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🎛️ Successful customer journey operations

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martech.org

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newsletters@martech.org

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Fri, Sep 8, 2023 10:01 AM

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Plus, Slack is getting artificially intelligent | Sep 08, 2023 Good morning, Marketer, and collabora

Plus, Slack is getting artificially intelligent [View in browser]( | [Share]() Sep 08, 2023 [Martech: Martech is Marketing]() Good morning, Marketer, and collaboration is the key to success. This is never more true than in building customer journeys. Today, contributor Greg Kihlstrom kicks off a three-part series [about collaboration across people, processes, data and platforms](). When these four aspects come together, customers — and marketers — win. Slack is a place where many organizations communicate and collaborate. Its owner, Salesforce, [has announced]() it will pilot new AI capabilities on the platform this winter. This has the potential to make generative AI even more pervasive in daily work. Another way of collaborating? Joining the exchange of ideas at [The MarTech Conference](), coming up September 26th and 27th. Not only will there be experts speaking on a wide range of topics, including AI and GA4, but there will also be coffee talks where everybody can participate. Oh, and registration is FREE! Chris Wood,Editor [Adobe-300x250-martech]() Customer journey orchestration [Collaboration across people, processes, data and platforms: Successful customer journey operations]() [Successful-customer-journey-operations-Collaboration-across-people-processes-data-and-platforms] The key elements of collaboration in customer journey operations and how they contribute to improved customer experiences. Marketing artificial intelligence (AI) [Salesforce announces new AI and automation capabilities for Slack]() [Slack-1920] Slack will be getting artificially intelligent this winter, plus other Slack announcements. Marketing technology [The latest jobs in martech]() [apply-now-job-hiring-help-ss-1920] On the hunt for something new? Check out who's hiring in martech this week. Performance marketing [4 tips to prepare for Black Friday and Cyber Monday]() [Black-Friday-and-Cyber-Monday-1920_1080] Ace your holiday promotions with this step-by-step guide. Privacy and personalization webinar [Get ahead with privacy-first marketing]() [onetrust4] The future is now. Learn how to stay ahead of the curve by embracing privacy-first strategies that don’t compromise on personalization in our upcoming webinar. [Sign me up!]() Digital advertising [Google to make political ads disclose AI content]() [Shutterstock_2111602964] Political campaigns must clearly state when AI-generated images and audio have been used from November. [OptimizelyGoogleOptimizePaidSponsorship_Ads_Display_300x250]() Customer journey orchestration [Preparing people for customer journey orchestration: Getting started on CJO]() [customer-journey-ss-1920-edit] How to get ready to implement customer journey orchestration. First: think about the people involved. MarTech special reports [Marketing attribution & performance management platforms guide]() [Marketing-Attribution-and-Perforamance-Management-featured-image] MAPM platforms help marketers demonstrate ROI and allocate future spending to bring it in line with business goals. They have implications for every aspect of your marketing operations and business. Customer journey orchestration buyer’s guide [Questions to ask vendors before buying a customer journey orchestration solution]() [CJOMIR_cover-2023-crop] Important steps to take and questions to ask when narrowing the CJO field. Senior-marketers unite [Learn from experts at Atlassian, Indeed, and more]() [teamwork-meeting-collaboration-ss-1920] Nearly 50 expert-led sessions, eye-opening keynotes, interactive Q&As, live AI demos, and invigorating Coffee Talk meetups — all yours for free — live and on-demand. [See the agenda]() From Search Engine Land - [Google Chrome persists with targeted ads that use your browser history]() - [Google August 2023 Core Update rollout is now complete]() - [Survey: 51% of Gen Z choose TikTok, not Google, for search]() - [Beyond Google Analytics: Solve the data problem with real-time strategies]() - [Google Site names now work for all languages]() [mrtch.co/MTNewsletter]() Connect with us! [LinkedIn icon]() [Twitter icon]() [Facebook icon]() [Email icon]() [Martech: Martech is Marketing]() Reach the MarTech community. Learn about advertising/sponsorship [here](). This email was sent to {EMAIL}. [Unsubscribe.]() [We respect your privacy.]() This email was sent by MarTech - a Third Door Media, Inc. publication with headquarters at 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539 [Manage my subscriptions.]() © 2006-2023 Third Door Media. All Rights Reserved. Safelist us. [To ensure delivery to your inbox, add us to your address book.]()

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