Newsletter Subject

The Switch to GA4 is ON! 🏎️

From

loungelizard.com

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marketing@loungelizard.com

Sent On

Mon, Sep 26, 2022 03:32 PM

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See why you need to update your Google Analytics. Google will be phasing out Universal Analytics nex

See why you need to update your Google Analytics. [LoungeLizard_logo](113/cxbwJ04/VWkpl52bdl8hN55zYzd1vxglW3S9mTt4QqxjGN3Bm-7c3q3n5V1-WJV7CgD3TW6yjHxk4y02vHW2-RF4H4SH95KW4xJw424tFVwpW3jmCvj5SMmJ1W8v4zxT3tSPR8W2083Tl6yBqbtVs0svd3cgDChW9hVR6P8wWJjjW88WRw23mJhGCN3xSKRd5Hnw-W1RkvFS9kKz9bW323bXd7BcWy6W94G5D_42Gj6KW1ZgNhj5yY7yNW5XXTS87HncQxW5WT9QK5-HWG2W2yBfNT8whw0fW7jRD005GmrNsW4L6K0Z5ZXn3NW7ND0MP9210C93c6_1) [I WANT HELP WITH GA4](113/cxbwJ04/VWkpl52bdl8hN55zYzd1vxglW3S9mTt4QqxjGN3Bm-8p3q3phV1-WJV7Cg-X2N66G2K_c5dCgW5v8w0w5PQNw_W3Dcw8Y1z3rXkW8nBX542_V8GDW2ZBnJ36DJJ_xW6RyGBZ3S68wyW3nrXjH8Q2Yx0W5bhxCs4hbPZ_W1k47rF4FLKQsW3H7KcV1M4mbKVBXQLH8KmF2JW5ThFNQ8VrNm0W5BgsGV80lPC0W1-kfXl7-rMXVW5D6g_04RFFXsVS5n3z1ymy1HW4D1h5n1Ft4vMVGPtwF4mGBzMW6vG0tQ604jN5W8DVgF083Ry_3W3cH6Pz8qT1zJW6P3xB-9d9MPyW83TbbN2Bk8xZW5PZcZb4ycbCYW5K7p2W6G24zVW2wPScJ1D4r6MW7bmSDG29htWBW1G_tFG88q0kW33g71) [Have you switched to GA4?](113/cxbwJ04/VWkpl52bdl8hN55zYzd1vxglW3S9mTt4QqxjGN3Bm-8p3q3phV1-WJV7CgNxqW3HfVKp1xZPhwVXz8Cv79lMpwW4XYf2Q2NsQd9W6P1H_B7Ryp5vW193Nt82q1hr4N1vPQDYMTmXLW5-C0t82tK3GbW6gY64z8x2qcsN95tRtJ1dQzTW4dcR9y44FQ1yW1y5CTH1m5JlSN6-4dCrQ0wFXVWWLkW6cG-lTW8Rp1Zf1fFPzvW4HSKLb7jwWjjW7typp61vCM1cW6YfZxy3XnpjcW94jp7g1_s7LMW2jzc2c1qQjZ8W2ZvYZF1c9LdbW3ttld22Px4W9N27wjvY3GXzqW146Vrw49wdWBV1rXT84zYjhNW5HfWxR2xBR9VN3C5Vjgkps_VW5cZfwX5ygZNyV3WSyN3K7phC35x51) Google will be phasing out Universal Analytics next year, so it's vital to move to Google Analytics 4 (GA4) now to start collecting data. GA4 isn't an upgrade to UA; it's a complete replacement. Most of your UA data isn't compatible with the new property, so you will start from scratch and collect new data all over again. What can you do when you move to GA4? - Measure user interactions from events instead of sessions. - Track with first-party cookies instead of third-party cookies. - Use real-time event tracking without manually adding code to your website. - Enjoy deeper integrations with Google Ads and BigQuery. - Understand the customer life cycle with enhanced reporting. Do you need help setting up Google Analytics 4, Google Tag Manager, and managing your campaigns? We are offering several new plans to fit your needs. Schedule a meeting with our Brandtenders today! [CONTACT US](113/cxbwJ04/VWkpl52bdl8hN55zYzd1vxglW3S9mTt4QqxjGN3Bm-8p3q3phV1-WJV7CgWTDW5Y0XqV2Rx2VwW35nNTm5vbVJSW6hBPJL6tg0FKW8NJtTB3fk7rQN7m-vWKnlGf1W7MGVzF4TqYzHW6mjxLz79GbQHW29wJjn6tHKrMW6F8nDf2NW1vSM1SQ1d53GyqW2m1psH8b22fPW5dkVjP4sKBX6VVrXWn3bDD4sW65NNhW5LFMzPN8dYh5Y6S5QTW4pG0H11hFlj_N6VMKwTQvYgqW6bnntM1W-c09W6FxCRF8tCkcFW5J3kTJ1wl1p1MQ93tpqLFB7W7G6QpX7p-QJfW5mF_JD5FccMQW6cYTtb7K0vYDW72ty8087Xf1tW6r89gS8gF-rxW57-yj56qZh-mW2GGcX93GX63x3gSB1) Google Update Have you noticed a dramatic change in your website ranking or visibility during the last month? It may be related to the Google Helpful Content Update. In our blog, we explain what copy needs to change. [Read more](113/cxbwJ04/VWkpl52bdl8hN55zYzd1vxglW3S9mTt4QqxjGN3Bm-8p3q3phV1-WJV7CgHQTW7d2YK21Vr_YcMlB0hs76_56N27SDXcSRZqPW9gbC516Nl9v4W1bvdmV1wbkRDW82pDw63-NMDZW4P74gZ4lsK9HVV-Xcy3mrF54W3m9Hrg2vWMHWW1Rq5Yh3P6Hp2W62z5yL4FJWjhVNXy_k3WzQDwV-dXJC8rSDh1W2KJlzH7VCkmrW1mDj1P2tv2YjW3pzW-j5MFvFsW5NYRGC3l2whjW4VSrZ21V3Q4LW7zxcTN3yB-2nN8plRwMKvXZPW5rkR3P5Gb77DW8Mqcds6ZxDL_W3TrH-p4m3RLhV9lvGz2rRMd2W8FLvdb40wfxZW4kxN5M1--yhlW3Ry-__4mX1m3W8tJk4Q7M0WyP3gBq1) [A gray cartoon crab hands a red flower to a gray robot.](113/cxbwJ04/VWkpl52bdl8hN55zYzd1vxglW3S9mTt4QqxjGN3Bm-8p3q3phV1-WJV7CgLS8W832QL615wF6fW4Ryd8S4kD1VfW747bDV8PVLvPW7f-9c86Q_BRQW1m7yJw5myBYjW9dh2Gb8BztFdW9chnBg7wSXKQW20wD8d4m-5nMVxN-Zt566kcqW8sFmt96PY1n8W6hKNjV5XpLLvW36qWHP6wvd6_M6bY_Dk5JZgF3GzXj6m75pN5kS9kJQy8pvW6MhMk471Z2GtW298dp-6x8K5sW8lJ6hq7TCVZRW6jw9t052hFFwN5mXQpMNGqB3W1S2Qwh4R2r7nW52xSQL5bXZrLW3LSQR_6qTXX9VCLVb685nRqhN6VbwrpqwpwwW3lz4pS5PQ302W5Tm7rj2TGfw6VLDg4_3wnBF53pPg1) [A building under construction with yellow bar overlay.](113/cxbwJ04/VWkpl52bdl8hN55zYzd1vxglW3S9mTt4QqxjGN3Bm-7Q3q3nJV1-WJV7CgzWFW7ZYq_Y3MW2vgW5dHCDK1c4tJqW87BtCN2wZ-ShW4q8xFr5BFVs4W1Jh_bX6JFphtVyL6t88VD7LTN8cpLbJKnqhZV2f74v3jVpfNV61SrH4MdD7nW7FZkPM8yV640W786qsW1XJf6YW2WMC1H3SWxgLW7BB1bl2kyJdCW8GKsjG3S0VrNVyk-j24hRH-xVtHZ7843jgBjW5vHJ9Y8n3-r8VlTz4F3Ssgs-W52bgSk2clwfTW5Bc19x8qqFffW5jB79S6P5_DBN2mVkWW30-bYVbF_mP55cLlbW9lDzy-8PKCJG369k1) Featured Case Study Ernest Maier manufactures concrete and building solutions, but this time the building was in the hands of our Brandtenders. See how our new website build is grabbing everyone's attention. [Read more](113/cxbwJ04/VWkpl52bdl8hN55zYzd1vxglW3S9mTt4QqxjGN3Bm-7Q3q3nJV1-WJV7CgDRXW2WrWdS5BscsKW7lmgPW3krKGwW5431RB1Q4G8KW7QMRKW5vXvJ0W7FydyS6tGYXWW9g36JN42QjT5W5RVM984cHjMkW7rt7cM85NV7fW2b3nHl1PMsH0W4Qnc6D1Vxl1zW1qT5D534W6Q5W6ktK2r1RmB6FW6454Nl2fHW6XW4ljLtF4mkL21W5R0jJQ3DDQjMW8f9dPq3sT7P7W3GgFXv99QmHBW5pQ6wR6DDps5VCw4Nd690MHtW26xZRL15BP1kW1q23D28D77-XVPHM6W9d92mhW7L55q65Cj258N6KyTS8jZzRS3dM91) Is your website and marketing everything it can be? [CONTACT US](113/cxbwJ04/VWkpl52bdl8hN55zYzd1vxglW3S9mTt4QqxjGN3Bm-7w3q3npV1-WJV7CgFrgMKXckDdPsrCW8XxxMc5ZcydNW7l24sH2J_PnmW80nksK8dFmjGW6f8HQ05mlqw5W3skkW476kW48W8-nCY11W1FkdW7_5WP23g_zhQW2y4bRj7N1sbkW3hlB7C4fLt5FW9l9P0j2cMBMJW6LHB74372MYSW514T0p5Kb8kTW7-mQ0p3bD5c6W6qSC877_dhn6W2zJZF747Nd6vW8Q3yKY85-2xzW4sKVvY3WbNm4N2nQnrLllHzlW5_MMlx3Sfd0NW8-HrHk9kMfNVW3XlvPK57zwLG3nlQ1) [Facebook](113/cxbwJ04/VWkpl52bdl8hN55zYzd1vxglW3S9mTt4QqxjGN3Bm-7w3q3npV1-WJV7CgZpfW3Q_wPk8zZGFbW89JMxy72frBKW4flGBS88kmqmVCxLhb165gjTW8xvZbY7xBXyQW3vz0ds2SFLS6W63jyZV1lXBn0W1VJLG76BH1-CW10-YJV2pVXWMN4PGkY1jh7rjW43gnY16vLlNfW8zBv3_17GX1gVb-K4x4gjMckW4zwSlm1pglrSTXD_55PH1QRMS21k4s2_3wW2n2jtV6bRgwkW7Bbb882pmNqFW8ZVXbM3c9vNpW2lQl514LC-t7W6B_S5-67Dw0JW444MnZ7Hrcw-3gs91) [LinkedIn](113/cxbwJ04/VWkpl52bdl8hN55zYzd1vxglW3S9mTt4QqxjGN3Bm-853q3n_V1-WJV7CgFRwW3xhXR12y1gZwW39R08Y8SGcBFW2c97Cz8DJcZSW6C71Fp2f3SG5W37MYl35Z_RdgW8M4qTp8NVT3HW7M4X3q7xzbrBW7C7yny6QB4cVW5Xc-FJ4GT6sWW4Ff5736tXk64W5y3Z1v203kTbW1BMljj5Mhf4TW8XCQH83Py_zVW6SZ7X37cXVLJN5lWwQnybJRPW4z1m4B3kGyz2N3FqM1wDrgXfN5wjyDf18ls5W31JBkj42PWJzW9fytb63hBTc-W42XlsH7lwLsmW87xSZm95RGtnW2yhjRX19_ZN6W5xjRYC3C9tVdW3XM3gS7yBKTRN4VMJyYPYBs63h131) [Twitter](113/cxbwJ04/VWkpl52bdl8hN55zYzd1vxglW3S9mTt4QqxjGN3Bm-7w3q3npV1-WJV7CgZbZW8x7Yl-2hGq07W19-Nv745_6TVW2NLHWg5zhwHMW6g4rZW3-vjCsW8glRHS5Mnt6RW7J_0C48z--0CW1Ptcgy6JS1RlW1jvKGL66qtY3W6qxNqf5wl-XZW3_F_Tp64hgbvW5yq54W3ZknbgW1sND3554mDBZW5Q0rby5bKBChW5SX6tm6k0RP5W3krK839263mQMY3sDL4lY3-W5DB6KD2CMmRhN12GdF85_XMRW7tQ8GH31C_xTN1lsH78LgD0sW6qNR6V5HzyjWVmrHLP6m8s3j2Mx1) [Instagram](113/cxbwJ04/VWkpl52bdl8hN55zYzd1vxglW3S9mTt4QqxjGN3Bm-7w3q3npV1-WJV7CgYBCW4rdNb-8MYC4fW4Y3dKv5bv4rZW5g74B33ZqvgDW4vDX5w1x6LMMVpFsFc36wb1LW6fJSPx7rYz3WW6Hgkvy3ktJ6QM52vMjtypZJW8V63cM36mvG-W6tL_ps1rNHTtW15yHcT6vm292W1d4sNZ5GhrSjN34qX7j79233W1LyMFF4F7VqfW7QHWCt1K7WydW3Q0H_j7mpTFtW3TzFy378ZTfnN9fB2jvJ26QLW739JBt5LVF1wW6bJnxF4h6JgdW8j0qf62r1cs5W6LJZWv1xYPt13mQh1) [Website](113/cxbwJ04/VWkpl52bdl8hN55zYzd1vxglW3S9mTt4QqxjGN3Bm-7c3q3n5V1-WJV7CgFSjW4n0bMl7bGzhxW8ky4Fj5VXt5rW7DD_s26JHtyVW13QwZ65YRw-9W5fKWPZ6zC8yBW52TBJh6ZsRBkN2bLx0B_wncYW2tVCjh8cKDzpW6-dDyt1VdBJ-F37wTSFmBpcW4rrxl61btT8TW4srfzf2VVz2PW7XxtjT8QhjVsN8MbJhnK6nyDMsr_Dq5J1GMW2jBRGj1r8njXVWPyTc8X5xPCW8djBN52QP99tW47Pws_2LKsWbW7r1V8j5VZW0y3mpJ1) 113/cxbwJ04/VWkpl52bdl8hN55zYzd1vxglW3S9mTt4QqxjGN3Bm-7w3q3npV1-WJV7CgP8dN4T3RLHcSHyWW3DjGQ42sHF42W4kFF021-DHJ2W4cBNFv2tNjP9V4y_2s8pCtQBW7lR5hK5gCMVvVBmsWz4J_cz9W4FlXRN8_SyCHW2vKsLN1hHd5cW69GRFk6-88WMVlTWkl4v_X-zW4KyvL42v6CYyW4Lrq-47mbRFhN2_Brpz20ddBW26PTjZ6N8slhW7rwCFt4jhRCKW4hsJjs1MLCtBW5PWPsQ2SwZ3SW2_mDxp6dCkWMN4k-6qb2Lm4NW7hWLql8ktNL6W4Dp2N71N93ft36BR1 All Rights Reserved © 1998, 2022 Lounge Lizard Worldwide Lounge Lizard Worldwide, Inc., 112 West 34th Street, 18th Floor, New York, NY 10120, United States, 8884440110 [Unsubscribe]( [Manage preferences](

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