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Free report: Strengthen customer connections, while driving sales with call analytics

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martech.org

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reports@martech.org

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Mon, Feb 19, 2024 01:31 PM

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The phone call has become the most popular engagement channel for a majority of U.S. customers. The

[call analytics platforms report]() The phone call has become the most popular engagement channel for a majority of U.S. customers. The telephone – particularly the smartphone – has solidified its role in the purchase journey. Marketers that are able to mine phone conversations for keywords spoken, caller intent and conversions can make important connections between phone calls and the digital campaigns that drive them. This is where a call analytics platform can give your company an edge. MarTech's Enterprise Call Analytics Platforms: A Marketer’s Guide takes a look at call analytics platforms, with a particular eye toward how they are managing and monetizing inbound phone calls, and the use cases AI is bringing to the table. Included in the 44 page report are: - Call analytics market overview - Recommended steps for evaluating and purchasing. - Profiles of 10 leading call analytics vendors - Capabilities comparisons [Download it now]() More reports from MarTech: [MIR_1808_CusDatPlat_360x200.png]() Customer Data Platforms: A Marketer's Guide See why a customer data platform is increasingly seen as one of the must-have elements of the martech stack. [Download now]() [email marketing platforms: a markerer's guide]() Email Marketing Platforms: A Marketer's Guide Email is the most well-established form of marketing, learn how AI is transforming the platforms that manage it. [Download now]() --------------------------------------------------------------- This email was sent to {EMAIL}. [Unsubscribe]() This email was sent by: MarTech, a Third Door Media, Inc. publication with headquarters at 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539 [Manage my preferences.]() [Contact us]()

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