🎛️ How to simplify the martech selection process

Plus, this week’s AI-powered martech features, products and platforms [View in browser]( | [Share]() [Martech: Martech is Marketing]() May 12, 2023 May 12, 2023 Good morning, Marketer, why not simplify things a little? Recently we’ve been tracking how much the martech space is growing. It’s an exciting time, to be sure. But certainly with all these new products and add-ons, it becomes even more of a priority for marketers to know how technology can help their business specifically. If you’re looking to simplify the process of building your martech stack, today our contributor Greg Krehbiel [offers a practical guide to just that](). The aim is to understand what your organization’s needs are while also keeping informed about new tools as they become available. As for new tools, check out [the latest roundup of AI-powered features, products and platforms](). Chris Wood,Editor [Tealium-Customer-Retention-Ad_MarTech_300-×-250-px]() [A practical guide to building a marketing technology stack]() Whether you're starting from scratch or expanding your stack, this guide can help you simplify the martech selection process. [Read more]() [This week’s AI-powered martech features, products and platforms]() Customer experience, email assistants, programmatic ad fraud detection and more in this week's roundup of AI products. [Read more]() [Marketing use cases for data clean rooms]() What data clean are, who uses them and why, how much they cost, where they fit in your stack and more. [Read more]() [Navigate the multigenerational marketing maze!]() Finding it difficult to connect with different generations? Join our webinar to learn how to navigate the complex maze of multigenerational marketing. Don’t stay lost – sign up today and find your way to marketing success! [Secure your seat today!]() [Adobe-300x250-may-8]() [MarTech’s guide to GDPR: The General Data Protection Regulation]() Five years on from GDPR's debut, and with procedural changes afoot, here's an updated guide to the seminal data privacy regulation. [Read more]() [3 privacy-centric solutions for marketing compliance]() Stay ahead of changing regulations and consumer sentiment with these privacy-centric solutions for marketers. [Read more]() [Do you need an identity resolution platform?]() An identity resolution platform can be a key tool for marketers to understand who their customers are and how to comply with the many different consumer privacy regulations. [Read more]() [Why we care about data clean rooms]() Clean rooms create an opportunity to drive insights from anonymized data pooled in a neutral space by brands and publishers. [Read more]() [Available now: Discover game-changing martech solutions and strategies for free]() Unlock nearly 30 hours of world class content from Sysco, Forrester, Salesforce, and more cutting-edge companies… for free. Discover the entire spring season of MarTech — out now! [Register for free]() From Search Engine Land - [Create tailored customer experiences for each generation]() - [YouTube wants users to stop using ad blockers]() - [The interplay between organic and paid Google search]() - [How to steal your competitors’ featured snippets with ChatGPT (prompts included)]() - [Forget link building, think link earning]() [bit.ly/MarTechNewsletter]() Connect with us! [LinkedIn icon]() [Twitter icon]() [Facebook icon]() [Email icon]() [Martech: Martech is Marketing]() Reach the MarTech community. Learn about advertising/sponsorship [here](). This email was sent to {EMAIL}. [Unsubscribe.]() [We respect your privacy.]() This email was sent by MarTech - a Third Door Media, Inc. publication with headquarters at 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539 [Manage my subscriptions.]() © 2006-2023 Third Door Media. All Rights Reserved. Safelist us. [To ensure delivery to your inbox, add us to your address book.]()