A Huge Buying Opportunity In Apple Stock For Long-Term Investors?

It’s back-to-school time already [View in browser]( [The Juice Logo] BROUGHT TO YOU BY: [Logo]( Proprietary Data Insights Top Financial Advisor Stock Searches This Month Rank Name Searches #1 Apple 1,272 #2 Tesla 895 #3 Nvidia 857 #4 Microsoft 747 #5 Amazon.com 718 #ad [A Daily Stock Pick With Professional Analysis]( Brought to you by [Masterworks]( [A Banksy got everyday investors 32% returns?]( [ Masterworks - A Banksy got everyday investors 32% returns?]( Mm-hmm, sure. So, what’s the catch? We know it may sound too good to be true. But it’s not only possible, it’s happening—and thousands of investors are smiling all the way to the bank, thanks to the fine-art investing platform Masterworks. These results aren’t cherry-picking. This is the whole bushel. Masterworks has built a track record of 13 exits, the last 3 realizing +10.4%, +27.3%, and +35.0% net returns even while financial markets plummeted. Got your attention yet? Dear readers, you can skip the waitlist with this exclusive link. [Skip the waitlist]( *See important Reg A disclosures at [masterworks.com/cd.]( A Huge Buying Opportunity In Apple Stock For Long-Term Investors? In today’s edition of The Juice, we consider Apple (AAPL). People love to freak out over Apple, yet as we explain - from several standpoints - it remains one of the best stocks long-term investors can buy on a regular basis. The dust has had nearly two weeks to settle on Apple’s - purportedly - weak earnings report. Even still, it’s the stock financial professionals are searching for most in Trackstar, our proprietary sentiment indicator. In fact, AAPL generates 42% more search interest among financial pros than number two, Tesla (TSLA). - To see ways we use Trackstar to discover investment ideas, [go here](, after you read today’s Juice. It always blows our minds how Apple can beat Wall Street expectations on sales and earnings - as it did for Q2 - yet investors sell off the stock on weak “guidance.” - AAPL is down roughly 9.0% over the last month and almost 2.0% over the last week. - That one-month decline is considerably worse than the respective 5.3% and 2.5% drops in the Nasdaq 100 (QQQ) and S&P 500 (SPY). First of all, Apple no longer issues official guidance. It stopped doing this in 2020. Thus, our earlier use of quotes. Second, whether it’s official guidance or what Apple gave us on its most recent report - a relatively off-the-cuff warning about a potential revenue decline for Q3 - there’s history here. Apple is well-known for lowballing guidance or future expectations only to beat those lowered expectations in the corresponding quarter. This has been the case since Steve Jobs’ days. In fact, Steve Jobs freaking invented this move. The Juice thinks we might have just witnessed another example of this. The other concern investors have other than the Q3 warning is that year-over-year revenue was down 1% across the board in Q2. iPhone revenue was off 2%, as were sales for iPad (down 20%) and Mac (down 7%). We’re not concerned for a couple of reasons outside of the history we just mentioned. - Services revenue was up 8% annually. It now accounts for just under 26% of Apple’s total sales. We expect Services (e.g., the stuff you buy in the App Store) revenue to continue to grow. Apple’s business continues to evolve. We don’t see this as a bad thing. It's just a thing. - There’s a new iPhone coming - iPhone 15 - next month. - And it’s back-to-school season. The National Retail Federation estimates back-to-school spending will hit a record $41.5 billion this year, up from $36.9 billion in 2022 and the previous all-time high of $37.1 billion from 2021. It expects separate back-to-college spending to soar to $94 billion, which is an improvement of approximately $20 billion over 2022, which was a record-setting year. Consider a deeper dive into the data: - As of early July, 55% of people say they have already started back-to-school shopping. - Electronics will drive the increased spending, with 69% of consumers reporting they’ll buy computers and related accessories. - Electronic spending will hit a record $15.2 billion, led by computer and tablet purchases. - 32% of shoppers who say they’ll spend more this year than last say they’ll buy relatively expensive items, such as computers and phones. All of this absolutely bodes well for Apple. In a recent Juice, we suggested [ways to maximize your exposure to Apple stock via ETFs](. In relation to Airbnb (ABNB), we recently noted [how much we love dollar cost averaging]( into long-term holdings: The Airbnb example also shows the power of dollar cost averaging, that is buying a stock at regular intervals over time. This strategy means you buy fewer shares when the stock price is high and more shares when it’s low. This is why we often suggest buying over time and on weakness with these – sometimes – relatively volatile names. While not quite as volatile as ABNB, we also love this strategy for Apple investors. In addition, when you buy Apple like this - or any other way for that matter - you’re setting up the power of [dividend growth investing](: Plus, Apple [pays a dividend](. Presently at $0.96 per share, Apple is riding a 12-year streak of annual dividend increases. No doubt the company is well on its way [to becoming a dividend aristocrat](. [Tickers Trending Among FinPros & Retail Investors]( Once every quarter, we compile millions of Financial Professional and Retail Investor's stock searches across our 100+ financial sites. We reserve this exclusive report for our newsletter subscribers so you can learn about the stocks and industries that you should keep an eye on. This info can help you decide what to do in your portfolio – so you can protect the money you have and generate bigger gains. [Click here now to download the FREE Trackstar Q1 2023 Report.]( The Bottom Line: While Apple stock has stagnated over the last year, don’t forget, it’s up about 225% over the last five years. That’s way better than SPY (up about 54%) and QQQ (up roughly 102%). Apple is one of those stocks where we think you can basically ignore the noise and employ a consistent dollar cost averaging strategy. As the dividend continues to grow - and we think it will - Apple delivers increased income to investors, alongside growth. Yes, The Juice thinks Apple will continue to grow. While we might not see hyper growth, Apple has always been relatively slow and steady, unlike many of its often dramatic tech stock counterparts. As long-term investors, we don’t like drama. We love consistency over the long haul. This is why we continue to like - actually love - Apple. 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