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🎛️ A week of MarTechBot reviewed

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Mon, May 1, 2023 10:01 AM

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Plus a new deadline for getting out of Google Analytics | May 01, 2023 May 01, 2023 Good morning, Ma

Plus a new deadline for getting out of Google Analytics [View in browser]( | [Share]() [Martech: Martech is Marketing]() May 01, 2023 May 01, 2023 Good morning, Marketer, oops they did it again! This can’t just be happening to me. Once again, I am being retargeted with digital advertising for something I have already bought; in this case, tickets to a book fair in the city this weekend. This has become a regular thing. I put my virtual hand up by going to a website and making a purchase and the brand — a brand that has never contacted me before — take this a prompt to begin bombarding me with emails and social media ads for the product or service I have just bought. This disconnect must be wasting a lot of ad budget as well as wasting my time. Kim Davis,Editorial Director [MNTN_Martech-Newsletter5-1-23_300x250]() [We turned MarTech into a chatbot. This is what we’ve learned (so far)]() We trained ChatGPT on our content and turned our website into a chatbot to help us understand what all this AI stuff means for marketers. [Read more]() [Google sets deadline for getting data out of Universal Analytics]() UA stops collecting data on July 1. For the following year users will have Viewer access to historical data and reports in the user interface. [Read more]() [3 ways B2B marketers can use generative AI]() Here's how to incorporate generative AI into your keyword research, content creation and data analysis efforts. [Read more]() [Connected TV’s results transcend the TV screen]() Why CTV is an important part of any search strategy. [Read more]() [Become a marketing superhero with next-best-action strategies]() Assemble with fellow marketing superheroes to learn how to harness the power of first-party customer data and drive next-best-action strategies. Together, we’ll save the day by creating unforgettable customer experiences and taking your marketing prowess to new heights! [Don’t miss out, register now!]() [mir_300x250]() [The latest jobs in martech]() On the hunt for something new? Check out who's hiring in martech this week. [Read more]() [6 tips for optimizing LinkedIn content for B2B marketing]() Are you getting the most out of your B2B marketing on LinkedIn? Discover ways to maximize the ROI of your LinkedIn marketing with these tips. [Read more]() [It’s time to get started on the transition to Google Analytics 4]() Don’t wait until the last minute! Download this guide and start preparing now to ensure that your website is ready. [Read more]() [What is marketing automation and how can it help B2B marketers?]() Marketing automation platforms offer some common core capabilities, but vendors are looking to differentiate their offerings with a range of more advanced features. [Read more]() [Available now: Discover game-changing martech solutions and strategies for free]() Unlock nearly 30 hours of world class content from Sysco, Forrester, Salesforce, and more cutting-edge companies… for free. Discover the entire spring season of MarTech — out now! [Register for free]() From Search Engine Land - [How to prioritize SEO keywords for content creation]() - [Google: Page experience is not a ranking system, but it is a ranking signal]() - [How to create a resource page]() - [Pinterest and Amazon team up for multi-year ads partnership]() - [Google UA historical data will be available until July 1, 2024]() [bit.ly/MarTechNewsletter]() Connect with us! [LinkedIn icon]() [Twitter icon]() [Facebook icon]() [Email icon]() [Martech: Martech is Marketing]() Reach the MarTech community. Learn about advertising/sponsorship [here](). This email was sent to {EMAIL}. [Unsubscribe.]() [We respect your privacy.]() This email was sent by MarTech - a Third Door Media, Inc. publication with headquarters at 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539 [Manage my subscriptions.]() © 2006-2023 Third Door Media. All Rights Reserved. Safelist us. [To ensure delivery to your inbox, add us to your address book.]()

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