)”  We’re grateful Dom took the time to write up his thoughts, and we’ll be sharing more ideas over the coming weeks. If Linkedin isn’t your jam, maybe there’s other suggestions we have for you.   “Book covers are the great mystery of the publishing world. No one knows for certain what will make a book sell, and yet everyone has an opinion on what works and what doesn't.”  – Margaret Atwood   ADVERTISE WITH US Got Something You’d Like to Share? Have a product, service, job, event, newsletter, app, book, movie, tool, or anything you’d like to share with over 1M subscribers?[Mailto:sponsor@mightydeals.com](mailto:sponsor@mightydeals.com)   SHOW US WHAT YOU'VE GOT Weekly Art Prompt: “Book Cover Face Off!” Design a book cover for your favorite novel using bold, minimalist imagery and typography to capture the essence of the story. Consider the themes, characters and setting of the book when creating your design.  Don’t forget to share it with us on Instagram using the hashtag #mightydrawings     Enjoy being a part of our design community? Feel free to share it with designers or design lovers near you.  Keep designing, creating, and inspiring,  Mighty Deals Team   What did you think of today's issue? Please click on a link to vote. Your feedback helps us improve. - [I enjoyed it]( - [Meh – it was ok]( - [Not interesting to me](   MIGHTY DEALS This just in at Mighty Deals [6 Months of Access to Upskillist's Online Marketing & Sales Courses]( 6 Months of Access to Upskillist's Online Marketing & Sales Courses by UPSKILLIST Was $299 | Now only $45 [Upskillist Online Photography Courses]( Upskillist Online Photography Courses by UPSKILLIST Was $299 | Now only $45  [6 Months of Access to Upskillist's Online Business Courses]( 6 Months of Access to Upskillist's Online Business Courses by UPSKILLIST Was $299 | Now only $45 [Essential Food Packaging Mockup Bundle with Extended License]( Essential Food Packaging Mockup Bundle with Extended License by Pixelbuddha Was $346 | Now only $12 Want to Share the Deals? Join our [affiliate program]( and earn a commission for every sale that comes from your link. Thank you for joining us on this journey through the world of design! Enjoy being a part of our design community? Feel free to share it with designers or design lovers near you.   Daily Deals for Creative Professionals Get massive daily discounts on fonts, templates, icons, patterns, apps, courses, and many other design-related resources. Save 50–90% on most deals — each available for a limited time only. [Submit a Deal](  | [FAQs]( | [About]( |  [Affiliates]( |  [Facebook]( [Instagram]( [Twitter](   | [Update email frequency](