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Holiday spending will exceed pre-pandemic levels for first time Charts. News. Analysis DECEMBER 4, 2
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Holiday spending will exceed pre-pandemic levels for first time [Insider Intelligence]( [Chart of the Day]([Chart of the Day]( Charts. News. Analysis DECEMBER 4, 2023 [Holiday spending will exceed pre-pandemic levels for first time]( [Holiday spending will exceed pre-pandemic levels for first time]( Key stat: US internet users are expected to spend an average of $1,652 this holiday season, exceeding pre-pandemic figures, according to Deloitte. This marks a 13.5% growth rate from 2022, when average spending was $1,455. Beyond the chart: -
Brick-and-mortar stores will claim 80% of holiday retail sales, according to our forecast.
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However, retail ecommerce will see more growth than stores, with rates returning to double digits at 11.3% YoY.Â
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Retail ecommerce will continue to draw cost-conscious consumers on the hunt for deals. Use this chart:Â -
Assess where holiday shoppers are spending money.
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Tweak end-of-year messaging strategies. [Read online]( More like this: -
[Strong Q3 GDP growth and record-breaking Cyber Week sales show consumer spending remains strong](
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[Walmart links holiday-centric rom-coms and social commerce in its new shoppable series](
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[Cyber Monday spending reaches new heights as shoppers hold out for discounts](
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[Email and SMS marketing proving pivotal during Black Friday to Cyber Monday sales period]( More Chart of the Day: -
12/1 - [Gen Z banks on](
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11/30 -Â [Chatbot shopping](
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11/29 -Â [Holiday top 6](
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11/28 -Â [Tik-talking holiday inspo](
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11/27 - [BNPL for the (younger) ages]( Was this email forwarded to you? Sign up [here](. Insider Intelligence has over 3,000 charts visualizing trends across digital advertising, ecommerce growth, Gen Z behavior, and more, that our clients utilize to add credibility to their strategy presentations and demand generation messaging. See more [charts](. Email sent to: {EMAIL} If you cannot view the HTML newsletter, [please read it in your browser here](. [Become a Premium Subscriber]( | [Advertise with us]( [Manage your email preferences]( | [Unsubscribe]( | [Terms of Use]( | [Privacy Policy]( ©2023 Insider Intelligence, One Liberty Plaza 9th Floor, New York, NY 10006 [LiveIntent Logo]( [AdChoices Logo](