🎛️ AI is for everybody. Or is it?

Salesforce says internal action caused service outage [View in browser]( | [Share]() Sep 21, 2023 [Martech: Martech is Marketing]() Good morning, Marketer, got code? When I think of coding, I break out in a cold sweat remembering a college course I took in BASIC. The language was designed by two professors so students in non-scientific fields could use computers. That’s a great thing, but I don’t think they realized how non-scientific some of us were. Fortunately, technology has progressed to the point where there are no-code app builders for people like me. [As Shama Hyder points out]() the combination of these apps and AI means everyone can create their own AI-powered solutions. Giving this kind of power to people is one of the things that’s so amazing about generative AI. Even so, not all people have equal access to it. That lack of access will only increase the already-problematic IT gender gap. [In this article]() we look at how this happens, how it risks preserving AI biases and what needs to be done to fix it. Constantine von Hoffman,Managing Editor [Adobe-9-18-23-300x250-copy]() Diversity and inclusion in marketing [Why women must have a voice at the AI table]() [Equality-by-design] Equality by design is the right approach, for women and other marginalized groups. Marketing management [AI for all: How anyone can create AI solutions]() [Why-brands-in-every-sector-should-invest-in-custom-AI-solutions] Why wait for Silicon Valley? Learn how to harness AI's power for transformative innovations regardless of the size of your company. Marketing automation [3 ways marketing automation drives cross-functional alignment]() [Whats-behind-the-MarTechBot-curtain-1] Marketing automation is the glue that keeps campaigns and teams together throughout the organization. Here’s how. Data [Data-driven success lies within the power of simplicity]() [MarTech-Podcast-Cover] Dun & Bradstreet's SVP, commercial operations, explains why simplification is vital to attaining winning business outcomes. Data [Unleash the Untapped Power of Email Address Intelligence]() [woman-watching-webinar-blue-banner_1920x1080] Join this webinar to learn how the simple email address can unlock valuable insights, enable personalized marketing campaigns, and enhance overall business performance. B2B marketing [Channel99 announces verification pixel technology for B2B]() [Sankey-1920] The new platform will give B2B marketers visibility into performance across advertising, web, webinar, email, social and other channels. [MNTN-Martech-Newsletter-Takeover-Sept-2023_300x250_Seasonality]() Salesforce [Salesforce says an internal action caused service outage]() [Shutterstock_1708550527] A permission change with Amazon Web Service prevented customers from accessing most Salesforce services for several hours. Research [This year's top consumer trenads]() [global-digital-trends-1920x1080-1] Learn the latest consumer attitudes and trends in personalization, privacy, messaging, advertising, and brand loyalty. B2B marketing [The 7 B2B website essentials: What customers want]() [B2B-website-essentials-What-customers-want-from-your-website] In this fast-moving world, it's time to rethink your B2B website, from the strategic to the tactical. Here's what yours must have. Next week [Discover game-changing technology for free]() [teamwork-meeting-collaboration-ss-1920] Stop scouring the web for the latest marketing technology, strategies, and solutions: Attend MarTech, online September 26-27, to unlock nearly 50 sessions, meetups, live demos, keynotes, and more — all for free. No hidden fees. No expense reports. No excuses. [Grab your free pass]() From Search Engine Land - [Google rolls out automatically created assets to all advertisers]() - [YouTube’s crackdown on ad blockers intensifies]() - [Meta Verified is rolled out to brands on Instagram and Facebook]() - [Google launches new report that flags checkout issues on e-commerce sites]() - [How to follow Google Business Profile guidelines]() [mrtch.co/MTNewsletter]() Connect with us! [LinkedIn icon]() [Twitter icon]() [Facebook icon]() [Email icon]() [Martech: Martech is Marketing]() Reach the MarTech community. Learn about advertising/sponsorship [here](). This email was sent to {EMAIL}. [Unsubscribe.]() [We respect your privacy.]() This email was sent by MarTech - a Third Door Media, Inc. publication with headquarters at 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539 [Manage my subscriptions.]() © 2006-2023 Third Door Media. All Rights Reserved. Safelist us. [To ensure delivery to your inbox, add us to your address book.]()