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Get the most out of your strategy. Get the most out of your strategy. | ? This week at Mailjet Que
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Get the most out of your strategy. Get the most out of your strategy. | [View online version]( [Mailjet by Sinch Logo]( This week at Mailjet [How to calculate email ROI]( Question: When calculating email ROI, where do you start? Answer: With this blog. Okay, and with your expenses and revenue. Calculating your ROI is as important as any other email strategy element â it shows how your marketing campaigns are performing and it proves that your company is investing wisely in the channel. We know this is a complicated feat, so in our latest article we break down the complexities of email ROI so you can show off how your email strategy is excelling. [Do The Math]( [The importance of email personalization]( Email and personalization are like peanut butter and jelly An email without personalization is kind of like talking to someone youâve met multiple times but they canât remember your name or any details about you. Not exactly the grounds for an everlasting friendship, right? In fact, brands that incorporate personalization generate 40% more revenue than those that donât. Why? Because they are putting in the effort and showing they care. Be the peanut butter to their jelly. [Letâs Get Personal]( [Building the best team]( Group projects are fun when you like your team If youâre new to the industry or if your companyâs email focus is growing, youâre going to need a stellar team to make sure youâre getting the most from your strategy. So who do you need? Should you do everything in house? How do you structure everything? We answer these questions and more so that no matter what you decide your team reaches its full potential. [Pick Your Starting Lineup]( Get caught up with Emailâs Not Dead and hear from our teammates as they give us all the deets from Unspam. [Press Play]( [Mailjet by Sinch logo]( Designed with Mailjet
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