A joke that took two years to write

When I come across a comedian I really like, I geek out. I don't just eat up all To view this email as a web page, [click here]() [IWT Header] {NAME}, When I come across a comedian I really like, I geek out. I don't just eat up all of their material, I also read everything I can about HOW they got to be so funny. [Jerry Seinfeld] Jerry Seinfeld, master comedian (Image by [slgckgc]()) So I was reading some [articles]() about Jerry Seinfeld and saw this… Few people on the planet have a better approach to craft than Jerry Seinfeld. To see why, read [this wonderful story]() by Jonah Weiner and click the above video. Listen to Seinfeld approach the process of writing a single joke — which took two years. Wait … two years? What?!? I love this detail. For 99% of people, it’s unfathomable to spend two years working on anything … let alone a single joke. For Seinfeld, that's just what it means to work as a master comedian. And that's when it becomes clear why he appears to be so effortlessly funny on stage. It’s a perfect example of how masters play by a different set of rules. When you start to pay attention, you’ll notice this is true in all areas of life. For example, one of the women on my team is friends with the former CEO of a $150 million/year company in San Francisco. She knew him before his success, and they’re still friends now. But, she says, he just seems like a very down to earth guy who happened to start an extremely successful business. “He will call up to schedule play dates for the kids or just hang out for dinners.… It can be hard to run a big company, have family commitments, and still make time to hang out with your friends. We don’t know how he fit everything in but we were amazed at how ‘normal’ he made it all seem.” While most people are scrambling to keep afloat, these people are achieving everything that others WISH they could. They get to the gym, attend their kids’ school events, shop for groceries, eat dinner with the family, and keep their SOs happy. And they make it look effortless. These people are strong, resilient, carefree. They “just do it.” That’s literally what I hear from all my friends who juggle exciting lives with demanding careers. “Yeah, I just do it.” Yesterday, I promised to share with you more about what separates the men who carry hundreds of pounds through the Himalayas from the rest of us. How do they do the seemingly impossible, while making it look effortless? You see this in masters of all kinds — no matter what their craft. You ask them about what they do, hoping to hear some brilliant strategy or tales of the struggle. Instead, you hear this over and over again: “Yeah, I just do it.” When the researchers studied the Sherpas in Nepal, they didn’t find anything physically different between them and the visiting Western climbers. However, they did note this: What’s the Sherpas’ secret for climbing hundreds of miles carrying hundreds of pounds on their backs? “They simply go. And they keep going.” In other words, they simply decide they’re going to do it, and they get it done. They don’t second guess, they don’t stress, they just do it. They aren’t stronger. They aren’t smarter. They aren’t more gifted. But they ARE in total control of their minds. They have a Mental Mastery that allows them to do what they need to do … what they want to do … without any of the hang-ups that would make other people get stuck. "The mind is the limit. As long as the mind can envision the fact that you can do something, you can do it, as long as you really believe it 100 percent." —Arnold Schwarzenegger “The most difficult thing is the decision to act, the rest is merely tenacity.” —Amelia Earhart "You have power over your mind — not outside events. Realize this, and you will find strength." —Marcus Aurelius {NAME}, it’s not about finding a magic pill that can transport you instantly to your goals. It is about mastering and harnessing your mental powers to transform your life in the way YOU want. I call this Mental Mastery. I've been fascinated by this for years and secretly collect examples of people who have it. What do they do differently? And more importantly, how do they think differently — and why? Anytime I met someone who seemed to be operating head-and-shoulders above everyone else, I peppered them with questions to verify what they did differently. Was it habits? Mental frameworks? Were they simply “gifted” from birth? Slowly, I built a map of this Mental Mastery. I wanted a blueprint to tap into this power source. I found that all winners had four core inner skills in common. Four deep differences that gave them an instant edge in business, work, even relationships. I tested each of these in my own life. I've shared some of them with my close friends and colleagues. The impact blew me away. And now I want to give them to you. I’ve put everything I’ve learned into a course: Mental Mastery. These are the tools you need to crack the mental blocks that have been holding you back for years and replace them with [the four core inner skills of winners](). If you’ve already tried the treadmill of random productivity apps and hacks, and you want to go beyond symptoms to focus on what truly works, Mental Mastery gives you the precise, actionable steps to build these inner skills into your everyday life. It's time to go from "good" to "great." And Mental Mastery gives you this transformation fast — in just 30 days. Here's a sneak peek at what's included ([full details here]()): - The big lie we tell ourselves about motivation ADVANCED - How to get out of your own head - Going All-In: How to get over analysis paralysis - From lazy to driven: The secret to hard work that separates winners from losers ADVANCED - A personal “kick-in-the-ass” from Ramit - From HOT to COOL: How to develop effortless discipline - How to manage your inner critic ADVANCED - “Trust Your Legs”: How to overcome your fear of failure ADVANCED - How to fix your social media addiction - Intuition: The forgotten power of trusting your gut ADVANCED - "It's OK to be weird" ADVANCED - How to scrape the meat off the bone from every opportunity - Putting a lid on negativity - The language of winners ADVANCED - One technique you can use to make yourself happier every day - Inbox Zero and other productivity myths - "Your problem is not my problem": How to set boundaries and say “no” ADVANCED - Mental Reset: How to get back on track when you get distracted - “Your biggest growth is ahead of you” ADVANCED - How to develop natural confidence, even if you weren’t born with it ADVANCED Join Mental Mastery today and get your "secret playbook" to improve your confidence, develop your focus, control your motivation, and engineer an optimistic outlook. [Click here to learn more about Mental Mastery]() I’ll show you how to integrate these principles into your life. You’ll get a specific call to action every step of the way. It took me years of work, research, networking, and sheer trial-and-error to understand, distill, and finally be able to teach how YOU can develop these skills. Right now, you can get access to everything I’ve learned, risk-free. Seriously: I give you 60 days to try out the program and decide if it’s right for you. If not, just let us know and we’ll refund your money. [Join Mental Mastery now]()   [Signature] P.S. If you’ve wondered exactly what’s included in our business program Earnable, I have great news! My team is holding a demo at 12pm ET tomorrow that will show you how you can benefit from Earnable. We’ll show you how everything is laid out, and we’ll cover the first two lessons: “Think Like an Entrepreneur” and “Your First Profitable Idea.” [Click here at 12pm ET tomorrow to join]().   [Logo] [insta]() [Twitter]() [twitter]() [youtube]() [Linkedin]() [podcast]() This email was sent to [{EMAIL} .]() If you no longer wish to receive these emails you may [unsubscribe]( at any time. I Will Teach You To Be Rich 548 Market St #89946 San Francisco, CA 94104-5401