“My husband has been promising that we’ll buy a house in a few months...for five years”

In this week’s podcast episode, Serena and Brian want to buy a house together. To view this email as a web page, [click here]() [IWT Header] “My husband has been promising that we’ll buy a house in a few months… for five years” In this week’s podcast episode, Serena and Brian want to buy a house together. Brian keeps promising Serena that they’re only six months away from making their dream a reality, but he’s been saying that for five years. Serena has lost trust in Brian — a deadly red flag in a relationship. [My husband has been promising that we'll buy a house in a few months...for five years]() Here are some highlights and takeaways: - Wow: We start off with a joke about Serena being Brian’s retirement plan. Serena feels like she’s not being heard. (00:04) - Seven years. And a rolling promise of buying a house in four to six months. It’s great to dream, but sometimes we need to turn the dream into a reality. Our Rich Life is lived now, not just “someday.” (02:59) - Brian’s inability to say no is a huge red flag. People lie to themselves all the time. We tell ourselves we'll go to the gym, and we don't, or we tell ourselves we'll start managing our money, and we don't. Over time, you stop trusting yourself. You know that you're lying to yourself as you make yet another commitment that you're going to break. Now imagine how this affects a partner who can't trust what you say. Brian makes it even more confusing because he never really says no. He gets to stay the good guy by just saying “we'll do that later.” (14:14) - Brian puts a percentage on how much the house is affecting his and Serena’s relationship. Do you agree? Have you ever thought of problems in your relationships that way? (15:12) - Serena notes that there’s more to the situation than just the 10% Brian thinks. Kids and start-up culture add huge pressure on relationships even without factoring in money. (15:38) [Click here]() to listen to the latest episode of the I Will Teach You To Be Rich podcast. New episodes are released Tuesday mornings. Subscribe on [Apple](), [Spotify](), or anywhere you get your podcasts. --------------------------------------------------------------- What I’m reading My favorite question to ask people is "Who do you admire?" You can learn a lot about someone with this question. Trust me. I tested it. It's also always fascinating to hear what people are reading. And since one of the most common emails I get is "What books do you read?" I thought I'd share four of my favorite psychology books here. I've mentioned how I spend over $50,000/year investing in myself via courses, books, conferences, and travel. The amount isn't the point. What's important is that, if you want, you can accelerate your career, health, productivity, and relationships by years. (I find that fact incredible.) Books are some of the best investments you can make. [My book](), for example, took about 10 years to develop and two years to write. It costs less than $20. You can tap into the very best of my automated systems for less than the cost of a movie and popcorn. So, I hope you decide to pick up one of these books — or any other great book — today. After reading tons of books on psychology, I'm only going to share the very best ones with you. Each of these has changed my life. [Age of Propaganda]() [Age of Propaganda: The Everyday Use and Abuse of Persuasion]()One of my favorite books on understanding why we behave the way we do. Aronson, the coauthor, guest lectured at Stanford, and his class was one of the most thought-provoking ones I ever took. Learn how the media, our friends, and even we ourselves cause us to behave in unexpected ways. Each and every aspect of this book is rooted in theoretical literature, but it is incredibly fascinating to read. [Influence The Psychology of Persuasion]() [Influence: The Psychology of Persuasion]()The grandfather of all persuasion books, Cialdini put his years as the world's foremost persuasion expert into this book. Impressively, this book is equally interesting to the ordinary reader as it is to persuasion experts. He distills years of research into a few critical principles that help you understand how to influence others and yourself — and how to protect yourself from unethical persuasion. [Breakthrough Advertising]() [Breakthrough Advertising]()One of the most sophisticated books on advertising ever written. Virtually every master-level direct-response copywriter has read this book once, and most read it every year, only to discover new insights. Be warned: This is an extremely dense read. I don't recommend it to anyone but experienced copywriters, marketers, and psychologists. But beneath the verbiage are profound insights that have stood the test of time. [The Social Animal]() [The Social Animal]()Another book by Elliot Aronson, this is a terrific primer on how our environment shapes our behavior. If the average American read this book (and had the cognitive wherewithal to believe/trust it, which is another story), they would be shocked. For all the people who say, "Ugh! Overweight people should just stop eating so much!" or "I would NEVER do ___," they would be terribly troubled to learn that a sophisticated persuader — given enough time — can create a situation powerful enough to persuade you to do almost anything. Murder. Gain 45lbs. Or, on the positive side, lose weight, become healthier, improve your vocabulary, manage your money, and become friendlier. Read one of these books before the end of the year and send me the most valuable thing you learned from it. --------------------------------------------------------------- We’re looking for podcast guests We’re looking for guests for the [I Will Teach You To Be Rich podcast]()! The podcast gives listeners access to couples sharing the most intimate aspects of their lives. These are real stories about love and money from behind closed doors. If you and your partner have a money issue and you want my help, I’d love for you to [apply](). We’re especially interested if you’re in one of the following situations: - You recently came into a lot of money ($100,000+, especially an inheritance or crypto) and aren't sure what to do with it - You want to live the Van Life - You’re close to FIREing (or just FIREd) and aren’t sure it's right for you [Click here]() to apply to be a guest on the I Will Teach You To Be Rich podcast. --------------------------------------------------------------- The 5 most common job search mistakes Welcome to a career in the life of an Average Applicant! Over the years, I’ve spoken to thousands of Average Applicants to learn what they did. I’ve identified 5 common mistakes they make. Let’s take a closer look. Follow along with me on the Average Applicant’s actual job search and see if you can spot the mistakes along the way — and how many you've made in your career. [We've been working with people to help them find their Dream Jobs]() [Click here to read the entire Twitter thread]() Average Applicant mistake #1: Going to a job board with no plan. People go to a random website, post a resume, and wait. They’re passively delegating their career to an algorithm. It’s demoralizing, you’re competing with thousands of others, and worst of all, it’s ineffective. Average Applicant job search mistake #2: Sticking to what they know. Take a Marketing Manager who dislikes his job. He finally decides to make a change, goes to a website, and types in… “Marketing Manager” THE VERY JOB HE DISLIKES! People do this because it’s what they know. Average Applicant job search mistake #3: Taking whatever they can get. Average Applicants believe “I should just be lucky to have a job.” They don’t negotiate, they don’t specify their career goals, and they don’t interview the companies (just as the companies interview them). Average Applicant job search mistake #4: Overemphasizing things that don’t matter. Average Applicants spend an hour on their resume margins and font. When the interviewer says, “Tell me about yourself,” they launch into a four-minute chronology of their birthplace and history. Nobody cares. Average Applicant job search mistake #5: Shotgunning applications into a Black Hole. Average Applicants indiscriminately submit their resume through job boards, then wait. If you ask about other approaches, like using their network, they say “I don’t have a network.” * * * The worst part of all? The Average Applicant doesn’t even give themselves a real chance to find their Dream Job. They may be a great candidate on paper, but made the mistake of outsourcing their job search to an algorithm. Do you notice the even bigger mistake here? The Average Applicant never learned the SKILL of finding a Dream Job. They just did what everyone else did — and they got the exact same results: zero. The truth: Finding a job is hard. Finding a great job is really hard. [Click here]() for more tips for nailing the job search process. [Signature] WHAT TO DO NEXT - LISTEN NOW: Brian is a struggling tech entrepreneur and relies on his wife, Serena, to support his family. Serena wants Brian to get a job and admit that his start-up isn’t working. She’s extremely focused — perhaps too focused — on buying a house. [Click here]() to listen to the latest episode of the I Will Teach You To Be Rich podcast. - APPLY: Want to be a guest on the podcast? [Apply here](). --------------------------------------------------------------- What did you think of today's newsletter? 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