Marketing Day: Oracle & Google back in court, Facebook’s local news prioritization goes global & advertisers are still spending

[Marketing Day]( Featured story [Facebook’s local news prioritization in News Feed now rolling out globally]( Mar 27, 2018 by Greg Finn Users across all locations and languages may now be seeing more localized news in their Facebook News Feed. From Marketing Land [Oracle’s $9 billion Java lawsuit against Google back from the dead]( Mar 27, 2018 by Greg Sterling Appeals court said that Google violated Oracle’s copyrights. [Advertisers didn’t leave YouTube, and they won’t leave Facebook]( Mar 27, 2018 by Nate Elliott Is Facebook in serious trouble with advertisers over data practices revealed in the Cambridge Analytica scandal? Contributor Nate Elliott expects the controversy to eventually blow over. [Senate Judiciary Committee asks CEOs of Facebook, Google, Twitter to testify on privacy]( Mar 26, 2018 by Greg Sterling Despite the outrage, it’s unlikely that Congress will actually do anything. [Optimize your search, Facebook and display targeting with call analytics]( Mar 27, 2018 by Digital Marketing Depot Digital advertising is ruthlessly competitive. Your AdWords, Facebook and display ROI depends on your ability to show the right ad to the right audience for the right cost. But, while targeting audiences based on who they are is critical, marketers are leaving qualified leads and revenue on the table if they aren’t also targeting people […] Recent Headlines From [MarTech Today](, Our Sister Site Dedicated To Marketing Technology [Springbot opens a customer data co-op for retail SMBs]( Mar 27, 2018 by Barry Levine The new Exchange enables lookalike matching, followed by a drip email campaign for prospects. [The dynamic consumer’s journey & how to add value]( Mar 27, 2018 by Bridget Fletcher In the current environment, marketers may get the impression that consumers are hostile to data-driven advertising and content. But contributor Bridget Fletcher argues that’s not the case and explains how we can all move forward. [Meet Suzy: the new crowd intelligence platform with the cute name]( Mar 27, 2018 by Robin Kurzer The technology platform gives marketers a way to crowdsource from a pool of more than a million respondents almost instantly. [The pendulum swings: Balancing transparency with efficiency and ROI]( Mar 26, 2018 by David Dowhan Contributor David Dowhan argues that advertising is making a much-needed shift toward greater transparency. It may be painful now, he says, but the industry will strengthen as a result. For more marketing news from around the web, check out the [full Marketing Day article on our site.]( [Only elite marketers attend Search Engine Land's SMX Advanced for expert SEO and SEM tactics: June 11-13, 2018]( Attend [SMX Advanced]( for actionable, expert-level SEO and SEM tactics. At SMX Advanced, we do not slow down to cover the basics. Don't miss this once a year opportunity to attend the only truly advanced search marketing conference in the nation. Join us in Seattle for an unrivaled professional experience. View pass options and [register]( today! Connect with us on: Get the Marketing Land App: [Search Engine Land]( Like what you see? Check out Marketing Land's other email newsletters [here](. [MarTech]( | [CMO]( | [Social]( | [SEM]( | [SEO]( | [Mobile]( | [Analytics]( | [Display]( | [Email]( | [Retail]( | [Content]( | [Video]( | [Local]( This email was sent to {EMAIL}. [Click here to unsubscribe or manage your subscriptions](. This email was sent by: Marketing Land - a Third Door Media, Inc. publication with headquarters at 279 Newtown Tpke. Redding, CT 06896 USA [Events]( | [Advertise]( | [Contact Us](