[Secure Your Seat] Clickthrough Trends and Tactics

Explore why traditional CTR may no longer be the best digital advertising metric [View in Browser]( [EMARKETER]( Hi there, Clickthrough rates (CTR) are no longer the definitive gauge of campaign success. According to new research from Infillion, over a third of consumers say they’re clicking on ads less than they did five years ago. Connected TV, new channels like retail media networks, and click fraud mean new measurement strategies are needed. [Register here]( for “What Happens When Consumers Stop Clicking? New Research, Tactics, and Creative Secrets For Marketers,” presented by Infillion, to discover how to adapt your measurement strategy in a saturated media environment. [Please reserve your seat today.]( Space is limited. This webinar will take place on Tuesday, May 21, 2024 at 2pm ET / 11am PT. Sincerely, EMARKETER Editors [Register Now]( This Tech-Talk Webinar is sponsored content by Infillion. P.S. Please forward this invite to colleagues who are interested in consumer clickthrough trends. Interested in sponsoring a webinar? Email [advertising@emarketer.com](mailto:advertising@emarketer.com?subject=) --------------------------------------------------------------- This email was sent to [{EMAIL}](mailto:{EMAIL}:default=edit me). If you no longer wish to receive these emails you may [unsubscribe or manage your preferences]( at any time. [Terms of Service]( | [Privacy Policy]( © 2024 EMARKETER, Inc. One Liberty Plaza 9th Floor New York, NY 10006