Spotlight: Upcoming Events and Top Guides

Insights from our latest sponsors - "EMARKETER FYI Spotlight" is part of your subscription to our EMARKETER Newsletters. Trouble viewing? [View in browser](. [4 CTV Trends to Guide Your 2024 H2 Investments]( The upcoming Summer Olympics and the US presidential election will help grow spending on linear TV slightly this year. But that won’t be enough to turn around a forecast 13.3% drop in 2025, which is expected to continue YoY for the next three years. [Download a copy of our lookbook]( “4 CTV Ad Trends to Guide Your Investments for the Second Half of 2024,” made possible by MNTN. You’ll discover the shifts driving attention to CTV advertising, including data to help guide your decision making in H2 and beyond [Download Now]( Made possible by --------------------------------------------------------------- [Innovate, Perform, and Connect]( As you know, good things come in threes — Jonas Brothers, Powerpuff Girls, and seasons of Ted Lasso. The [Marketing Brew Summit]( is back for year three, and you won’t want to miss out. Join [Marketing Brew]( on September 12th in New York, where you will hear from some of the brightest minds from influential brands such as Cava, Lyft, e.l.f., and Oatly. Learn how forward-thinking industry leaders build and balance a winning marketing formula. Go for the headline speakers, stay for the networking, and leave with tactical tools to improve your business acumen. [Get Your Tickets Today!]( --------------------------------------------------------------- [5 Key Stats on CTV’s Future]( EMARKETER forecasts that connected TV (CTV) will account for one-third of combined US linear and CTV ad spending this year, driven by platforms like Netflix and Disney+. [Download your copy of our roundup]( “The Big Shifts Behind CTV’s Blockbuster 2024,” for essential data and analysis on what’s shaping the future of CTV advertising. You’ll discover must-see charts and insights on CTV’s growth, the adoption of smart TVs, digital upfront spending, the synergy between CTV and retail media, and more. [Download Now]( Made possible by --------------------------------------------------------------- [Media Measurement Survey — Win a $100 Gift Card]( EMARKETER and Snap are looking to better understand how brands, agencies, and others are prioritizing conversion measurement within their organizations. We invite you to take the “[Media Measurement Survey]( to help us define how the channel will look in 2024. By completing the survey, you will have the chance to win one of five $100 Amazon gift cards. This anonymous survey will take no more than 5 minutes to complete, and results will be shared with you in an upcoming report. [Take the Survey]( Created together with and EMARKETER FYI sponsored mailings are strictly controlled and distributed by EMARKETER. © 2024 [EMARKETER]( One Liberty Plaza 9th Floor, New York, NY 10006 | 800-405-0844 [Unsubscribe & Manage Preferences]( | [Privacy Policy]( [eMarketer's Facebook]( [eMarketer's LinkedIn]( [eMarketer's Twitter](