Outreach won’t work...

[View Online Version]( [Quick Tips]( Outreach Won’t Work Without This… Hi Creative Professional, You may work alone, but the reality is: yours is a relationship business. And if you’re not getting much traction with outreach, it could be because you’re not spending enough time cultivating relationships. Now, if you’re doing your homework, writing personal messages, and following up… It may feel like you’re taking all the right steps. But that’s just the start. Outreach - even when done well - rarely works on its own. What works best is using all three of the tools in the Simplest Marketing Plan together. After all, they’re designed as a three-part relationship-building structure. For example, once you make initial contact with a prospect, you might have some friendly back-and-forth. That’s outreach, and it gets things started. Next, you continue to build the relationship by making sure your high-quality content lands in their news feed or in-box… And, if you can, by meeting them in real time (ideally in person) through strategic networking. You may work alone, but this is a relationship business. And the stronger the bond you build with your ideal clients, the more likely you are to win the project when they are in their time of need. Watch as I go into more depth on this in the “Best Bits” from this month’s SMP Office Hours: [Watch here](. You can’t control (or even know) when a client will come into their time of need. But you can control the strength of the bond you forge with them and the degree of trust they have in you. Sometimes that means pushing past a little discomfort. But the more you continue taking baby steps every day, the more natural it will become. By the way, I've got big plans to help you take those baby steps in the coming year - stay tuned! In the meantime, see how Antonio Meza beautifully summed up how all three tools work together in his sketch from our last Office Hours: [Go here to see a close crop of it](. Question: Can you ever do too much outreach? See what the community thinks [here on LinkedIn](. That’s all for now. Thanks for reading. What did you think of this week's newsletter? [Loved it]( | [Great]( | [Good]( | [Meh]( | [Bad]( Ilise Benun Your Marketing Mentor (917) 750-0498 [Need a marketing coach? Book a free session here.](     How to Trust Yourself I recently made a guest appearance on the awesome podcast, Free Time with my friend Jenny Blake. Tune in as we talk about how and when to trust yourself and others… And how trust is what ultimately leads to confidence. [Listen here](.   On The Podcast: Money Fears This bonus Marketing Mentor podcast episode features special guest Farnoosh Torabi, author of the brand new book, “A Healthy State of Panic!” Farnoosh shares stories about her own money fears and how they ultimately led her to wealth. [Listen to episode #485 here](.   More $$$ in Less Time Working too hard for your income? With sales coach Leah Neaderthal, learn the three types of profitability for creatives and how to use them for a more lucrative business. When: October 19, 12-1 pm ET Use code "iliseQT" for 50% off tickets to this Creatives Roundtable event. [Register here](.   🍪 Can A Cookie Win You More Projects? 🍪 Win your dream projects with my proven "[Proposal Oreo Strategy](." In my short, fun Domestika class, you'll learn: 1. How to find the right prospects... 2. My secret "Oreo Cookie" method for winning business... 3. The 10 must-have elements of a killer proposal... And more! It's the ultimate way to avoid getting ghosted - and start landing clients and projects you love. "What a gem course. Straight to the point, no embellishments, full of tips, and a wealth of information. Highly recommended." OMG! For a limited time, it's only $8.99.Give it or get it here: [( [ratio](   FOLLOW US [Facebook]( [Twitter]( [LinkedIn]( [YouTube]( [marketing-mentor.com]( | [View Online]( | [Unsubscribe]( [Manage]( your preferences | [Opt Out]( using TrueRemove™ Got this as a forward? [Sign up]( to receive our future emails. View this email [online](. 350 Barnard St. | Savannah, GA 31401 US This email was sent to {EMAIL}. To continue receiving our emails, add us to your address book. [powered by emma](