Content Round Up | October, 2019 - Festive Shopping Insights across Industries, WPP-InMobi Partnership, Win at MMA Smarties India 2019 and more

Learn about vertical-wise friction points in festive shopper's journey, WPP-InMobi's partnership, InMobi's win at MMA Smarties 2019 and more W5ysBcB6m8jtGW4fZ7Mg7244j00/*VB_q895y7_3yW2d0KRY7k5prJ0/5/f18dQhb0SbTW8YXMpvN8TFw4sHyjJqN8p-RS8d7mFqN3hHhbrVMsQMVp3s9r1Wwb5pW5nrxhW8Wm1whW2MznrN5nbq6BVGXpVf3-jMjmW2KFZxK34RCjFW8T3RPz4fsD1PVVx1Bd8W2c9WW32CQ2l8jxMNSW1Vx3Vl2xqTTrW328h7y3_lZWfW5mZj9v3_fKMpVqbxjc7cvxVfN8q5qBxVQf4XW5vDhTY64HCbQN27cPqpZkXl1MbzrBJVFNjkW5vw9Xr5rY6m1N3GZTLwQB7h6W4XBlkW39szwzN4pZ1rk_zpmTVWFLw6975Wd9W6RYdhw60CBH5W3GlVSC5CGfN_W4p-n8q28mygpN4wKp7fh04CHN67s4n1-dg7lW94CJWk8zW0dXW4TBdB44MKXrfW3Swmd_77RhGmW73R1h2224mH7W6RfZ2G6MjS_VW20Sbt1621c4ZW76gPG38k-53wW1m13Gx49FShzW5Sztdl9j-yXcW6mh1kZ39hxcFN4jGKbpl6507W4k9CX-2CNcnJW4Q-5SV4Hzl_mf2kVkcJ11 W5ysBcB6m8jtGW4fZ7Mg7244j00/*W66FhBg83K41kW4hYsM01KlGKk0/5/f18dQhb0SbTW8YXMpvN8TFw4sHyjJqN8p-RS8d7mFqN3hHhbrVMsQMVp3s9r1Wwb5pW5nrxhW8Wm1whW2MznrN5nbq6BVGXpVf3-jMjmW2KFZxK34RCjFW8T3RPz4fsD1PVVx1Bd8W2c9WW32CQ2l8jxMNSW1Vx3Vl2xqTTrW328h7y3_lZWfW5mZj9v3_fKMpVqbxjc7cvxVfN8q5qBxVQf4XW5vDhTY64HCbQN27cPqpZkXl1MbzrBJVFNjkW5vw9Xr5rY6m1N3GZTLwQB7h6W4XBlkW39szwzN4pZ1rk_zpmTVWFLw6975Wd9W6RYdhw60CBH5W3GlVSC5CGfN_W4p-n8q28mygpN4wKp7fh04CHN67s4n1-dg7lW94CJWk8zW0dXW4TBdB44MKXrfW3Swmd_77RhGmW73R1h2224mH7W6RfZ2G6MjS_VW20Sbt1621c4ZW76gPG38k-53wW1m13Gx49FShzW5Sztdl9j-yXcW6mh1kZ39hxcFN4jGKbpl6507W4k9CX-2CNcnJW4R4NrZ4HzlZhdRLwcf11[Proud To Be Among The World's Most Valuable Tech Companies](W5ysBcB6m8jtGW4fZ7Mg7244j00/*W92DkPF6YtCrBW4LPVhj69RYQV0/5/f18dQhb0SbTJ8XJ8hgN8TFw4sHyjJqN8p-RS8d7mFqW3hHhbJ2P7_nXVcnTGj992gLmW4tWxK_95THtHW7nwMJH90G7thN8S3yR5bY02SW4s8btc4r1Pm7W1nk4sT2q9qrhW1xl4q13VpFvqW9dSlS635rgClW94-4T07sLfyrW5DBw5F7v70xcW34mKvy3Hmhz3W749z2k3X0g0yN6bp1cMbq5fxW4TKc2l5vhhydW6b2YYJ5v0GKqN421RD8dnLX-W62S37j2gDnhnVQCzrL5CqxtmW5WX1SQ5jMP-NW15rfCY95SpDmW1dFKrh2J_WGxW65mZDw1wcRVnW2h1dsk4CWW-gVcBbh45jK5lXW7YpjJC871fzNW7ZZLYt6mmKJZVYQ6fm5kxWVhW2zn50X5VXhYnW3MYtL093sjYNN8csGDVD2JF5W7nSXs65qK2T6W5rbnjH5B2mynW5CHDwc5gdWnWW1sZxpl61lPZvW24ZjMD6WWmv_N8CnHbJp3jD9W975P5J5ZN68-W39wNNq8nYvZMW4Pxhj53DlwBbW5zJn5M3mxHPH0) India Edition | October 2019 [Festive Season Report ](W5ysBcB6m8jtGW4fZ7Mg7244j00/*F5y4RJddcvbW7Gh1dd1HqXZk0/5/f18dQhb0S3j22RwkM_VVWjN-19G0lPW4S3xb05TM5nyW8XLjQx760X02Vd-Pdn1ZprjMW8WkVxr3W_4FlW86LcWc2m-ywsVpMslx8vgsPqW5XwnmP80Dcs2W7Qt_Ql9j87r4W2dtX4f5KWNJRW1l0YNd2GkPTcW7fgz3q58XJ98W7NWQ9V2FFcsPW1VQN_w4KHlJQW5FD9x55rHn5cW1RRwcC8bqgF-W4_czCm3NhwGdW4z4bjr4M0wYDMdzRlrtJLNCVg0wMV3Sq2jTN5qj47JJl_SqW8Hxj0565pLgRN13TtF0PGJSnW4NQKJ94k5v-HW3pjXVZ4MxpZTW4CGw1w7P9jFvW6V7BwN29xWsnW6JwT7D926L8ZM8KjC7B2GgkN2wYLxD-SCnFW6d7TW93kdt4gW14gG1c381dDfW928Pgf5zzFGFW6PdL_k879ZwdW118XYW8FWKWNW4w_vZg7rTnDRW6Tp2pJ3ds1FJW3LLDV68D3tyYW8K6Ynm9gCdK3W7Dk1SW76Myr8W8mGQtL6jK80JW6mb_7X1W-VqGVBZMbp8sJxQNN5TT7FFyrQ70W1hDW8f7v1nqRW78sV9_99LH4VW438t7D17Pc27W9dHr-95pv7vzW8yBLBD7PrDftW74b_gD4zVDlK111) Learn about the Consumer Friction Points across industries and build a frictionless shopping journey this festive season [Get your Copy Here](W5ysBcB6m8jtGW4fZ7Mg7244j00/*W3-_Nw62w0WQ3N8WVtdF_B0hP0/5/f18dQhb0S8309c-jMCW8n97hw1m4DtzN7sTc9PvdTjpW6BlznK1SrC8dVLDpF18C-gY7W3L3hbq1rLLbpW62KZGN5qjZ1ZW8D6vyW5xKmK5W6cDM6M3P_c52W5_N4lG61LyDFW1phmXg5vMTp1W7g62jS1q7NGsW8rRGKL8qZKkXV_tbCb8yTTd4W7ZkG8C7d-tJnVQJ99n8tsDsGW8sYvvl5r_r8pW7nYg1f7FK_yTV7tl0r5x5KNkW7-XB_567h1CPW8qQfVd32p-C3W4cMfxq6jKqN2W5N9LVS2hL3L7W3NnV4F1nJpwvW26pdfj35y0S0W5rsytj3JzLdqV85jCf3jMtRRW1nb-kC2zzPHHW93wFgj350LtHVQcqm-5F0BbzW8p5_9q5zTDbcW1n8Tqx662ryhW8BVt7H99WPfgN4RGN8MbH0pQW3GwvM85JfnxvW96lplc4SFqlGW5FFMNX9c0MjbW4pjs1l644mpWN5F7_QrMD8CbW12mv4D1Bh907W4HKVX14PxC8jW448jZp4frWblW47xfHK41HnY2W2KYZJn4Vs6_4W7lwrMp96L2ljW30Hpx612tTzMW87_nYP8-MgvHVbxTBN4yzRBrW7Fs0xP6gjD6-W49t-NG2pgnhKW6vc-Z61wyt83f5NMM0W04) [Partner-with-InMobi] 1 in 3 Indians will be using their smartphones across the shopping journey. Don't let your in-app marketing strategy be an afterthought. [SUBMIT](W5ysBcB6m8jtGW4fZ7Mg7244j00/*W4cnf0m3ZYVPbW5xMLzx63N58m0/5/f18dQhb0S1V32RMFdXV1K7kt6DntN6N5gPvK_rYVJSN1WjwLMQBSGqW3SYbRG7QxQkMVlWsnk4lwD7lW8GdLPg9l6PGXW4nZdFn7GMJVWW2bsggW6f8qVKW8V7qKf4Gz_qpW2dC6sL87QHy5W4sDdTm21Bqq4W87cn-p2tSs52W2XTT2P25HmvjW2CKBr11TyDN6W7lhptz6Gn0NwVrDj_s6WcqLhVKL2LL45jprlW60kS3T3Lxj-XV-T16c5tzNSbN7lPYl9YwQ0xW8Zw3mC6wTKvmN8xy6k7pW27wN3G7G8TSGK2WW3d3Fkq6BXSVYW7nT-n-2_M2PnW11cqzf6ZZsCQW1gy56x3q7-gbW1_nMtG89K2ncW24N04_872SKHW8NbfkY3XMVHhV4W3hB3RvBsdW1D8ncK9gVyS7W1xjmT858N85bW6pxMH12FwlV0W62qjYf6TCt-8W3lRBlv7LQYqBN4_rCQDXgBzMW9cJDlG4MnyspW6rXzFv4KBW5wW5L5hdj2wVtVpW1x0gwb4qr0f0VmSrdZ2HJZ9LN8ZVbfD9S07CW19V3Gf3d2LxyW1q0q0N69V6JCVJJgGz24L469N1zcZcwJCPXPW4kh3_w838fNkW309cNt4Jt-CmW2SZjpm8wxcqRW80Rvrw29GMhQW3MYjwn8yT-nBW8sYswV7XRwdhN2_pGg1g6pbmN7Gb13jh2t34W7yRSsm6lrz57W3DV_Lh1yws3dN3S_tX-zqcDkW8k-cF32X9xnkW8KpDsq4rws9xW6RnkJt8JtmZhW4ZYCX988-R2MW89sJKN97blTwW7YW3v57jjDJnW8Tcjtm5_VH1qW18rJyJ45kXXz103) [WPP+InMobi Naveen Quote SC](W5ysBcB6m8jtGW4fZ7Mg7244j00/*W4rNCb-8558pTW3YSyT12XphvT0/5/f18dQhb0SmhZ9dZy7bW8n97hw1m4DtzN7sTc9PvdTjpW6Blzk01Qt2G2VLDpF18CSvhfW8CsQwL8q63fjN1nPLDM6PNVHW3sMdKS2-Fz3LW4DyjD341Q2bgW1JhFPY4tlzZVW4Lnrvq2HT1BlW67MY192-fr-8W65Pmwt1S3GW4W6KvRT-6twNTSW1Vkb_F6vxJ15W6FqWPr6yHQ78W6BrqyW24CnYgW3MbN9Z4cnNnLW3sxGkh2nV0NwW7F7ct81ZJ4ZrW4DqHqz6dgmw3W4yv2r03LmJLKW20Y98h1YfY8XW5gd0B13YKpxjW2tFBr62z_scnW6x2RKS5-lMJcW5tk_vl6bpQqcW38R15h5TQXqjW4VSV696wWt5LW60KXj_5fwX4lW36q3vt3y_F2dW2HPqCf3sy0KQW6NYXkr3BY7ZZW3VHsx76nrJk9W3v5pJj6M90qvW46gy8p64pYBSW517GbZ4GgjK3W68W-VK3SKJwnW3vGYV73bb2VfW4tmVMb3TjghKN2-F1bs3pPQnW4Y6W-v6hz0s8W2bzNQY5-kG1bW2N2vH18f36gWW5B2myn5CHDwcW5gdWnM1tMQSzW61lPZv24ZjMDW6WWmv_8CnHbJVp3jD9975P5JW5ZN68-39wNNqW8nYvZM4Pxhj5W3DlwBb4VDHCMf6G5T5l04) WPP & InMobi Group partner to address the needs of new-age CMOs through a one-of-its-kind partnership in India [LEARN MORE](W5ysBcB6m8jtGW4fZ7Mg7244j00/*W5LCQjp6XDNv7W5VbyqF1LQV1w0/5/f18dQhb0SmhZ9dZy7bW8n97hw1m4DtzN7sTc9PvdTjpW6Blzk01Qt2G2VLDpF18CSvhfW8CsQwL8q63fjN1nPLDM6PNVHW3sMdKS2-Fz3LW4DyjD341Q2bgW1JhFPY4tlzZVW4Lnrvq2HT1BlW67MY192-fr-8W65Pmwt1S3GW4W6KvRT-6twNTSW1Vkb_F6vxJ15W6FqWPr6yHQ78W6BrqyW24CnYgW3MbN9Z4cnNnLW3sxGkh2nV0NwW7F7ct81ZJ4ZrW4DqHqz6dgmw3W4yv2r03LmJLKW20Y98h1YfY8XW5gd0B13YKpxjW2tFBr62z_scnW6x2RKS5-lMJcW5tk_vl6bpQqcW38R15h5TQXqjW4VSV696wWt5LW60KXj_5fwX4lW36q3vt3y_F2dW2HPqCf3sy0KQW6NYXkr3BY7ZZW3VHsx76nrJk9W3v5pJj6M90qvW46gy8p64pYBSW517GbZ4GgjK3W68W-VK3SKJwnW3vGYV73bb2VfW4tmVMb3TjghKN2-F1bs3pPQnW4Y6W-v6hz0s8W2bzNQY5-kG1bW2N2vH18f36gWW5B2myn5CHDwcW5gdWnM1tMQSzW61lPZv24ZjMDW6WWmv_8CnHbJVp3jD9975P5JW5ZN68-39wNNqW8nYvZM4Pxl5QW3DlwBb1Z-r1wf6G5T5l04) [InMobi won at MMA Smarties 2019] InMobi and LG India win big at the MMA India Smarties 2019 for our innovative Augmented Reality campaign on mobile [CASE STUDY](W5ysBcB6m8jtGW4fZ7Mg7244j00/*W4C7Py33QlD0FW59_dvW6wPBLg0/5/f18dQhb0S4002p44bJTyjkB4Y_XmnN4Q4WLvLQh-0W4mb8lT5JzWX5W58jwwV106qchW1nBwn04n4TdRW3-0hsd7jTd-JVPVMTz8PPK17W7CXKkr4q9dCGW2fj3Pk5T9M5kW6YnGQ95f__RWW8mfVKJ8TvRHBW3jMDRX8m6gHmW2dqdp-390NfCW1HtY0z8smz-lMQhD_KlcwJMW7l7ZrT6zMD1-W2bjK_B4cg3g8W35Lp9x2_Vb5sN27dgFn5nmgdW71qNpF4d3B3xN98SGRJjSwndW5fqQfl2JDtvqW4_Zt4X1l34DcN1DNXCCZJ6qPVdqYw-9dP9DtW827YZS6rth3hW6Cn5RG90cy9gW23yhdv2sJ7FcN5MW9zcZKrJFN6Z3LcbTTr_CW1Kgd_J3Ggy3CW41KDcF6WwyBQW6sXXKg981XjBW2Slw6C7G45jYW142Wz86jg_yYW6-pm4121-rhhW5tfQlS8Zf8PcW92yzkX7Q9rJcW67MpFs7Q9PMzW8Jwjg78cjLz-W52hKwc7ZqLk-W1SkZ2S6sbJ79W1QzPFZ2d0GZGV29hRG1rW1BdW35n8ZS5ws9dQW1VyGTr3sYZzSW96gVM982pVHTW2hPxnY8kFs-SW83Dj-m3w5zKvW2bpYLW71Jsrsf5cPqPf02) [Omni_vs_Niche](W5ysBcB6m8jtGW4fZ7Mg7244j00/*W72GW9S8JmTfdN1F6VgCRcMpR0/5/f18dQhb0S3j42p44bJTyd4b5VRw7gN3hV-fzhZz10W29B-zl64W4VNW6vLlYs7FXB3dW4T8lTf7ySzl7W5J23Mw8_vT-7N4NqTXpST9QvW4PWzRx39y0rfN86-4DFzKvF_W8knyMQ8yv-4GW8V8NsZ63c9GVW2yM3SH6hQgWcVx453g56QgJ8W8Dsk8v7mTDxJW89wxSY2_3Sh1W73DX2f2SlnzkW5t5nVk2YqMXvW5Yh46F3WnFFqN4rXN9jHVn3FV_F-sG5ZDd26W3SfBDW49w7P0W56fzpf6TDsGhVx8q8P3cH-VQN1XfDDtjgjC6VHg7bJ96FK4SW1MQVLC2X_9DFW3zkv2H7660z4W2KPvqG3PdKlZW7ZtZPt7K-CY-W2z2WZ132MHYpW29Qlqj1-jDWtW139pq494qWcDW39hx_-2gGPW9W1_7GYm98910RW7K7WVc4TYr1pW5_yTyW2mmW-gW2pPYR429mlr1W4hB98V8_jyjXW9c3Gyk8TXZdvN29wMbztWp6QW7jwlx01WTT99W7ZNJy68PNWPzW105PYh2VrtY-W25gwcB1TRDr8VqdN301lR8hfW6KRGz89dSnbVW8_lfw48h82B_W5R4Fw39f5wb4W9k4pfZ7dCQ0ZW2W5Y8g23t1hDW12z--B11Y2qkW4Gy4Yv7yPyWR103) Learn how to choose between an Omnichannel DSP and a Highly Specialized DSP for your media buying [READ MORE](W5ysBcB6m8jtGW4fZ7Mg7244j00/*W5dtXDH57ct4yW5GB5z48LZdzK0/5/f18dQhb0S3j42p44bJTyd4b5VRw7gN3hV-fzhZz10W29B-zl64W4VNW6vLlYs7FXB3dW4T8lTf7ySzl7W5J23Mw8_vT-7N4NqTXpST9QvW4PWzRx39y0rfN86-4DFzKvF_W8knyMQ8yv-4GW8V8NsZ63c9GVW2yM3SH6hQgWcVx453g56QgJ8W8Dsk8v7mTDxJW89wxSY2_3Sh1W73DX2f2SlnzkW5t5nVk2YqMXvW5Yh46F3WnFFqN4rXN9jHVn3FV_F-sG5ZDd26W3SfBDW49w7P0W56fzpf6TDsGhVx8q8P3cH-VQN1XfDDtjgjC6VHg7bJ96FK4SW1MQVLC2X_9DFW3zkv2H7660z4W2KPvqG3PdKlZW7ZtZPt7K-CY-W2z2WZ132MHYpW29Qlqj1-jDWtW139pq494qWcDW39hx_-2gGPW9W1_7GYm98910RW7K7WVc4TYr1pW5_yTyW2mmW-gW2pPYR429mlr1W4hB98V8_jyjXW9c3Gyk8TXZdvN29wMbztWp6QW7jwlx01WTT99W7ZNJy68PNWPzW105PYh2VrtY-W25gwcB1TRDr8VqdN301lR8hfW6KRGz89dSnbVW8_lfw48h82B_W5R4Fw39f5wb4W9k4pfZ7dCQ0ZW2W5Y8g23t1hDW12z--B2LmXQdW9k7GhJ9k2bpc102) 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