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Running Facebook/Instagram ads? Essential info inside

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jeffbullas.com

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jeff@jeffbullas.com

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Fri, Jan 5, 2024 05:30 PM

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Plus this week's roundup of digital news Hi {NAME}, Wondering how to adjust your Facebook and Instag

Plus this week's roundup of digital news [image]() Hi {NAME}, Wondering how to adjust your Facebook and Instagram campaigns for the changes coming from Meta? Looking for advice to adjust your audience targeting, placements, and creative? Then you'll definitely want to check out the latest blog article from Social Media Examiner! The Meta advertising landscape is changing quickly - make sure you're prepared by checking out the article as well as this week's roundup of digital news, curated for your convenience below. Cheers, Jeff What you need to know this week... Social Media New feature on Facebook: Link History Facebook's new feature, Link History, allows users to easily find links they've interacted with on the app. The links are saved for 30 days and can be accessed on Android and iOS devices. Users can turn Link History on or off. Users also have the option to remove or clear all links. This provides a way for users to track their activity and for Facebook to display more relevant ads. [SocialMediaToday]() [image] What's NEW at Side Hustle Strategies? Side Hustle Strategies is our exclusive membership community for launching and growing a side hustle. Here's a sneak peek into the latest content: Starting a Side Hustle? Top Strategies to Rediscover Your Passion This week we’re introducing you to Ange de Lumiere, a former corporate lawyer who took a leap of faith to become a spiritual business mentor. Now, I know this might raise a few eyebrows for some of you, but stay with me because we’re about to dive deep into the extraordinary power of tapping into our supernatural consciousness. Ange’s journey is nothing short of fascinating. She dedicated 15 years of her life to the demanding world of corporate law before embarking on a remarkable side hustle that transformed her entire perspective on life and business. What makes her story even more intriguing is her unique approach to entrepreneurship—she managed to build her thriving side hustle by dedicating just one day a week to her business for years. Today, Ange is here to share her invaluable insights and experiences with those who aspire to create their own successful side businesses. Her website, ‘The Intuitive Revolution,’ is a testament to her dedication to helping others harness the power of intuition in the world of business. Get ready to be inspired and gain valuable wisdom from Ange’s incredible journey from corporate lawyer to spiritual business mentor. Let’s dive into the secrets of her success and uncover the transformative potential of embracing intuition in your entrepreneurial endeavors. [image]( [Join Side Hustle Strategies](=) SEO Google releases overview of major launches and updates in 2023 Here's a brief list of some events that took place in 2023: - Google launched the Gemini AI model, their most significant and advanced model. - Google also debuted Bard. - Google experimented with generative AI in Search. - New Pixel phones and wearables were introduced,. - There was Chromebook Plus. - Google Photos introduced a Memories view. - RCS in Google Messages reached 1 billion users with new features. - Google Workspace launched new features like Smart Compose in Google Chat, a meeting scheduler in Gmail, and Duet AI for collaboration. - Passkeys were introduced for secure account sign-in. - Colab democratized access to AI-enabled coding. Check out the complete list of events at the link below. [Google/Blog]() Yoast shares key SEO tips to boost rankings According to Yoast, there are a few ways to save time and boost your rankings in search. One way is using AI for SEO, which automatically generates titles and meta descriptions. Additionally, updating and enhancing existing content can be more time-efficient than creating new content from scratch. Finally, using a tool like Yoast SEO Premium for internal linking can help improve site structure and rankings, making it an effective way to optimize your website. [Yoast](=) [Click Here to Create New Videos Easily Using AI](=) Advertising Meta's changing ad landscape: Focus on automation and attribution The advertising landscape on Meta has changed significantly, which has affected how advertisers target their audience, measure their campaign's success and optimize their performance. Meta is now more focused on automation and machine learning for targeting and optimization, so advertisers must pay attention to their attribution and creative efforts to ensure they stand out in a more competitive environment. [Social Media Examiner]() [image] Tips for creating effective online display ads on LinkedIn Online display ads are growing fast and will soon outpace search in B2B ad spend. To make effective ads, set goals, target the right audience, use clear visuals, concise copy, and engaging headlines and videos. Make sure landing pages are functional and user-friendly. Measure impact using metrics beyond clicks and optimize your campaign through testing and investing in the most effective ads. [LinkedIn]( Latest Podcast Episode [data for business growth](=) [Listen Now](=) Latest from JeffBullas.com - [The Ultimate Guide to Creating Midjourney AI Art – Does it Live Up to the Hype?]( In this article, we will show you how to use Midjourney to create AI art and give our unbiased opinion on the platform. - [9 Best Sites To Buy Google Ads Accounts (Aged & Real) 2024]( - Starting with Google Ads is difficult…So why not speed up the process and buy Google Ads accounts? Here are 9 reputable providers. - [7 of the World’s Most Famous AI Robots – A Glimpse into the Not-so-Distant Future](=) - In this article, we will explore the amazing potential of AI robots and learn more about the world’s most famous AI robot, Sophia. Tool of the Week [kicksta]( [Unsubscribe]( Jeffbullas.com Pty Ltd PO Box 73 Lilyfield, New South Wales 2040 Australia +61413662620

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