5 LinkedIn Ads metrics to track | Social media marketers' tasks | 14 talent retention examples | Customer journey micromaps

------=_Part_88173370_407271650.1711470665751 Content-Type: multipart/alternative; boundary="----=_Part_88173375_1426373468.1711470665751" ------=_Part_88173375_1426373468.1711470665751 Content-Type: text/plain; charset=UTF-8 Content-Transfer-Encoding: quoted-printable =3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D= =3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D= =3D=3D=3D=3D=3D=3D=3D=3D=3D=3D MARKETINGPROFS TODAY Tuesday, March 26, 2024 =3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D= =3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D= =3D=3D=3D=3D=3D=3D=3D=3D=3D=3D =09 5 LinkedIn Ads metrics to track | Social media marketers' tasks | 14 talent= retention examples | Customer journey micromaps =3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D= =3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D= =3D=3D=3D=3D=3D=3D=3D=3D=3D=3D =F0=9F=93=8B Table of Contents 1. Five LinkedIn Ads Metrics You Should Be Tracking, But Probably Aren't (Y= et) 2. Beyond One-Time Use: Extend Content Shelf Life With Help From AI [sponso= red] 3. What Social Media Marketers Spend Their Time Doing 4. Do You Market to B2B Audiences? [advertise with MarketingProfs] 5. 14 Talent Retention Lessons From Highly Successful Companies 6. Do You Need Micromaps? [MarketingProfs Working Webinar for PRO Members] Read this issue on the Web. Just follow this link: r=3DMTA0ODUyODczNDQ1NAS2&j=3DMjY2MjgyOTQxMwS2&mt=3D1&rt=3D0=20 =3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D= =3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D= =3D=3D=3D=3D=3D=3D=3D=3D=3D=3D You received this newsletter at this address ({EMAIL}) = as part of your subscription to MarketingProfs.com, or because you subscrib= ed to our newsletter. To ensure that you continue receiving our emails, ple= ase add us to your address book or safe list. 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All Rights Reserved. 1985 Riviera Dr, Ste 103-17 | Mount Pleasant, SC 29464 | (866) 557-9625 ------=_Part_88173375_1426373468.1711470665751 Content-Type: text/html; charset=UTF-8 Content-Transfer-Encoding: quoted-printable =20 =20 Today's do= se of marketing know-how. =20 =09 =20 &nb= sp; = &zw= nj; = &nb= sp; = &zw= nj; = &nb= sp; = &zw= nj; = &nb= sp; = &zw= nj; = &nb= sp; = &zw= nj; = &nb= sp; =20 [View online](3D" |=20 =20 [= Advertise](3D") | =20 [Unsubscribe](3D"jVLS9Y--9TGg/MEh2=) =20 =20 =20 [3D"MarketingProfs](3D"=) =20 =20 =20 Tuesday, March 26, 2024 | Toda= y's dose of marketing know-how. =20 =20 =20 📋 Table of Contents 1. [Five LinkedIn Ads Metrics You Should Be Tracking, But Probably Aren't = (Yet)](3D"=) 2. [Beyond One-Time Use: Ex= tend Content Shelf Life With Help From AI](3D") sponsored 3. [What Social Media Marketers Spend Their Time Doing](3D")= > 4. [Do You Market to B2B Audiences?](3D") advertise with Ma= rketingProfs 5. [14 Talent Retention Lessons From Highly Successful Co= mpanies](3D") 6. [Do You Need Micromaps?](3D") MarketingProfs Working Web= inar for PRO Members Scroll down for more useful resou= rces. =20 =20 =20 =20 =20 =20 [3D"Five](3D") =20 arti= cle [Five LinkedIn Ads Metrics You Should Be Tracking,= But Probably Aren't (Yet)](3D"=) Uncover five Linke= dIn Ads metrics crucial for B2B lead gen success. Enhance your LinkedIn str= ategy and drive better campaign results and ROI. [Learn more. =C2=BB = a>](3D".=) =20 =20 =20 =20 [3D"Beyond](3D") =20 spon= sored [Beyond One-Time Us= e: Extend Content Shelf Life With Help From AI](3D"=) Maximize your mark= eting impact by harnessing the power of content repurposing=E2=80=94using A= I. Discover how to breathe new life into your content strategy, ensuring ev= ery piece of content delivers maximum value and engagement in this webinar.= [Learn to re-purpose, re-shape, re-engage.&n= bsp;=C2=BB](3D") =20 =20 =20 =20 [3D"What](3D")= td> =20 rese= arch [What Social Media Marketers Spend Their Time Doi= ng](3D"=) How do full-time s= ocial media marketers spend their time each week? Which tasks do they wish = they had more time for? To find out, researchers surveyed 500 social media = marketers in the United Kingdom and the United States. [Check out the study = findings. =C2=BB](3D"https://l=) =20 =20 =20 =20 [3D"Do](3D"ZKJPR99PMRD/=) =20 from= lead gen to branding [Do You Market to B2B Audiences?](3D"=) Advertise = with MarketingProfs! You have a [range of advertising and sponsorsh= ip vehicles](3D"ZKJ=) to choose from. See how you can [reach your B2B audience. =C2=BB](3D") =20 =20 =20 =20 [3D"14](3D") =20 info= graphic [14 Talent Retention Lessons From Highly Successfu= l Companies](3D"=) This infographic l= ooks at talent retention lessons organizations of all sizes can learn from = companies such as Apple, Whole Foods, Walmart, and Nvidia. [Check out the inf= ographic. =C2=BB](3D"https=) =20 =20 =20 =20 =20 =20 =20 [Do You Need Micro= maps?](3D") MarketingProfs Working Webinar for PRO Members Customer journey maps help yo= u craft content to move prospects closer to the sale. But what if they get = stuck in the middle of their journey? Then you use micromaps—template= d answers to unique customer inquiries. Jeannie Walters shares her micromap= ping strategies for increasing customer engagement and sales in "B2B Conten= t as CX," a four-part Working Webinar series available to PRO members. =20 [Start mapp= ing your customer journey](3D"h=) =20 =20 =20 =20 =20 =20 =20 =20 =20 =20 =20 Afoot in the Neighborhood MarketingProfs community goings-on Yet another brand-new AI weekly s= eries has just been announced! [AI for Demand Gen = Marketers](3D"=) is here to help you dive deep into demand generation to incre= ase your funnel's effectiveness and boost your conversion rates. And it's F= REE for PRO members! Register now to [up your game with = AI for demand gen](3D"=). And check out all 30 sessions in the three-series [AI for B2B Marketers](3D"~efA/MEh2aWNy=) by MarketingProfs. Advance your career, network with peers,= create amazing memories, and meet new friends at the [MarketingProfs B2B Forum](=3D")—the conferenc= e filled with presentations, workshops, and inspiration. November may seem = far away, but now is when you can grab your ticket... [while it's still $600 off](3D"h=). It's true: 25% of B2B marketers report t= hat their training is ineffective in meeting business goals. = And another 20% say they don't get any training at all—free or otherw= ise! Those training gaps are your team's opportunity to get ahead of the co= mpetition. Discover more in the free [2023 State of B2B Mar= keting Training Report](3D"=). =20 =20 =20 Did You Miss Us? Recent MarketingProfs content =20 =20 [The State of Generativ= e AI Use in Public Relations »](3D"=) =20 =20 =20 [What Is Affiliate Marke= ting? 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