[Read this article on our website.]( [Smart Money Monday]  You are receiving these email messages every Monday because you requested information from Mauldin Economics. If you'd prefer not to receive Smart Money Monday, [click here.]( Sept 6, 2021 Stop Worrying About the Next Bear Market People keep asking me if this is the top. When friends outside of the financial world read headlines warning that âa stock market crash is coming,â they usually turn to me for answers. Iâve been fielding a lot of those questions lately. I get why theyâre concerned. The S&P 500 has climbed 23% this year to new record highs. Surely, this canât go on forever. So, are we on the cusp of a bear market? The reality is, I donât know. And neither does anyone else. So, I donât waste energy trying to predict the future of the entire market. A better question, as one subscriber recently asked, is⦠- If we are on the verge of a bear market, is Thompson still confident in the stocks he writes about? The short answer is: Yes. Thereâs a reason I steer clear of ETFs and other forms of passive investing. I donât want to get wiped out with the market. Instead, Iâm super picky about what we buy here at Smart Money Monday. I dig into every stock I recommend, and I make sure [we buy it cheap](. Thatâs always important. But itâs particularly important going into a bear market. Itâs one of the best ways to protect yourself. Now, by âcheapâ I donât mean the actual stock price. Iâm referring to its valuation. Meaning, is the company worth more than weâre paying for it? - One way to think about valuation is to think about a savings account⦠Right now, if you put your money in a plain vanilla savings account, you might get 1â2% on your money (if youâre lucky). On a $1,000 deposit, thatâs $10â$20 a year. Yikes. Now, invert that, and you could say that your savings account investment âtradesâ at 50â100 times earnings. I bring this up because analysts typically value publicly traded stocks on a multiple of earnings. For example, a stock that trades at 10 times earnings would have a yield of 10%. The takeaway here is: A stock that trades at a lower earnings multiple is cheaper. So, thatâs one of the things weâre looking for when we buy. - When it comes to bear markets, what I worry about is: Did I overpay? In a bear market, the market darlings, meaning stocks trading at 200 times earnings or thereabouts, will almost certainly get whacked back down to Earth. We saw a lot of this during the dot-com bubble and subsequent crash. Take Cisco Systems (CSCO), for example. It was trading at 200 times earnings at its March 2000 peak. When the S&P 500 dropped 9% that year, Cisco plummeted by 29%. And from its peak that year, it dropped over 50%. For me, a companyâs earnings is my North Star. Iâm not interested in alternative metrics when I value stocks. Knowing the company that youâre buyingâand buying it cheapâis one of the best ways to protect yourself in any market, not just a bear market. - Iâll give you a few examples⦠[When I recommended Franchise Group (FRG) in July](, it was trading around 10 times earnings. Thatâs a very reasonable valuation. As earnings grow and CEO Brian Kahn executes his strategy, I expect the market to reward Franchise Group with a higher earnings multiple. That would translate into profits for us. Itâs a similar story with iron and steelmaker Cleveland-Cliffs (CLF). I donât focus on commodities much. But Cleveland-Cliffs is a high-quality business, and [it was too cheap to pass up](âit was trading somewhere around 5 times 2021 earnings. So again, we bought it cheap, and I expect that to translate into profits for us. A potential bear market or economic downturn doesnât particularly worry me. Buying in at a reasonable valuation protects us on the downside. That brings me to another great subscriber question⦠- How can you say FRFHF is the cheapest it's been since the financial crisis, when it was under $300 last Oct? I valued Fairfax Financial Holdings (FRFHF) based on the ratio of its stock price at the end of each calendar year to its book value per share at the end of each calendar year. Based on that, Fairfax is very cheap compared to the past decade-plus. In any event, [my Fairfax recommendation]( seemed to spark a lot of questions. Another subscriber wrote⦠- Just curious if there's a reason you are using the ticker FRFHF, which is the OTC market, instead of the TSX ticker FFH? The bulk of Mauldin Economics readers are based in the US. So, I opted to give them the ADR. You are free to buy either stock. That said, there is one benefit to buying the USD-quoted FRFHF. It has to do with how Fairfax presents its financials. When it provides its book value per share (the yardstick I use to measure performance), itâs quoted in US dollars. Every quarter, I compare the book value per share to the price of FRFHF to get an apples-to-apples comparison. Thank you to everyone who sent in questions. As always, you can reach me at subscribers@mauldineconomics.com. [Thompson Clark] âThompson Clark
Editor, Smart Money Monday [Thompson Clark]Thompson Clark is a small-cap expert and value-focused investor with nearly a decade of experience in financial publishing. Thompson graduated from the Goizueta Business School at Emory University in 2010 with a focus in finance and accounting. He lives in North Carolina. He is the editor of Mauldin Economicsâ free research service, [Smart Money Monday](. Don't let friends miss this timely insightâ
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