SaaS Funnel Leakage | YouTube Facelift, Sarahah | Most Discarded Apps | B2B Digital Trends

Today's dose of must-have knowledge | [View in browser]( advertisement [Advertisement]( [MarketingProfs: Marketing Resources for Marketing Professionals]( Sep 1, 2017 Vol. 16, No. 170 In this issue 1. How-To: [The Biggest Leakage in a SaaS Marketing Funnel and How to Fix It]( 2. #SocialSkim: [YouTube's Major Facelift, Saudi Arabia's Surprise Sarahah App: 10 Stories]( 3. PRO MarketingProfs Quick Study Course: [Demand/Lead Generation]( 4. Survey Says: [The Most Deleted and Least Used Mobile Apps [Infographic]]( 5. Infographic: [The Most Important B2B Digital Marketing Trends and Stats of 2017]( [Forward to a friend]( [Share on Twitter]( [Share on LinkedIn]( [Share on Facebook]( advertisement [Advertisement]( Get the marketing training resources you need to succeed. PRO gives you unlimited access to the latest marketing information on over 250 marketing topics. [Try it free for 7 days]( and see for yourself. How-To [How-To Image]( [Share on Twitter]( [Share on LinkedIn]( [Share on Facebook]( [The Biggest Leakage in a SaaS Marketing Funnel and How to Fix It]( By Ed King Software-as-a-service companies can ensure nurturing and upsell campaigns are consistently successful across the entire buyer's journey, from initial contact through the trial/freemium phase to after commitment. Here's how. [Read More]( FOR PRO Members [Today's PRO Item]( [Share on Twitter]( [Share on LinkedIn]( [Share on Facebook]( [MarketingProfs Quick Study Course: Demand/Lead Generation]( Get insights on everything from refining your funnel and charming your leads to aligning with Sales and prepping your website to be a lead-capturing machine. You'll learn to get the most out of your CRM and marketing automation platforms, use content for lead gen, and improve your lead nurturing and lead scoring. [Read More]( advertisement [Advertisement]( [Need marketing training]( PRO gives you access to an unparalleled collection of online, on-demand marketing resources including thought leadership seminars, tactical video tutorials, research, and much more. Try PRO free for 7 days and see for yourself. Survey Says [Survey Image]( [Share on Twitter]( [Share on LinkedIn]( [Share on Facebook]( [The Most Deleted and Least Used Mobile Apps [Infographic]]( By Ayaz Nanji Fitness/health and productivity mobile apps are the most deleted types of programs from consumers' smartphones, according to recent research from alligatortek. [Read More]( Quick Take [#SocialSkim: YouTube's Major Facelift, Saudi Arabia's Surprise Sarahah App: 10 Stories This Week]( By Christian Neri YouTube's first-ever logo change and new mobile design & capabilities; anonymous messaging app Sarahah's surprise success; Facebook bans some Pages from advertising; WhatsApp verified biz accounts; 2018 social media trends; Hurricane Harvey & social... [Read More]( [Share on Twitter]( [Share on LinkedIn]( [Share on Facebook]( advertisement [Advertisement]( AT-A-GLANCE [Podcast Image]( [Share on Twitter]( [Share on LinkedIn]( [Share on Facebook]( [The Most Important B2B Digital Marketing Trends and Stats of 2017 [Infographic]]( By Laura Forer Which social platforms work best for B2B marketing? How is the demographic of the B2B buyer changing? How are B2B marketers using content? Find out the answers and more in today's infographic. [Read More]( event calendar Sep 12 [FREE Seminar]( Future of Content Experience Sep 13 [FREE Seminar]( Your B2B Webinar as an Engagement Hub for the Buyer's Journey Sep 21 [Teach Me How]( Intelligence for Marketing: Getting Started [PRO] Oct 12 [Online Seminar]( Your Content Architecture Blueprint [PRO] Oct 12 [Online Course]( Content Marketing | 12 online classes Oct 3–6 [B2B Marketing Forum]( sessions, five keynotes, creative networking, and more! advertisement [Advertisement]( [Home]( | [Marketing Articles]( | [Marketing Case Studies]( | [Online Marketing Seminars]( | [Newsletter Archives]( | [Know-How Exchange]( | [My Account]( | [Corporate Services]( | [About Us]( | [Advertise With Us]( | [Contact Us]( | [Affiliate Program]( | [Write For Us]( | [RSS/Syndication]( | [Privacy]( Questions? Comments? Suggestions? Leads? 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