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Live webinar: Privacy & Personalization -- How to Benefit from Consent-Based Marketing

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martech.org

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webinars@martech.org

Sent On

Thu, Aug 31, 2023 12:36 PM

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In the age of data privacy regulations and increasing consumer concerns, brands need to find ways to

[Privacy & Personalization: How to Benefit from Consent-Based Marketing]() In the age of data privacy regulations and increasing consumer concerns, brands need to find ways to use first-party data while protecting consumer rights. Join us for a deep dive into the power of first-party data and how to use it in a privacy-first manner. Our expert panel will discuss the latest trends, tools, and strategies for harnessing the power of first-party data to deliver personalized experiences that build trust with consumers. We'll explore the importance of transparency, consent, and data security and offer practical tips for implementing responsible data practices. Key takeaways: - The importance of transparency and consent in collecting and using consumer data. - Best practices for securing and protecting first-party data. - Strategies for delivering personalized experiences that build trust with consumers. - The role of emerging technologies in first-party data collection and usage. - The impact of data privacy regulations on first-party data usage and consumer trust. [RSVP now]() More MarTech webinars: Learn how to deliver superior insights compared to traditional tools like Google Analytics. [RSVP today!]() [Leverage AI and Automation to Master Personalized Marketing]() Learn how technologies such as machine learning and AI-driven optimization can be the catalyst for your brand’s success. [RSVP today!]() --------------------------------------------------------------- This email was sent to {EMAIL}. [Unsubscribe]() This email was sent by: MarTech, a Third Door Media, Inc. publication with headquarters at 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539 [Manage my preferences.]() [Contact us]()

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