Does AI Do ‘More’ Or ‘Less With More’ in Your Content Strategy?

mlns='> Don't panic about AI. Emphasize this first. [View Message in Browser]( / [Add Us to Safe Sender List]( [Content Marketing Institute]( [Content Marketing Institute]( Daily News and Alert 3.12.24 Connect with CMI Hi there, Anyone catch Cord Jefferson's acceptance speech for Best Adapted Screenplay at the Academy Awards? The American Fiction writer delivered a math lesson to risk-averse execs: You can make more small movies for the same amount of money as one blockbuster and diversify your risk. [Rose-Colored Glasses]( hits a similar theme today. Though many business execs push content teams to use generative AI to "do more with less," Robert Rose says the real magic comes when you use it to do things you couldn't do before. The trick is convincing your business leaders. [I'd love to know](mailto:kim.moutsos@informa.com?subject=More%20or%20less&elqTrackId=8511AAB63C9CF917636F159C5E2C7288) how that's going for you.  Kim Moutsos Vice President of Editorial Content Marketing Institute [Share your feedback](mailto:kim.moutsos@informa.com?subject=CMI%20content%20feedback&elqTrackId=64550BB2B7DCF779B66C47D5721093C2) [Does AI Do ‘More’ Or ‘Less With More’ in Your Content Strategy?]( Being asked to use AI to “do more with less” isn’t as easy as it sounds. It all rests on whether you emphasize “more” or “less.” Learn what that means for incorporating AI in your marketing strategy. [Read more](  To change your email preferences or unsubscribe, visit our [preference center.]( Copyright © 2024 Informa Connect, All rights reserved Content Marketing Institute, an Informa Connect brand 605 3rd Ave | New York | NY 10158 [Terms of Service]( | [Privacy Statement]( [informa tech]