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Watch it now! "Why Consent and Compliance Matter With Programmatic Ads" (no form)

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martech.org

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webinars@martech.org

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Tue, Nov 14, 2023 02:04 PM

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[Why Consent and Compliance Matter With Programmatic Ads] Join experts to learn best practices to protect and enhance programmatic ad monetization through the lens of user consent. You’ll get insights on how publishers and advertisers adapt their strategies to ensure targeted and personalized ads, maintaining regulatory compliance with the latest data privacy requirements, frameworks and signals such as TCF 2.2, CPRA, GPP, GPC and more. Key takeaways: - Learn how to seamlessly align your ad strategies with evolving privacy preferences to ensure effective monetization while respecting user trust. - Discover how OneTrust’s Consent & Preferences solution empowers you to gather, manage, and transmit consent signals, paving the way for compliant programmatic advertising without compromising revenue potential. - Uncover tactics to harmonize privacy compliance, audience engagement, and revenue generation. Register and attend this digital advertising webinar to stay ahead, mastering consent-driven ad strategies so you can build trust and boost profits. [Watch it now]() By clicking the button above, I agree to the Third Door Media [terms]() and [privacy policy](), and that my contact information, including email address, may be shared with the sponsor. More MarTech webinars: [Maximize Intent Signals and Win Customer Loyalty with Cross-Channel Strategies]() Learn how how to maximize customer data and signals that drive retention and loyalty across cross-channel marketing programs. [Watch now!]() [From Overworked to Optimized: Expert Tips for a Productive and Balanced Team]() Seamlessly integrate these resource management best practices into your own team’s workflow. [Watch now!]() By clicking the button above, I agree to the Third Door Media [terms]() and [privacy policy](), and that my contact information, including email address, may be shared with the sponsor. This email was sent to {EMAIL}. [Unsubscribe]() This email was sent by: MarTech, a Third Door Media, Inc. publication with headquarters at 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539 [Manage my preferences.]() [Contact us]()

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