Revealing the subject line champion

👑 👑 ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ It's time to crown the subject line champion! If you saw my email yesterday, you know I was playing around with a new feature in the Klaviyo campaign editor called "The Subject Line Assistant." This "Assistant" is basically an AI copywriting tool that writes your subject lines for you. It works like this: - You give it your product name and 1-2 sentence description of what you're selling … - And the tool spits back 3-5 subject line ideas for you. So you basically never have to sit there wondering, "UGH, what should the subject line be?" again. Overall, pretty neat feature. But now the question we all really want to know... "How's the copy?" Well, I decided to put it to the test with a little subject line battle royale... Between a professional copywriter (ME!) and Klaviyo's Subject Line Assistant. For the test, we each "wrote" 9 subject lines promoting The Copywriting Summit to see which was the most enticing. I then sent those subject lines to my full list of thousands of people yesterday. I didn't say who wrote what… All I gave you was the list. And I told you to cast your vote for the best ones with a “CLICK” over to the event page. Today we find out ... "Who won?" Well... I first need to say that I am a bit embarrassed by the results. But with hundreds of votes casts, I feel like I can't NOT publish what happened yesterday. Second, I should mention that this is a completely non-scientific study. Meaning it was non-random sample of people, conducted in an uncontrolled environment, etc. All that to say... The results should NOT go and ruin somebody's career or undercut their credibility or anything like that.... Okay? Just want to get that on record before the reveal. Finally, I need warn you that the results of this contest were quite devastating. In a healthy competition, you want your opponent to put up a good fight. Even if they don't score a point, you don't want them to go limp when it's time to play. Or it's no fun. I mean... Imagine if a bunch of NBA players got together and just kept dunking on 5-year olds in pee-wee ... and after each dunk, they shouted in the kids faces, "TAKE THAT, CHUMP!!" Well, yesterday's contest was a little like that. Because 8 of the 9 most clicked subject lines were all written by one contender... And even crazier: the top-voted subject line from this contender had more clicks than all of the other contenders subject lines combined. I'll say "WHO" that contender was in just a second. But in case you were curious, here's the top 9 SLs in order of most clicks... along with which contender wrote it. #1 - From $20K to $2M in sales - how Jake did it (written by contender #2) #2 - How to get 500 email subscribers in a day (screenshot attached) (written by contender #2) #3 - Want a client by next Friday? Take this email challenge (written by contender #2) #4 - This cannot be real: A millionaire on Fiverr tells all? (written by contender #2) #5 - From 0 to 174k Followers: The Headline Tricks That Did It (written by contender #2) #6 - Underground A-lister blows the gaff on “quick cash” copywriting myths (written by contender #2) #7 - You Could be Making $1/Follower/Month with Twitter (written by contender #2) #8 - 20+ Experts, 3 Days of Insights, $1 Admission 🚨 (written by contender #1) #9 - Back by popular demand: the #1 event for copywriters (written by contender #2) It's clear: Contender #2 wiped the floor. But who was it? Well... I don't know how to say this. Especially as a copywriter. Who writes about... And relies on... Klaviyo. Almost daily... But ... I ABSOLUTELY DESTROYED THEIR SUBJECT LINE ASSISTANT! THAT'S RIGHT. I'M THE SUBJECT LINE CHAMPION. COME DETHRONE ME! Hey Klaviyo, maybe instead of letting your subject line "assistant" write these, you should send in the SUBJECT LINE CEO into the ring. Bring it on!! Don't send b-players to battle the champ. Trust me, you aren't ready for this. LOL. Clearly, I'm kidding about that. I love Klaviyo. But the competition really wasn't even close. Proof that AI isn't taking over just yet. And maybe -- JUST MAYBE -- the people who've been doing this for years, writing and testing thousands of emails, generating millions along the way actually do know what their talking about :) As I said MAYBE. But if "maybe" is good enough for you, you're in for a treat. Because we're bringing you 20+, 100% human, 0% AI, copywriting experts LIVE at the second annual Copywriting Summit. At the event, you'll be able to pick up lots cool insights across all areas of copywriting... From headlines to closing deals, there's something for everybody. Plus, right now you can get a ticket for just $1 when you use code ROBDOLLARALLEN at checkout. At least, for the first 1,000 sold. Then we'll raise the price substantially. As of right now, we're about 83% of the way there. So there's still time. I just wouldn't dally much longer if you wanted one on sale. Here's where to go to get yours: [( Rob "THE SUBJECT LINE CHAMPION!!" Allen Are we connected on Twitter? [Follow me here!]( No longer want to receive these emails? [Unsubscribe](. Kings of Conversion PO Box 1175 Boise, ID 83701 ‌