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🎛️ The best part of my job is you

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Does ChatGPT pose an existential threat to marketers? | Feb 09, 2023 Feb 09, 2023 Good morning, Mark

Does ChatGPT pose an existential threat to marketers? [View in browser]( | [Share]() [Martech: Martech is Marketing]() Feb 09, 2023 Feb 09, 2023 Good morning, Marketer, this takes the cake and runs with it. We’re working on our annual Career and Salary Report which means I get to interview a bunch of you folks. It’s my favorite part of this job. You are an amazing group of people. Smart, funny and enthusiastic. You love solving puzzles and discovering new trends and methods. There is no standard background for a marketer. You majored in business, English, theater, math, computer science, philosophy, foreign languages. Some of you wanted to be in business when you were in high school. Others fell into it via an internship or early job. Your career paths all seem driven by, “That looks interesting.” Thanks to everyone who’s taken the time to talk and really look forward to speaking with more of you. Constantine von HoffmanManaging Editor [Does ChatGPT pose an existential threat to marketers?]() Great marketing takes intelligence that AI does not yet have and still makes us humans a necessary part of the formula for breakthrough work. [Read more]() [AI-generated content is detectable, new study claims]() ChatGPT-like content might not be able to keep its origins a secret. [Read more]() [Why we care about loyalty marketing]() Learn why loyalty programs are a win-win for brands and customers and ways marketers can reward customers across various channels. [Read more]() [The CX trends that are shaping 2023…]() Join our upcoming webinar where we will explore how brands are uniquely listening to customer feedback and applying the latest techniques to garner meaningful, actionable customer insights. [Register here!]() [A winding path to marketing and analytics]() Tom Snyder, content marketing manager at Hot Dog Marketing, talks about the challenges with finding valuable, actionable information. [Read more]() [Reimagining a brand website]() Websites remain central to the digital experience. Here's how to approach a relaunch [Read more]() [Drive results with unforgettable email marketing]() Enabling marketers to rapidly scale and meet the demands of the modern consumer by delivering personalized experiences that add value to your customer relationships. [Download the report here!]() [Content marketing in times of disruption]() What brands need to consider to produce timely content and stay relevant during market upheavals. [Read more]() [Discover cutting-edge martech without leaving your desk]() Check out your exclusive preview of the MarTech agenda — featuring expert speakers, essential topics, cutting-edge solution providers, and more. [See what’s in store]() From Search Engine Land - [Cost-Per-Hour Masthead placements: YouTube’s latest offering]() - [Pinterest puts more emphasis on its shoppable video feature]() - [Google reiterates guidance on AI-generated content – write content for people]() - [Search Engine Land’s updated What is SEO guide is now available]() - [Maximizing reach and engagement: A guide to the top video game ad platforms for brands]() Know someone who would like this newsletter as much as you? Copy this link to share the MarTech newsletter via email, social, or text: [() [Martech: Martech is Marketing]() Reach the MarTech community. Learn about advertising/sponsorship [here](). This email was sent to {EMAIL}. [Unsubscribe.]() [We respect your privacy.]() This email was sent by MarTech - a Third Door Media, Inc. publication with headquarters at 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539 [Manage my subscriptions.]() © 2006-2023 Third Door Media. All Rights Reserved. Safelist us. [To ensure delivery to your inbox, add us to your address book.]()

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