🎛️ Marketing leaders, are you actually ready for AI?

Plus, MarTech’s experts to follow: The lists so far [View in browser]( | [Share]() Sep 05, 2023 [Martech: Martech is Marketing]() Good morning, Marketer, let’s tumble into fall. With summer unofficially at an end (although I would not bet against a hot September and October), thoughts turn to the fall conference season. It’s nice to see things come together and I am certainly grateful to have gathered some outstanding guests for my MarTech keynote. [More details on that here](). Regular readers will know that, over the course of the year, we’ve been pulling together lists of experts to follow in a wide variety of martech disciplines. For your convenience, we’ve not pulled them all together [in one place](). And there will be more to come. Kim Davis,Editorial Director [OptimizelyGoogleOptimizePaidSponsorship_Ads_Display_300x250]() Uncategorized [Marketing leaders, are you actually ready for AI?]() [Marketing-leaders-are-you-actually-ready-for-AI] AI-based applications are making their way into enterprise organizations. Here’s how to ensure you're in a position to use them properly. Account-based marketing (ABM) [MarTech’s experts to follow: The lists so far]() [orange-option] Who ya gonna call? These folks. From ABM to MOps, here are all the experts you must follow to know what's happening. Digital advertising [Reddit launches AI keyword research tool]() [reddit-combo-1920] Keyword Suggestions is a new feature in Reddit Ads Manager that aims to help advertisers boost reach and efficiency of campaigns. Data [Data and AI ignite real-time customer conversations and tangible business results]() [MarTech-Podcast-Cover] Dun & Bradstreet's SVP of sales and marketing reveals why data is the key to innovation and success. Privacy and personalization webinar [Unravel the mystery of consent-based marketing]() [onetrust1] Navigating the world of GDPR and CCPA? It’s tricky, but vital. Join our upcoming webinar to gain actionable insights on balancing privacy and personalization in your marketing strategy. [Save my seat!]() Marketing technology [The latest jobs in martech]() [apply-now-job-hiring-help-ss-1920] On the hunt for something new? Check out who's hiring in martech this week. [Adobe-300x250-martech]() Content marketing [The three types of digital value that get customers to buy]() [content-marketing] These three value levels explain exactly what your B2B content needs to do to be memorable and drive action. Email marketing [2023 State of Email Workflows Report]() [MPP-email-marketing-1] Research, writing, design, segmentation, sending, and analysis are all pivotal aspects of email marketing—so how exactly are email marketers doing it? Find out in this report! Optimization and personalization [Michelin meets the digital era: Personalized recommendations powered by AI]() [Michelin-guide] How does a company renowned for ratings based on individual inspections scale up to meet the needs of its passionate customers? Senior-marketers unite [Explore the MarTech agenda!]() [teamwork-meeting-collaboration-ss-1920] More than 45 expert-led sessions, eye-opening keynotes, interactive Q&As, and invigorating Coffee Talk meetups — all yours for free — live and on-demand. [See the agenda]() From Search Engine Land - [The latest jobs in search marketing]() - [The trifecta of keyword research strategy: Volume, difficulty, intent]() - [Universal Analytics still processing data two months after ‘sunset’]() - [How to structure people operations to scale SEO success]() - [How to avoid decision fatigue in SEO]() [mrtch.co/MTNewsletter]() Connect with us! [LinkedIn icon]() [Twitter icon]() [Facebook icon]() [Email icon]() [Martech: Martech is Marketing]() Reach the MarTech community. Learn about advertising/sponsorship [here](). This email was sent to {EMAIL}. [Unsubscribe.]() [We respect your privacy.]() This email was sent by MarTech - a Third Door Media, Inc. publication with headquarters at 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539 [Manage my subscriptions.]() © 2006-2023 Third Door Media. All Rights Reserved. Safelist us. [To ensure delivery to your inbox, add us to your address book.]()