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Today's dose of marketing know-how. ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ [View Online]( | [Advertise]( | [Unsubscribe]( [MarketingProfs Today]( Today's dose of marketing know-how | Friday, July 12, 2024 👋 Hello, Marketer! In honor of Henry David Thoreau, today is National Simplicity Day, encouraging us to find ways of simplifying things about life that might be unnecessary or weighing us down. To take a breath. Find some stillness. So here’s hoping you can find beauty in the moments of simplicity today, if not every day! —Bri Krantz | MarketingProfs Marketing Manager Last chance to save big! B2B Marketing Galore Get inspired to do your best marketing at B2B Forum this November! Hear from motivating keynote speakers. Accomplish big goals at a workshop. Discover new B2B marketing ideas and methods at over 50 sessions. Decompress with our trademark shenanigans. It all adds up to an unforgettable experience. And now you can save $150 with promo code WICKEDSMART. Bring the team of 3+ for an additional $200 off per person. Don't wait—this surprise sales ends tonight! [Get WICKEDSMART](Y6_Cm/bytUeXg5REFURDBZRTZRelROVmZVRmorWmQzT3dVK3ZaRGVhWElDTlhiREduSmJ5OEtjL2g2VGwydEdJQnE3M3duTVl5cGwvdGxiK1JJVS9nMlRBcVhabGE5UVlja3JvOXYrZUllQ2tyWTk2a3ZYUGFSSjBSUT09S0/SFRyQXlhczI5S2xUVFM5ZmpPT2xHV2EwUWFhRmhIR1o1Yk5KOFFDUTQ2a0UxVHcyMmEyY0FkUStzb0t2Sm1JWnBNRmJLc3pQWVRCeU5RVGtSczdOYlE9PQS2) In This Issue - [AI, Ethics, and the Law: How to Stay Aboveboard](P6HK/bytUeXg5REFURDBZRTZRelROVmZVRmorWmQzT3dVK3ZaRGVhWElDTlhiREduSmJ5OEtjL2g2VGwydEdJQnE3M3duTVl5cGwvdGxiK1JJVS9nMlRBcVhabGE5UVlja3JvOXYrZUllQ2tyWTk2a3ZYUGFSSjBSUT09S0/SFRyQXlhczI5S2xUVFM5ZmpPT2xHV2EwUWFhRmhIR1o1Yk5KOFFDUTQ2a0UxVHcyMmEyY0FkUStzb0t2Sm1JWnBNRmJLc3pQWVRCeU5RVGtSczdOYlE9PQS2) - [AI Update, July 12, 2024: AI News and Views From the Past Two Weeks]( - [Generative AI-Powered Conversations and the Conversation Automation Index]( - [B2B Storytelling: Stories That Inspire Buyers to Action (PRO member Master Class)]( - [TODAY: Three Email Experts. Scores of Tips & Tactics.]( --------------------------------------------------------------- ARTICLE [AI, Ethics, and the Law: How to Stay Aboveboard]( AI, Ethics, and the Law: How to Stay Aboveboard Discover key legal and ethical considerations for using AI in marketing from expert Ruth Carter. Follow these guidelines for compliance. [Read more ➔](AEQP/bytUeXg5REFURDBZRTZRelROVmZVRmorWmQzT3dVK3ZaRGVhWElDTlhiREduSmJ5OEtjL2g2VGwydEdJQnE3M3duTVl5cGwvdGxiK1JJVS9nMlRBcVhabGE5UVlja3JvOXYrZUllQ2tyWTk2a3ZYUGFSSjBSUT09S0/SFRyQXlhczI5S2xUVFM5ZmpPT2xHV2EwUWFhRmhIR1o1Yk5KOFFDUTQ2a0UxVHcyMmEyY0FkUStzb0t2Sm1JWnBNRmJLc3pQWVRCeU5RVGtSczdOYlE9PQS2) COMMUNITY | POLL RESULTS The results of our [recent Community Poll]( are in! Check out what your peers said: [Community Poll Results] --------------------------------------------------------------- ARTIFICIAL INTELLIGENCE [AI Update, July 12, 2024: AI News and Views From the Past Two Weeks](rjqDH8/bytUeXg5REFURDBZRTZRelROVmZVRmorWmQzT3dVK3ZaRGVhWElDTlhiREduSmJ5OEtjL2g2VGwydEdJQnE3M3duTVl5cGwvdGxiK1JJVS9nMlRBcVhabGE5UVlja3JvOXYrZUllQ2tyWTk2a3ZYUGFSSjBSUT09S0/SFRyQXlhczI5S2xUVFM5ZmpPT2xHV2EwUWFhRmhIR1o1Yk5KOFFDUTQ2a0UxVHcyMmEyY0FkUStzb0t2Sm1JWnBNRmJLc3pQWVRCeU5RVGtSczdOYlE9PQS2) AI Update, July 12, 2024: AI News and Views From the Past Two Weeks Catch up on select AI news and developments from the past two weeks or so. [Stay in the know ➔]( --------------------------------------------------------------- ADVERTISE WITH US Do You Market to B2B Audiences? Advertise with MarketingProfs! You have a [range of advertising and sponsorship vehicles](ZKJPpvVYCP/bytUeXg5REFURDBZRTZRelROVmZVRmorWmQzT3dVK3ZaRGVhWElDTlhiREduSmJ5OEtjL2g2VGwydEdJQnE3M3duTVl5cGwvdGxiK1JJVS9nMlRBcVhabGE5UVlja3JvOXYrZUllQ2tyWTk2a3ZYUGFSSjBSUT09S0/SFRyQXlhczI5S2xUVFM5ZmpPT2xHV2EwUWFhRmhIR1o1Yk5KOFFDUTQ2a0UxVHcyMmEyY0FkUStzb0t2Sm1JWnBNRmJLc3pQWVRCeU5RVGtSczdOYlE9PQS2) to choose from. [Reach your B2B audience ➔]( --------------------------------------------------------------- VIDEO FROM THE ARCHIVES [Generative AI-Powered Conversations and the Conversation Automation Index]( Generative AI-Powered Conversations and the Conversation Automation Index In this episode, guest David Greenberg, CMO of Conversica, delves into how AI can be integrated into everyday work processes. If you're a fan of fascinating statistics and you're eager to learn how to enhance your marketing, check it out. [Tune in ➔]( FOR MARKETINGPROFS PRO MEMBERS It's 'New Conversations Day' Today's weird holiday is New Conversations Day. 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