Tinder to Netflix and chill (photos inside)

{NAME} there’s a massive difference between people who “play” business and the people who start something real. An entrepren.. {NAME}, Most businesses are walking around trying to have sex with complete strangers… If you own a business you should know exactly what I’m talking about… Here's what most people do… They go out into their marketplace screaming offers to prospects and asking complete strangers to marry them! It’s ridiculous. You see, just like in a relationship there are a series of steps that you must take a prospect through in order to get them to buy. Just how you might go out on a date, grab a coffee, have dinner, start dating, fall in love….and ultimately get married. It’s a process, with varying levels of commitment along the way to reach the end goal. But most business owners are blindly obsessed with trying to make a sale and the whole “closing the deal” part... That they completely ignore the series of steps it takes to convert a stranger into a paying client. They think everybody wants what they’re selling… “We’ve got the biggest range and the best service... Come and buy our stuff!” “Get a quote”, “Speak with our team”, “BUY, BUY, BUY!” And they wonder why their business is stagnant and stuck. This is the equivalent to walking up to a complete stranger and asking them to marry you at first sight! They would laugh at you! Now let’s look at it this way... There are 3 types of traffic you can attract into your business… 1) Cold: Tinder Traffic This consists of people who have no idea who you are (this is the majority your market). Just like a Tinder profile, you’re a complete stranger, and what they see on your ad or landing page will determine if they want to ‘swipe right’ and know more. 2) Warm: Second Date Traffic They’ve met you, they know you, but they’re certainly not sold on you yet. The are sussing you out to see if it’s a good fit, but one wrong move and you’re history. 3) Hot: Netflix and Chill Traffic This is the audience equivalent of a long-term romantic relationship. They’ve worked with you in the past, they know all about you, and they’d be happy to spend all their time (and money) with you if they could. Now, most businesses are treating completely Cold Tinder traffic, like a Netflix and Chill audience. They’re asking people who have no idea who they are to buy straight away! Like this… [image] No whining or dining…Nothing! It makes no sense. You see, if you want to have as many clients, customers and sales as you can possible handle, you need to look at the temperature of your traffic and adjust your offer to match it. Everything about your ad, offer and landing page must be targeted to maximise the relationship you have with your traffic. The plan is to successfully take them from Tinder, all the way past Second Date, to Netflix and Chill. Having the ability to do that is how you really scale a business and win. If you’re making this mistake in your marketing efforts and don’t make a change, I’m sorry but you don’t have long left. Your business will soon be extinct. Crushed into a fine powder that scatters in the wind... Because If you're someone who tends to stagnate, contemplate and rarely takes action on business growth activities and expansion plans. This new digital economy will chew you up and spit you out. However, if you want to make the shift from “business owner”, to “business builder”...and watch your business grow at a rapid rate... Then I have some exciting news for you! We’ve still got a few spots left for a [FREE 30-minute strategy session]() for June...to help you do just that. This is a free, no-obligation call….where you’ll be getting a fully customised breakdown of our proprietary system for growth. Specific to YOUR own individual business! So, If you would like our help to come up with a ‘[profit plan](’ for your specific business - where you can catapult sales and PROFITS in the next 90-days or less... If you’re serious about REALLY growing your business then [apply here](. Speak soon Blake P.S. My calendar fills up fast, but I’ve just had a cancellation so can squeeze you in if you’re serious. Blake Silver Senior Digital Strategist Level 1, 12 River Street South Yarra, 3141 Victoria, Australia Ph: 03 9988 0225 [www.kingkong.com.au]( //www.linkedin.com/company/kingkong//www.instagram.com/kingkong.com.au/ To find out more about our unique approach [watch this]( This email and any files transmitted with it are confidential and intended solely for the use of the individual or entity to whom they are addressed. Please notify the sender immediately by e-mail if you have received this e-mail by mistake. If you are not the intended recipient you are notified that disclosing,copying, distributing or taking any action in reliance on the contents of this information is strictly prohibited. If you do not wish to receive these communications in future [Unsubscribe]( Level 1, 12 River Street South Yarra, Victoria 3141 Australia