🎛️ From friction to flow: A marketer's secret productivity engine

Plus, Niche advertising: 7 actionable tactics for targeted marketing [View in browser]() | [Share]() Feb 23, 2024 [Martech: Martech is Marketing]() It’s difficult, of course, to make time to step back from the non-stop rush of work, requests, meetings and deadlines. But it can be worth it, especially if you use that time to develop ways of dealing with all those imperatives more efficiently. Most of us manage to exercise our bodies — to some extent, anyway. There are ways to exercise the mind too. Leadership and executive coach Hana Jacover has some actionable advice on how to do just that in the [first of her articles for us](). She goes into a lot more detail than just “keep calm and carry on.” Her words are worth some reflection; not just for marketers, but maybe for journalists too. Kim DavisEditor at large [mtc24_300x250_a1]() Marketing management [From friction to flow: A marketer’s secret productivity engine]() [meditation-pxb-1920]() Practical insights and strategies to align your personal rhythms with your daily demands as a marketer, enabling peak performance and sustainable productivity. Customer data platform (CDP) [Building a center of excellence for CDPs in 2024]() [Building-a-center-of-excellence-for-CDPs-in-2024]() Dive into the changing dynamics of CDP ownership, usage and collaboration between marketing and other internal teams. Digital advertising [Niche advertising: 7 actionable tactics for targeted marketing]() [Niche-advertising-7-actionable-tactics-for-targeted-marketing]() Learn strategies for effective niche advertising to connect with specific audiences in an oversaturated marketing landscape. MarTech webinar [AI-Driven Content Strategies for 2024]() [smiling-people-watching-webinar-orange-banner]() Join this webinar to learn how to leverage AI across your content ops to drive more efficient and effective marketing workflows and digital experiences. Marketing management [Marketers keep adding tech despite feeling overwhelmed by too many tools]() [The-5-pillars-of-AI-operations-in-marketing]() Nearly two-thirds (65%) of marketers are prioritizing technology over creativity, a new study from Clevertouch Consulting found. [MIR-emmir_300x250_rev2]() Marketing artificial intelligence (AI) [AI-powered martech releases: Feb 22]() [robot-news]() This week Google and OpenAI moved closer to providing us all with truly hallucinatory AI hallucinations. Best practices [The 5 best practices of leading marketing teams]() [The-5-best-practices-of-leading-marketing-teams]() These days, everyone is talking about marketing automation. But what do the best of the best B2B marketing teams do differently? Adobe asked them. Marketing management [20 ways to make your marketing team more productive]() [size_doesnt_matter_v2]() Here are some hacks and ways to build a culture that rewards productivity. Free online event for marketers [Cutting-edge martech solutions are a click away]() [The-5-pillars-of-AI-operations-in-marketing]() Join Microsoft, Salesforce, Tealium, and other leading companies at the MarTech Conference, online March 19-20, for FREE. Together, you’ll discover technologies, solutions, and strategies that can help you deliver exceptional customer experiences in the age of AI No registration fee, no travel, no time out of the office. [See the agenda]() From Search Engine Land - [Google Ads’ ‘pushes’ Performance Max with new Call To Action]() - [Google Analytics 4 updates Advertising workspace to simplify reporting]() - [Google announces Performance Max updates – including Gemini integration]() - [Report: Reddit signs AI content licensing deal with Google]() - [Link building in 2024: 12 ways to win or fail]() [mrtch.co/MTNewsletter]() Connect with us! [LinkedIn icon]() [Twitter icon]() [Facebook icon]() [Email icon]() [Martech: Martech is Marketing]() Reach the MarTech community. Learn about advertising/sponsorship [here](). This email was sent to {EMAIL}. [Unsubscribe.]() [We respect your privacy.]() This email was sent by MarTech - a Third Door Media, Inc. publication with headquarters at 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539 [Manage my subscriptions.]() © 2006-2024 Third Door Media. All rights reserved. Safelist us. [To ensure delivery to your inbox, add us to your address book.]()