Spotlight: Upcoming Webinars and Top Resources

Insights from our latest sponsors - "EMARKETER FYI Spotlight" is part of your subscription to our EMARKETER Newsletters. Trouble viewing? [View in browser](. [Dive Into the Cutting-Edge World of Martech With Our Expert Panel]( Live: July 31st at 2 PM ET / 12 PM PT With 14k+ martech products available globally, choosing the right solutions can feel like finding a needle in a haystack. [Join our panel]( to uncover the technologies that matter and build a data-driven, customer-centric strategy. Avoid the integration headaches and prioritize what propels your business forward. Topics Covered: - Game-changing martech innovations driving industry growth. - Strategies to optimize your tech stack for enhanced engagement. - Data-driven personalization tactics that boost conversions. - StackAdapt's vision for a unified martech ecosystem. [Register Now]( --------------------------------------------------------------- [It’s Time to Focus on In-Store Marketing]( Retail media is the fastest-growing advertising channel in the US, with a 26.0% YoY increase, per EMARKETER’s forecast. As retail media and foot traffic both increase, now is the perfect time to experiment with in-store marketing. Discover how increased foot traffic and in-store retail media can drive immediate purchases and engage shoppers more effectively from the likes of Costco, Aldi, and other top retailers. Download EMARKETER’s “[5 Takeaways from the Placer 100]( for foot traffic trends and analysis on in-store engagement, strategies to optimize your ad placements, and how to boost your in-store marketing. [Download Your Copy]( Made possible by --------------------------------------------------------------- [Hit Your Next Partnership Out of the Park]( Every sports marketer’s dream is to get in early with the right athletes, teams, or leagues. Sadly, predicting the future is no easy task. In this [Marketing Brew resource]( uncover how sports marketing executives balance data and analytics with gut feelings and personal experiences to achieve home run partnerships. Dive into topics such as: - What kind of research goes into finding the next big athlete - How agencies develop scorecards to maximize audience compatibility - The rising power and influence of women’s sports Ready to throw your hat into the ring? [Unlock insights Today!]( --------------------------------------------------------------- [4 CTV Trends to Guide Your 2024 H2 Investments]( The upcoming Summer Olympics and the US presidential election will help grow spending on linear TV slightly this year. But that won’t be enough to turn around a forecast 13.3% drop in 2025, which is expected to continue YoY for the next three years. Download a copy of our lookbook, “[4 CTV Ad Trends to Guide Your Investments for the Second Half of 2024]( made possible by MNTN. You’ll discover the shifts driving attention to CTV advertising, including data to help guide your decision making in H2 and beyond. [Get Your Copy]( Made possible by EMARKETER FYI sponsored mailings are strictly controlled and distributed by EMARKETER. © 2024 [EMARKETER]( One Liberty Plaza 9th Floor, New York, NY 10006 | 800-405-0844 [Unsubscribe & Manage Preferences]( | [Privacy Policy]( [eMarketer's Facebook]( [eMarketer's LinkedIn]( [eMarketer's Twitter](