🎛️ Using Story Points in the Agile Marketing Navigator

Plus, content challenges and how to overcome them [View in browser]( | [Share]() [Martech: Martech is Marketing]() Aug 12, 2022 Aug 12, 2022 Good morning, Marketer. Remember, consistency is an important part of adopting any new work strategy. Stacey Ackerman has been a consistent voice in these Friday newsletters as she walks through each important step in the new framework for agile marketing, the Agile Marketing Navigator. Today, she explains [how to integrate Story Points]() into an agile workflow. The good news is that Stacey will also be joining The MarTech Conference this fall to make a dynamic virtual presentation about the Agile Marketing Navigator. Another good reason to register free for our event, happening September 28 & 29. (Here are [10 more reasons]().) Chris Wood,Editor [Getting started with the Agile Marketing Navigator: Story Points]() Agile marketers can use Story Point estimation as a fast and easy way of estimating the work involved in Backlog tasks. [Read More]() [3 content challenges and how marketers can overcome them]() Increasing content demands are increasing problems. [Read More]() [B2B buyers are much more concerned about a company’s values than the general public]() 72% are more likely to buy from socially responsible businesses. [Read More]() [Webinar: Learn the key to email marketing success]() Join Salesforce and Hertz for this live webinar and learn how to maximize marketing spend and optimize best practices with the right email service provider. [RSVP Today]() [Real Story on MarTech: Getting to DAM 3.0]() There are three stages of maturity in the digital asset management space. [Read More]() [5 Steps: How to succeed with digital work management during the hybrid work era.]() This guide is a great first step to understanding more about digital transformation and how to keep pace with the speed of work. [RSVP Today]() [10 reasons you should attend MarTech online (for FREE!)]() Real marketers sharing real advice. No travel hassle or reimbursement requests. Check out why marketers love MarTech! [Read More]() [Why we care about traditional content management systems, the original no-code tool]() Content Management Systems empower marketers to control the creation, display, and sharing of content online. Here's what you should know about CMS platforms. [Read More]() [Cutting-edge martech is just a click away...]() Grab your free MarTech pass now and join us online, September 28-29, to discover dozens of tools, technology, and solutions that can help you exceed customer expectations. Available live and on-demand! [See what’s in store]() From Search Engine Land - [Google reporting issue with Search Console Discover report]() - [The 4 stages of search all SEOs need to know]() - [Google steps up featured snippets with MUM; reducing false premise results by 40%]() - [Microsoft Bing adds 3 new shopping annotations]() - [Webinar: The crucial role SEO plays in digital transformation]() Know someone who would like this newsletter as much as you? Copy this link to share the MarTech newsletter via email, social, or text: [() [Martech: Martech is Marketing]() Reach the MarTech community. Learn about advertising/sponsorship [here](). This email was sent to {EMAIL}. [Unsubscribe.]() [We respect your privacy.]() This email was sent by MarTech - a Third Door Media, Inc. publication with headquarters at 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539 [Manage my subscriptions.]() © 2006-2022 Third Door Media. All Rights Reserved. Safelist us. [To ensure delivery to your inbox, add us to your address book.]()