Welcome Email Series | Writing Bootcamp | Bot Ad Fraud | Video Production Costs

Learn with MarketingProfs: Your daily dose of marketing know-how. [MarketingProfs Today]( Your Source for What Matters in Marketing • From the Team at MarketingProfs Together with the email platform that works for you: Tuesday, June 04, 2019 [How to Write a Welcome Email Series That Wins Hearts and Wallets]( [Bummed You Missed Marketing Writing Bootcamp?]( [Is the Fight Against Bot Ad Fraud Succeeding? [Study]]( [How Much Does a Video Cost to Produce? [Infographic]]( [How to Write a Welcome Email Series That Wins Hearts and Wallets]( Your welcome emails set the tone for the relationship with your subscribers. If recipients come to know, like, and trust you, they're more likely to open, click, and buy from your future emails. Here are five elements of a welcome email series that'll [tip the scales in your favor when you're ready to promote your offers](. [Share on Twitter]( [Share on Facebook]( [Share on LinkedIn]( [Experience Email Marketing That Works for You]( sponsored The right email marketing platform makes it easy to share your big ideas, because it provides you with all the tools and support you need to send campaigns your subscribers will love. [See how email marketing can work for you](. [Share on Twitter]( [Share on Facebook]( [Share on LinkedIn]( [Bummed You Missed Marketing Writing Bootcamp?]( Fear not! You can access the entirety of MarketingProfs' most popular virtual event—anytime you want. All sessions are recorded and available on-demand now. [Learn more](. [Share on Twitter]( [Share on Facebook]( [Share on LinkedIn]( [Is the Fight Against Bot Ad Fraud Succeeding? [Study]]( Here's some good news for marketers: The amount of advertising dollars lost to online bot fraud is declining, a recent study found. It's still significant, though. [Find out the details of the study](. [Share on Twitter]( [Share on Facebook]( [Share on LinkedIn]( [How Much Does a Video Cost to Produce? [Infographic]]( You produce marketing content, and you're considering video because it engages audiences as no other content can. But how much does a video cost to make? It's tough to find an accurate and one-size-fits-all answer—because there are numerous considerations. [This infographic breaks those down for you](. [Share on Twitter]( [Share on Facebook]( [Share on LinkedIn]( Profs Picks sponsored You need to create and send email campaigns that reach the right customer at the right time. Which is why you need an email marketing platform with powerful automation and personalization features. [Emma gives you the tools you need]( to quickly and easily send campaigns that connect with your subscribers. And if at any point you need help creating and executing your email strategy, its in-house experts can provide helpful advice. [Emma is email marketing that works for you](. If you're a B2B marketer looking for some truly amazing learning opportunities, check out the [packed schedule]( of this year's [MarketingProfs B2B Forum]( The sessions cover everything from building content that converts, to creating plans and budgets CFOs will love, to using neuromarketing principles to elicit response, to all that you need to know about ABM, writing, SEO, MarTech, Sales & Marketing alignment, and so much more. Oh, and there will be workshops. And creative networking. And the [keynotes]( Avoid that pit-in-the-stomach FOMO feeling: [Join your fellow marketers in Washington DC](. Upcoming Events JUN 6 [ Webinar ] [Personalized Experiences: Crawl, Walk, Run]( sponsored by Jahia and Altola | 60 minutes JUN 14 [ Online Forum ] [Content Marketing Online Forum]( sponsored by Uberflip | 3 live sessions JUN 20 [ Webinar ] [Using Automation for Spectacular B2B Campaigns]( sponsored by GetResponse | 60 minutes OCT 16-18 [ In-Person Event ] [MarketingProfs B2B Forum]( Save $400 through June 14—register today! So glad you could join us today! —Vahe Habeshian, Director of Publications [MarketingProfs]( Comments? [Contact us](. Advertising/Sponsorship [here]( or telephone 866-557-9625 Read our Terms of Service [here](. MarketingProfs LLC 1985 Riviera Dr, Ste 103-17 Mount Pleasant, SC 29464 This email was sent to {EMAIL} as part of your MarketingProfs Subscription. If you prefer to no longer receive MarketingProfs Today, you can always [leave this list](. Did someone who cares about you forward this to you? [Subscribe here]( to get your own copy.