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Generative AI: how Americans feel about it, how it can help your marketing, and more

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marketingprofs.com

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Wed, May 24, 2023 02:26 PM

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Learn with MarketingProfs: Today's dose of marketing know-how. Wednesday, May 24, 2023 ? Table of

Learn with MarketingProfs: Today's dose of marketing know-how. [MarketingProfs Today]( Wednesday, May 24, 2023 📋 Table of Contents 1. [Generative AI Can't Create Great Marketing, But It Can Help]( 2. [Ignite Your Digital E-Commerce Presence and Profit]( sponsored webinar 3. [Brand and Trust: Becoming a Trusted B2B Voice | Marketing Smarts Live Show]( YouTube show 4. [Feed Your Marketing Soul](Td8/a2h1dVFBWFZQOUNQVzlpc3dzcEdJTllSR3c2SUE3Y1FNWG5mMllCQ2lmU2tzSUllVUZvL1RSMGNCL1RoNjN2Uk9hZFBreVlaWjdHK2kwMkhZVnRpbG85czhUL0V5eWhzemFEeGdOeWtVczFzSjFSQmRQckpSQT09S0/) MarketingProfs B2B Forum 5. [How Americans Feel About Artificial Intelligence]( 6. [Robot-Powered Marketing Q&A]( new AI tool 7. [Increase Your Email Results]( MarketingProfs Master Class for PRO Members Scroll down for more, including industry news, community goings-on, and other useful resources. [Generative AI Can't Create Great Marketing, But It Can Help]( article [Generative AI Can't Create Great Marketing, But It Can Help]( Countless companies and marketers are using generative AI to write blog posts, emails, articles, and other forms of content. The robots can help your marketing. Just don't use it as a replacement for [authentic messaging. »]( sponsored webinar [Ignite Your Digital E-Commerce Presence and Profit]( Changing customer behaviors and the loss of third-party cookies are just two of the (BIG) reasons the digital landscape has gotten so complicated for e-commerce marketers. Join us for this free webinar to discover the strategies that will help you reach and [convert more shoppers than ever. »]( [Brand and Trust: Becoming a Trusted B2B Voice | Marketing Smarts Live Show]( YouTube show [Brand and Trust: Becoming a Trusted B2B Voice | Marketing Smarts Live Show]( Featuring the energetic and straight-talking George B. Thomas, this new-to-MarketingProfs-Today YouTube series will be showing up regularly here. Based on topics and guests featured on the Marketing Smarts podcast, these Live Show episodes will offer commentary, insights, news, resources, and more. [Tune in and join us! »]( MarketingProfs B2B Forum [Feed Your Marketing Soul](mPEfLa/a2h1dVFBWFZQOUNQVzlpc3dzcEdJTllSR3c2SUE3Y1FNWG5mMllCQ2lmU2tzSUllVUZvL1RSMGNCL1RoNjN2Uk9hZFBreVlaWjdHK2kwMkhZVnRpbG85czhUL0V5eWhzemFEeGdOeWtVczFzSjFSQmRQckpSQT09S0/) As a marketer, you're tired. You're craving fresh ideas and new relationships. Your soul yearns to be among peers who instinctively get you. If you're nodding along, join us for the best B2B marketing conference on the planet: MarketingProfs B2B Forum. We understand your yearning because we feel it, too. That's why we obsess over not only creating an incredible program of speakers but also giving you an incredible experience that will kickstart new relationships, grow your skillset, and send you home with magical memories! Join us for some B2B marketing magic, October 4-6 in beautiful Boston! [Check out the program. »]( [How Americans Feel About Artificial Intelligence](jVLS94b~ztGq/a2h1dVFBWFZQOUNQVzlpc3dzcEdJTllSR3c2SUE3Y1FNWG5mMllCQ2lmU2tzSUllVUZvL1RSMGNCL1RoNjN2Uk9hZFBreVlaWjdHK2kwMkhZVnRpbG85czhUL0V5eWhzemFEeGdOeWtVczFzSjFSQmRQckpSQT09S0/) research [How Americans Feel About Artificial Intelligence]( The majority of Americans say they are concerned about the impact artificial intelligence could have on jobs and society, though most also say they haven't yet used generative AI programs such as ChatGPT, according to recent research. [Check out the study findings. »]( [Robot-Powered Marketing Q&A]( new AI tool [Robot-Powered Marketing Q&A]( Come and stump our new AI-powered Q&A service with your vexing marketing questions. How does it do? Is Jay completely wrong or eerily accurate? [Let us know! »]( Increase Your Email Results MarketingProfs Master Class for PRO Members Has your email marketing taken a hit? Get mastermind Jay Schwedelson's full range of tactics and techniques to improve open rates, CTRs, and responses. It took Jay more than 14 years and billions of emails to discover these methods, and you can get them today with The Real Truth About Email Marketing Master Class. Available now to PRO members! [Start sending better emails]( Afoot in the Neighborhood MarketingProfs community goings-on Are you ready for the AI revolution? Join us for a special event series this summer: [AI for Content Creators](. Learn what the robots can do for you! Get wisdom from real human beings! Make great content bow to your will! Eight mind-blowing sessions in total, delivered by your fave speakers including Ann Handley, Wil Reynolds, Christopher S. Penn, and more. You can't afford to miss this! Register now to [rule the content robots](. Addicted to MarketingProfs Today? Well, we have good news... there's more where that came from! We're introducing three monthly newsletters. To subscribe to each, just click on the title, and endless wisdom shall be yours! Here they are: [Communication Today](, focused on marketing writing, and featuring tips and advice from MarketingProfs Chief Content Officer Ann Handley; [DemandGen Today](, providing valuable insights, tips, and resources to up your demand generation game; and [Strategic B2B Today](p/a2h1dVFBWFZQOUNQVzlpc3dzcEdJTllSR3c2SUE3Y1FNWG5mMllCQ2lmU2tzSUllVUZvL1RSMGNCL1RoNjN2Uk9hZFBreVlaWjdHK2kwMkhZVnRpbG85czhUL0V5eWhzemFEeGdOeWtVczFzSjFSQmRQckpSQT09S0/dG54MHUrWUg4Rk85a3p6dkdkek1SaEczRkYrbE9KV1dsR2txUVkxZkxScjAwdkY0bmRmUmxSRFdJYk9VN0IxMnIzRWFObjZvT0ViWjl2YWZLWFBsTHc9PQS2), focused on big-picture marketing strategy, farsighted leadership, and innovative opinion. You're probably familiar with the legendary [Marketing Smarts Podcast](. But did you know it now has its own LIVE show? Host George B. Thomas serves up the type of content you love in a brand new—and expanded—visual format. Check it out every Monday on [YouTube]( and [LinkedIn](! How about helping out your friends and colleagues? Just [let them know](T8/a2h1dVFBWFZQOUNQVzlpc3dzcEdJTllSR3c2SUE3Y1FNWG5mMllCQ2lmU2tzSUllVUZvL1RSMGNCL1RoNjN2Uk9hZFBreVlaWjdHK2kwMkhZVnRpbG85czhUL0V5eWhzemFEeGdOeWtVczFzSjFSQmRQckpSQT09S0/) that they can sign up to this newsletter for great marketing advice, tips, and tactics. You can use your personal referral link at the bottom of this newsletter (see the big blue box), [and check out what's in it for you](! Did You Miss Us? Recent MarketingProfs content [How Search Changed Last Year [Infographic] »](L/a2h1dVFBWFZQOUNQVzlpc3dzcEdJTllSR3c2SUE3Y1FNWG5mMllCQ2lmU2tzSUllVUZvL1RSMGNCL1RoNjN2Uk9hZFBreVlaWjdHK2kwMkhZVnRpbG85czhUL0V5eWhzemFEeGdOeWtVczFzSjFSQmRQckpSQT09S0/) [How to Build a Successful Go-to-Market Campaign Plan: Pam Didner on Marketing Smarts [Podcast] »]( [How Author Authority Affects Search Rankings »]( [How to Find and Nurture the Entrepreneurs in Your Company »](jVLS94b~ztq/a2h1dVFBWFZQOUNQVzlpc3dzcEdJTllSR3c2SUE3Y1FNWG5mMllCQ2lmU2tzSUllVUZvL1RSMGNCL1RoNjN2Uk9hZFBreVlaWjdHK2kwMkhZVnRpbG85czhUL0V5eWhzemFEeGdOeWtVczFzSjFSQmRQckpSQT09S0/) [The Best Days and Times to Post on Social Media »](XemLHY8/a2h1dVFBWFZQOUNQVzlpc3dzcEdJTllSR3c2SUE3Y1FNWG5mMllCQ2lmU2tzSUllVUZvL1RSMGNCL1RoNjN2Uk9hZFBreVlaWjdHK2kwMkhZVnRpbG85czhUL0V5eWhzemFEeGdOeWtVczFzSjFSQmRQckpSQT09S0/) [The Digital Marketing Jobs That Will Be Disrupted Most by AI »]( News You Can Use Updates from around the industry Meta Slapped With Record $1.3B EU Fine Over Data Privacy [CNN]( actyv.ai and Unity Small Finance Bank Form Strategic Partnership to Offer AI-Powered BNPL Solutions for B2B Clients [CXOtoday]( Paris-Based AI SaaS Successeve Raises €1.8M to Tackle Customer Lifecycle Management [EU-Startups]( Nokia Expands Fixed Network SaaS Suite With AI Solution to Strengthen Operators' Service Offering [GlobeNewswire]( Informa Acquires Winsight [FinSMEs]( 6sense Announces Inspire UK 2023 to Showcase Actionable Insights for Today's Revenue Leaders [Yahoo Finance](mPEfa/a2h1dVFBWFZQOUNQVzlpc3dzcEdJTllSR3c2SUE3Y1FNWG5mMllCQ2lmU2tzSUllVUZvL1RSMGNCL1RoNjN2Uk9hZFBreVlaWjdHK2kwMkhZVnRpbG85czhUL0V5eWhzemFEeGdOeWtVczFzSjFSQmRQckpSQT09S0/) Upcoming Events MAY 24 [Fulfillment After Conversion]( Session 4 of our Score, Plan, Convert: Demand Generation Working Webinar Series with Kenda Macdonald MAY 25 [Solutions to Ignite Your E-Commerce Digital Presence & Profit]( 45-minute webinar | sponsored by Adtaxi JUN 1 [From Content Creation to Conversion: A Marketer's Guide to the Content Supply Chain]( 45-minute webinar | sponsored by Adobe JUN 9 [Marketing Strategy Friday Forum]( 3 sessions on content marketing | sponsored by ZoomInfo [MarketingProfs]( Comments? [Contact us](XemLH8/a2h1dVFBWFZQOUNQVzlpc3dzcEdJTllSR3c2SUE3Y1FNWG5mMllCQ2lmU2tzSUllVUZvL1RSMGNCL1RoNjN2Uk9hZFBreVlaWjdHK2kwMkhZVnRpbG85czhUL0V5eWhzemFEeGdOeWtVczFzSjFSQmRQckpSQT09S0/). Advertising/Sponsorship [here]( or telephone 866-557-9625. Read our Terms of Service [here](ZKJP0q4ytP/a2h1dVFBWFZQOUNQVzlpc3dzcEdJTllSR3c2SUE3Y1FNWG5mMllCQ2lmU2tzSUllVUZvL1RSMGNCL1RoNjN2Uk9hZFBreVlaWjdHK2kwMkhZVnRpbG85czhUL0V5eWhzemFEeGdOeWtVczFzSjFSQmRQckpSQT09S0/). MarketingProfs LLC 1985 Riviera Dr, Ste 103-17 Mount Pleasant, SC 29464 This email was sent to {EMAIL} as part of your MarketingProfs Subscription. If you prefer to no longer receive MarketingProfs Today, you can always [leave this list](. Did someone who cares about you forward this to you? [Subscribe here]( to get your own copy.

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