Chart of the Day: Privacy states

Nearly two thirds of US states have enacted or introduced privacy laws [Insider Intelligence]( [Chart of the Day]( of the Day]( Charts. News. Analysis MAY 7, 2024 [Nearly two thirds of US states have enacted or introduced privacy laws]( [Nearly two thirds of US states have enacted or introduced privacy laws]( Key stat: 16 US states have enacted comprehensive consumer privacy laws as of April 2024, according to the International Association of Privacy Professionals. Beyond the chart: - Five of these state laws are currently in effect with more taking effect at later dates. - A federal privacy measure, the American Privacy Rights Act, is under debate, but advertisers shouldn’t wait around to take action on privacy as strict state laws already loom. - The majority of US adults are concerned about the data privacy implications of AI, according to October 2023 data from Pew Research Center. Use this chart: - Understand which states limit how audiences can be marketed to. - Prepare for future changes to data management. [Read online]( More like this: - [Few consumers adopt cybersecurity tools, despite privacy concerns]( - [AI is top of mind for policymakers and privacy professionals]( - [AI will ‘supercharge’ creativity but exacerbate existing privacy concerns, says VML exec]( - [First-party behavioral data is a priority at all stages of the customer journey, not just discovery]( More Chart of the Day: - 5/6 - [Digital wallet watch]( - 5/3 - [Trends in booze buying]( - 5/2 - [Payments get personal]( - 5/1 - [The kids are online]( - 4/30 - [Dynamic pricing doubts]( EMARKETER has over 3,000 charts visualizing trends across digital advertising, ecommerce growth, Gen Z behavior, and more, that our clients utilize to add credibility to their strategy presentations and demand generation messaging. See more [charts](. Was this email forwarded to you? Sign up [here](. Email sent to: {EMAIL} If you cannot view the HTML newsletter, [please read it in your browser here](. [Become a Premium Subscriber]( | [Advertise with us]( [Manage your email preferences]( | [Unsubscribe]( | [Terms of Use]( | [Privacy Policy]( ©2024 EMARKETER, One Liberty Plaza 9th Floor, New York, NY 10006 [LiveIntent Logo]( [AdChoices Logo](