How To Create Your Attractive Character!

This secret helped me grow ClickFunnels beyond my wildest dreams.  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ Don't Want These Emails? [Simply Unsubscribe Here](​ =​[Read Newsletter Online]( - [Recent Podcast Episode](​ Secrets Trivia❓ "What are the 4 questions of the Secret Formula - the foundation for everything in the book DotCom Secrets?" Answer a the bottom of the newsletter Hey Funnel Hackers! ​ ​ Welcome to the Marketing Secrets Newsletter! I'm actively testing my marketing methods and this is where you get the results for free! The secrets to transform your business in 2 minutes a day! Today You'll Learn This In 2 Minutes Or Less... --------------------------------------------------------------- ✔ Newsletter From Russell → "How To Create Your Attractive Character!" ​ ✔ NEW Podcast Episode → My Plan To Build A New $100M/year Business (from scratch)... ​ ✔ Inside The Community → A 2CCX Winner's "Ask Me Anything" and How To Create The Shift... ​ ✔ PLUS the answer to the trivia question above! But first... The Daily #Overdeliver Grab Your FREE COPY of DotCom Secrets: The Underground Playbook For Growing Your Company Online With Sales Funnels! = This second edition of my free book reveals 28 virtually UNKNOWN secrets to grow any company online geometrically with sales funnels! Just send me your address! I'd like to rush a FREE copy of my second edition, hardcover book to your doorstep, ASAP! ​[Click here to reserve your free copy now...](=)​ ​ How To Create Your Attractive Character! Hey Funnel Hacker, I want to share a concept with you that has helped ClickFunnels and my other businesses grow far beyond my wildest dreams. It’s a concept that I see a LOT of entrepreneurs ignore or neglect. You might have heard of it if you’ve read [DotCom Secrets](=). I call it The Attractive Character. You might remember a story from my book, DotCom Secrets, about a time when I was just another enthusiast trying to navigate the world of potato guns. I was not an expert, just a guy who was learning and sharing his journey along the way. When my friend and I first built a potato gun, it was a hilarious adventure. We were thrilled with the result and, on a whim, decided to film our exploits and sell the guide and blueprints online. To our surprise, it took off! The Attractive Character in this story was simply me — a regular guy, a potato gun hobbyist sharing his passion. This persona was relatable, genuine, and compelling. I wasn’t a corporate entity selling a product, but a fellow enthusiast sharing valuable insights, and people connected with that. The question, then, is how do you do the same thing for your business? How do you create an Attractive Character for your business that feels real and is compelling for your audience? Here’s a few things I’ve learned over the years! Choose a Real Human (👤): The Attractive Character works best when it’s an actual person. This could be you or it could be someone else. But it should be someone who your target market will connect with naturally AND someone who will be committed to the brand for years to come. 65% of consumers say a brand’s CEO and employees influence their decision to buy (Accenture). Be Authentic (😊): Let your true self shine through. Don’t try to adopt a persona that’s not you. If you’re quirky, show your quirkiness. If you’re analytical, share analytical insight. If you’re rough around the edges, be rough around the edges. People care a lot more about authenticity than they do about imperfections. In fact, 88% of consumers say that authenticity is a key factor when deciding what brands they like and support (Stackla, 2021). Embrace Vulnerability (🎭): Don’t be afraid to show your struggles and challenges. Sharing your journey, including the ups and downs, not only humanizes your brand but also builds a deeper connection with your audience. Share Personal Stories (📚): From your morning run routine to your love for antique cars, personal anecdotes make you relatable. They transform you from a faceless entity into a living, breathing human being your audience can connect with… and buy from. Engage and Respond (💬): Engagement is key. Respond to comments, answer questions, and don’t hesitate to start a conversation. The more you engage with your audience, the more your Attractive Character comes to life. Regular Communication (🗓️): Whether it’s a weekly blog post, daily social media posts, or regular emails, keep in touch with your audience. This regular communication fosters familiarity and keeps you fresh in their minds. 77% of consumers prefer shopping with brands they follow on social media (SproutSocial). Value-Driven Content (🎁): Everything you share should provide value to your audience. Whether it’s an entertaining anecdote, a life lesson, or a how-to guide, make sure your audience takes something away from every interaction. Creating an Attractive Character isn’t about becoming someone you’re not… it’s about becoming more of who you really are. And then being that person more consistently and more publicly for your audience and your business. It’ll be a game-changer for you! Get my book, [DotCom Secrets](=), if you want more tips on building your Attractive Character (and lots of other business-building secrets). Russell Brunson SPONSORED BY 'TWO COMMA CLUB LIVE: LINCHPIN EDITION' = ​['2 Comma Club' LIVE Starts Soon^^^^](=)​ ​ How would you like to attend our 3-day FHL 2023 ENCORE VIRTUAL Conference!?! ...and only pay after the conference if you feel like it was worth it!?! [YES! Save My FREE Seat Now!](=) 🎁 From Inside The Community - Podcast: [Plan For A New $100M/year Business >](​[>](​ - FB Group: [2CCX Award Winner's Ask Me Anything >>]()​ - Instagram: [What's (Really) Holding You Back... >>](=)​ - Facebook: [Identity is Greater Than Belief, So... > >](=)​ Secrets Trivia💡 Answer: Who is your dream customer, Where are they congregating, What is the bait that you can use to attract them to you & What is the unique result that you can create for them? I ask these four questions in any personal consultation. Take the step-by-step walkthrough for yourself in my hardback version of "DotCom Secrets", pages 13-15 What Did You Think Of Today's Newsletter? --------------------------------------------------------------- ✔ Hit REPLY to let us know! We'd love to hear from you. ​ ✔ Leave a COMMENT on today's [newsletter blog post](. ​ ✔ If you like the [podcast episode](, take a SCREENSHOT & tag me in it on social media telling me what you liked! ​ [Marketing Secrets] By reading this, you agree to all of the following: You understand this to be an expression of opinions and not professional advice. You are solely responsible for the use of any content and hold Etison LLC and all members and affiliates harmless in any event or claim. If you purchase anything through a link in this email, you should assume that we have an affiliate relationship with the company providing the product or service that you purchase, and that we will be paid in some way. We recommend that you do your own independent research before purchasing anything. Copyright © 2024+ Etison LLC. All Rights Reserved. This email was sent to {EMAIL} by [newsletter@marketingsecrets.com]()​ 3443 W Bavaria, Eagle, ID 83646 ​[Update your Profile]( | [Unsubscribe](​