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[NEW RESEARCH] Amazon Advertising Report | 2023

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junglescout.com

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hello@junglescoutmail.com

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Wed, May 17, 2023 01:33 PM

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See how brands and sellers are navigating a shifting economic outlook alongside the accelerating inf

See how brands and sellers are navigating a shifting economic outlook alongside the accelerating influence of social media and video-focused advertising. [Amazon Advertising Report]() Our analysis of more than 560,000 unique advertising campaigns reveals the latest trends, challenge areas, and where marketers are seeing the largest returns on their advertising investments. See how brands and sellers are navigating a shifting economic outlook alongside the accelerating influence of social media and video-focused advertising. Introducing Jungle Scout's 2023 Amazon Advertising Report [Download now]() Key insights include: - Total spending on Amazon ads increased in 2022 but at a fraction of the growth rate seen in recent years. - While some brands and sellers are seeing lower returns on advertising spend, those selling in certain product categories are experiencing far greater RoAS. - Investment in video and DSP advertising continues to accelerate, though spending on these offerings remains lower than other Amazon ad products. Plus, get detailed info on: - The evolution of ecommerce advertising and Amazon’s growing dominance - Side-by-side comparisons of the most popular Amazon ad products - Which product categories generate the greatest returns on investment Download the full report for more on Amazon's advertising landscape in 2023. [Download now]() [fb]() [yt]() [insta]() Jungle Scout, 2021 E. 5th St., Austin, TX 78702, United States Click here to [manage your email preferences]() or [unsubscribe](

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