Your Christmas Eve podcasting playlist...

Hey, {NAME}. I'm not working today, and I hope that you're doing everything you can to rest and relax with family. I scheduled this email before I shut down! It was an active week again on the Pubcast, and this email will keep you updated on what you missed. My latest episode (No Hustle, No Guilt) was on the anti-Hustle Culture. It hasn't been published yet as I write this, but it will be published once you read it! You can listen from your favorite podcasting platform (some direct links are below): - [Apple Podcasts]( - [Spotify]() - [Stitcher]( Below are the Pubcast Shot episodes that I've published during the past week. While the Friday Pubcast is usually 25-30 minutes, the Shots are only around 3 minutes long each. 1. The Latest Benefit of Facebook Lead Ads: Lead ads were always a strategy to consider, but they offer even more benefits now than ever before. The audiences created from them aren't impacted by iOS 14+ and other browser restrictions. Are you using lead ads? [LISTEN ON APPLE PODCASTS]() | [LISTEN ON SPOTIFY]() 2. URL Parameters and Facebook Ads: You should be verifying results, if not finding results that Facebook Ads Manager doesn't report. One method is with URL parameters and Google Analytics. [LISTEN ON APPLE PODCASTS]( | [LISTEN ON SPOTIFY]( 3. Pick a Client who Sets You Up for Success: Everyone wants clients, but you need to be picky. The clients you work with will inherently set you up for success OR failure. Vet them as they vet you. [LISTEN ON APPLE PODCASTS]() | [LISTEN ON SPOTIFY]( 4. Within and Outside of Your Control: There are seemingly limitless factors that impact your Facebook ads. Stop obsessing over the stuff that you can't control. Know what you can control and start there. [LISTEN ON APPLE PODCASTS]() | [LISTEN ON SPOTIFY]( 5. Know and Follow the Rules: There's no excuse. You need to know Facebook's rules and do everything you can to play within them -- not bend the rules or run up to the limit. [LISTEN ON APPLE PODCASTS]( | [LISTEN ON SPOTIFY]( 6. The Importance of Experimentation: An advertiser willing to experiment is a curious advertiser. A confident advertiser. It's someone who, instead of asking whether something will work, simply tries it. [LISTEN ON APPLE PODCASTS](=) | [LISTEN ON SPOTIFY](=) If you have any suggestions for topics you'd like for me to cover in a future episode, please reply and let me know. Otherwise, have a great holiday weekend! Cheers, Jon [UPDATE EMAIL PREFERENCES]() [Unsubscribe]( Jon Loomer Digital 17503 Ruxton Ct Parker, Colorado 80134 United States